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Gong

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Company health

Employee growth
13% increase in the last year
Web traffic
10% increase in the last quarter
Financing
December 2014 - $3M

Ratings

Glassdoor
3.9/5
(417)

Gong description

Gong is a software platform designed to improve sales performance. It records and analyzes sales calls and other customer interactions to provide insights and coaching recommendations. Using artificial intelligence, Gong identifies patterns and trends to help sales teams close more deals, improve forecasting, and increase efficiency. Gong integrates with existing sales tools and is used by companies of all sizes across various industries.


Who is using Gong?


Who is Gong best for

Gong is an ideal solution for sales-driven teams looking to enhance performance and gain deeper insights from customer interactions. Users praise Gong for its comprehensive call sentiment analysis and seamless integration with Salesforce. However, some users find the AI features, like auto-generated emails, to be inaccurate and desire improved search functionality. Overall, Gong is a powerful tool for sales teams aiming to leverage AI for improved sales outcomes.

  • Gong is a good fit for small to enterprise companies but is best suited for medium and enterprise businesses.

  • Gong is a strong fit for software and technology companies, but its use cases extend to various industries like Finance, Healthcare, and E-commerce.


Gong features

Type in the name of the feature or in your own words tell us what you need
Supported

Gong supports logging calls and related details like date, time, and duration through its integration with Salesforce.

Supported

Gong supports logging interactions and communications with contacts, offering a history of interactions through features like call and interaction logging, multi-channel analysis, CRM integration, automated transcripts, and data export/import.

Supported

Gong enables the generation of reports that analyze sales team performance, encompassing metrics such as pipeline health, win rates, and sales cycle length.

Supported

Gong supports opportunity management with deal intelligence and pipeline features.

Supported

Gong supports sales forecasting with AI-powered insights from deal pipelines.

Supported

Gong analyzes sales calls to determine customer sentiment, competitor mentions and topics discussed.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather negative
-0.3

Customer Service

Rather positive
+0.56

Ease of Use

Strongly positive
+0.91

Reliability and Performance

Rather positive
+0.44

Ease of Implementation

Rather positive
+0.38

Scalability

Neutral
-0.14

Gong reviews

We've summarised 3023 Gong reviews (Gong Software Advice reviews, Gong GetApp reviews, Gong TrustPilot reviews, Gong Capterra reviews and Gong G2 reviews) and summarised the main points below.

Pros of Gong
  • Provides a comprehensive overview of call sentiment.
  • Seamless Salesforce integration.
  • Timestamped notes and easy access to specific call sections.
  • Helpful AI insights and meeting summaries.
Cons of Gong
  • AI features can be inaccurate, especially the auto-generated emails.
  • Video recordings lack password protection.
  • Search functionality could be improved.
  • Gong Engage is underwhelming and lacks integrations.

Gong pricing

The commentary is based on 73 reviews from Gong Capterra reviews and Gong G2 reviews.

Gong's pricing is often cited as a drawback, especially for smaller companies or those with limited budgets. Users have expressed that it is expensive compared to alternatives with similar features. However, many agree that Gong's features and insights offer a good return on investment for medium to large businesses.

Users sentiment

Rather negative
-0.3

See the Gong pricing page.


Gong alternatives

  • Logo of Salesloft
    gong vs Salesloft
    Better fit for mid-sized companies in the USA. Has stronger momentum based on employee growth. A popular Gong competitor and alternative.
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  • Logo of HubSpot Marketing Hub
    gong vs HubSpot Marketing Hub
    Better for marketing automation and lead generation. Broader industry fit. More user reviews and higher average rating. Has less momentum.
    Read more
  • Logo of Aviso
    Aviso
    Better for sales forecasting and pipeline management. Has stronger website traffic momentum.
    Read more
  • Logo of Glyphic
    Glyphic
    Better fit for mid-sized companies. Has more momentum. More focused on technology companies.
    Read more
  • Logo of Attention
    Attention
    More focused on sales coaching and training. Has stronger momentum based on employee growth. A Gong competitor and alternative.
    Read more
  • Logo of Clari
    gong vs Clari
    Better for revenue forecasting and pipeline management. More suitable for enterprise businesses, particularly in tech and software sales. Has stronger website traffic growth momentum.
    Read more

Gong FAQ

  • What is Gong and what does Gong do?

    Gong is a revenue intelligence platform using artificial intelligence to analyze sales calls, emails, and other customer interactions. It provides insights into sales performance, identifies areas for improvement, and helps close deals faster. Gong integrates with CRMs and offers real-time coaching recommendations and sales forecasting.

  • How does Gong integrate with other tools?

    Gong integrates with various CRM and sales engagement platforms, including Salesforce, HubSpot, and Outreach. This allows for seamless data synchronization, call activity logging, and enhanced reporting capabilities.

  • What the main competitors of Gong?

    Gong's main competitors include **Clari**, **MeetRecord**, **Grain**, and **Fireflies.ai**. These platforms offer similar features like call recording, analysis, and sales coaching. Your best choice will depend on your specific needs and budget.

  • Is Gong legit?

    Yes, Gong is a legitimate software platform. It is a well-established company with generally positive user reviews praising its call analysis, Salesforce integration, and insights. However, some users find the pricing high and experience inaccuracies with AI features.

  • How much does Gong cost?

    There is no publicly available information about Gong pricing.

  • Is Gong customer service good?

    Based on user reviews, Gong's customer service receives mixed feedback. While some users praise the support team for their responsiveness and helpfulness, others express frustration with slow response times and difficulty getting issues resolved.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.