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HubSpot Marketing Hub description
HubSpot Marketing Hub is a comprehensive marketing platform designed for businesses of all sizes. It offers a suite of tools including email marketing, marketing automation, social media management, analytics, and SEO optimization, all within a single platform. This helps businesses streamline their marketing efforts, improve efficiency, and track results. Its focus on inbound marketing and lead generation makes it a popular choice for businesses looking to attract and convert leads into customers. HubSpot Marketing Hub integrates seamlessly with HubSpot's CRM platform for enhanced sales and marketing alignment.
Who is HubSpot Marketing Hub best for
HubSpot Marketing Hub is a great option for businesses of all sizes, particularly those focused on inbound marketing and lead generation. Many users praise its user-friendly interface and robust analytics. However, potential customers should be aware of the limitations of the free version and the potential for increasing costs as contacts grow.
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Ideal for small to medium businesses (SMB) and larger enterprises.
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A good fit for a wide range of industries seeking to enhance their marketing efforts.
HubSpot Marketing Hub features
| Supported HubSpot Marketing Hub supports the ability to build and host landing pages and forms for capturing leads or promoting offers. |
| Supported HubSpot Marketing Hub supports drip campaigns, allowing users to automate and send pre-defined sequences of emails to nurture leads or onboard users with personalized content, though full functionality may require a subscription higher than the Starter plan. |
| Supported HubSpot Marketing Hub supports the ability to schedule posts across different social media platforms. |
| Supported HubSpot Marketing Hub allows the creation and automation of email sequences. |
| Supported HubSpot Marketing Hub provides tools for website audits and identifying technical SEO issues. |
| Supported HubSpot Marketing Hub provides reporting dashboards to track campaign performance. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
Scalability
HubSpot Marketing Hub reviews
We've summarised 4917 HubSpot Marketing Hub reviews (HubSpot Marketing Hub GetApp reviews, HubSpot Marketing Hub Software Advice reviews, HubSpot Marketing Hub Capterra reviews and HubSpot Marketing Hub G2 reviews) and summarised the main points below.
- User-friendly interface consistently praised for its ease of use.
- The platform offers robust analytics and reporting features, providing valuable insights into marketing performance.
- Excellent training resources and a very active user community.
- HubSpot Marketing Hub integrates seamlessly with a wide range of other marketing and sales tools.
- The "free" version is extremely limited and most core features require paid access.
- Contacts are expensive, and billing can increase rapidly with no warning as you add new contacts.
- Some users report slow loading times and occasional glitches or bugs.
- Email templates can be difficult to customize beyond basic edits.
HubSpot Marketing Hub pricing
The commentary is based on 721 reviews from HubSpot Marketing Hub Capterra reviews, HubSpot Marketing Hub G2 reviews, HubSpot Marketing Hub GetApp reviews and HubSpot Marketing Hub Software Advice reviews.
HubSpot Marketing Hub is praised for its comprehensive features and ease of use, but users often point out its pricing structure as a drawback. While many acknowledge the platform's value, they find it expensive, especially for smaller businesses or those needing limited features.
Users sentiment
See the HubSpot Marketing Hub pricing page.
Marketing Hub Professional
Comprehensive marketing software for automation, reporting, and campaigns
Marketing Hub Enterprise
Our most powerful marketing automation software for advanced control and flexibility
HubSpot Marketing Hub alternatives
ActiveCampaign
More focused on sales and CRM features. It has more momentum than HubSpot Marketing Hub.
Intuit Mailchimp
It has more momentum and a stronger focus on e-commerce integrations. It is known for its generous free plan and user-friendly interface, but its customer support receives less favorable feedback.
Constant Contact
Better for small businesses and nonprofits focused primarily on email marketing. It has more momentum in terms of website traffic growth.
GetResponse MAX
More focused on email marketing, automation, and online sales. GetResponse MAX boasts a more user-friendly interface and highly-rated customer support. Pricing is considered more neutral compared to HubSpot Marketing Hub.
Contlo
More focused on e-commerce and omnichannel marketing automation, particularly email and SMS. It is growing faster and offers more transparent pricing.
Leadfox
Better value and pricing transparency. A much better fit for small to medium businesses.
HubSpot Marketing Hub FAQ
What is HubSpot Marketing Hub and what does HubSpot Marketing Hub do?
HubSpot Marketing Hub is a popular marketing automation platform that helps businesses streamline their marketing efforts. Its features include email marketing, marketing automation, social media management, analytics, and SEO optimization. HubSpot Marketing Hub is ideal for businesses of all sizes looking to attract and convert leads into customers.
How does HubSpot Marketing Hub integrate with other tools?
HubSpot Marketing Hub integrates seamlessly with a wide range of marketing and sales tools. This includes HubSpot's CRM platform and over 1,000 other popular business applications, enabling businesses to connect their data and streamline their workflows.
What the main competitors of HubSpot Marketing Hub?
HubSpot Marketing Hub's top competitors include ActiveCampaign, Intuit Mailchimp, and Constant Contact. These alternatives offer similar marketing automation, email marketing, and lead generation features.
Is HubSpot Marketing Hub legit?
HubSpot Marketing Hub is a legitimate and popular marketing platform used by many businesses. It's generally considered safe to use. However, like any software, it's essential to research and understand its features, pricing, and user reviews to determine if it's the right fit for your specific needs.
How much does HubSpot Marketing Hub cost?
HubSpot Marketing Hub offers Professional and Enterprise plans, both with custom pricing. Contact HubSpot's sales team to discuss your specific needs and get a tailored quote.
Is HubSpot Marketing Hub customer service good?
Based on the reviews, HubSpot Marketing Hub's customer service receives generally positive feedback. Users highlight the helpfulness and responsiveness of the support team. They appreciate the prompt assistance and guidance provided by HubSpot representatives via chat or phone.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.