Stamped vs Yotpo

by Gralio Feb 07, 2025

Stamped and Yotpo are both eCommerce marketing platforms with review and loyalty program features. Stamped is a more focused solution, best for businesses prioritizing reviews and loyalty programs with a simpler, more affordable option. Yotpo offers a wider range of marketing tools and integrations, making it a better choice for businesses needing a comprehensive platform.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 694 reviews and 60 websites, saving 4 hours, 21 minutes of reading.

Stamped

Website LinkedIn Twitter

Yotpo

Website LinkedIn Twitter

About

Stamped helps e-commerce businesses build trust and grow their brand through customer reviews and loyalty programs. It lets you collect product reviews, ratings, photos and videos from your customers, and showcase them on your website and social media. You can also create points-based loyalty programs, VIP tiers, and referral programs to incentivize customers to engage with your brand and make repeat purchases. Stamped integrates with all major e-commerce platforms and marketing tools.

Yotpo is a popular eCommerce marketing platform designed to increase customer retention. It offers a suite of integrated tools including reviews and ratings, loyalty programs, SMS and email marketing, and subscriptions. Yotpo helps businesses understand customer behavior, personalize marketing, and encourage repeat purchases, all within a single platform. This data-driven approach allows businesses to track performance and optimize their strategies for better customer engagement and increased sales.

Summary

Main difference

Stamped focuses on reviews and loyalty programs for e-commerce businesses, while Yotpo offers a broader suite of marketing tools including SMS and email marketing, making it a more comprehensive solution. Yotpo also integrates subscriptions management, which Stamped lacks.

Relative strengths of Stamped (compared to Yotpo)

Stronger focus on reviews and loyalty programs.
Simpler interface, potentially easier to use for review management.
More affordable pricing, especially for smaller businesses.

Relative weaknesses of Stamped (compared to Yotpo)

Lacks the comprehensive marketing tools offered by Yotpo, like SMS and email marketing.
Limited subscription management features.
Fewer integrations compared to Yotpo.

What companies are using Stamped and Yotpo?

No data

Princess Polly

DOssier

Who should use Stamped VS. Yotpo

Stamped is a customer marketing platform specializing in reviews and loyalty programs. E-commerce businesses praise its user-friendly interface and effective review collection. However, some users have reported issues with Google search integration and loyalty program features. If your business prioritizes user-generated content and seamless Shopify integration, Stamped may be a good fit.

Yotpo is an e-commerce marketing platform that helps businesses boost customer retention and sales. It offers tools for reviews and ratings, loyalty programs, SMS and email marketing, and subscriptions. Users praise Yotpo's seamless Shopify integration and effective automated review requests. However, some find the free plan limited and the pricing expensive.

Best for small to mid-sized businesses.
Ideal for retail and consumer goods companies.

Best for small, mid-sized, and enterprise e-commerce businesses.
Ideal for e-commerce, retail, and consumer goods industries.

Stamped and Yotpo features

Supported

Partially supported

Not supported

Type in the name of the feature or in your own words tell us what you need

Text messaging

Partially supported

Text messaging is supported via integration with Attentive and Klaviyo.

Not supported

Yotpo supports text messaging, but primarily for customer engagement, not candidate communication.
Retention Marketing Platform

Supported

Stamped.io offers loyalty programs, user-generated content integration, and analytics to improve customer retention and lifetime value.

Supported

Yotpo offers shared data, connected experiences, and retention tracking to maximize customer lifetime value.
Reviews & UGC

Supported

Stamped collects and displays user-generated content, including reviews, photos, and videos, to build trust and drive conversions.

Supported

Yotpo collects and displays user-generated content, building trust and driving conversions.
Review generation

Supported

Stamped.io supports review generation and integrates with Google.

Not supported

Yotpo collects reviews primarily for its platform and social media, not directly for Google.
Review responding

Supported

Stamped.io allows responding to customer reviews directly within the platform.

Supported

Yotpo allows responding to reviews directly in the platform and via email.
Yelp integration

Not supported

Stamped.io does not directly integrate with Yelp.

Not supported

Yelp integration is not supported.

Qualities

Value and Pricing Transparency

-0.33

Rather negative sentiment

+0.2

Neutral sentiment
Customer Service

+0.18

Neutral sentiment

+0.45

Rather positive sentiment
Ease of Use

+0.5

Rather positive sentiment

+0.33

Rather positive sentiment
Reliability and Performance

-0.2

Neutral sentiment

+0.11

Neutral sentiment
Ease of Implementation

+0.6

Rather positive sentiment

+0

Neutral sentiment
Scalability

No data

No data

Stamped and Yotpo Pricing

Stamped offers tiered subscription plans for its reviews and loyalty platform, including a free plan. The pricing scales with the number of review requests and features offered.

Plans

User sentiment

Rather negative

-0.33

See full Pricing page

No data

User sentiment

Neutral

+0.2

See full Pricing page

Stamped and Yotpo review insights

625 reviews analysed from and

Users love

Excellent and responsive customer support, consistently praised.
Seamless integration with Shopify.
User-friendly interface and easy to navigate.
Effective in collecting reviews and driving user-generated content.
Customizable review display widget.

Seamless integration with Shopify, making it easy to use.
Effective automated review request emails, leading to increased reviews.
Excellent customer support, consistently praised for responsiveness.
Robust features for collecting and showcasing user-generated content (UGC).

Users dislike

Reviews not showing up properly on Google search results.
The loyalty and rewards program is severely lacking basic essential features, is very buggy, and has a slow front-end interface.
The review widget causes significant content layout shift, failing Google Core Web Vitals.
Difficult to integrate with the latest version of Wordpress.
The app is super jacked up. Half the time it barely works and is super slow to load.
Expensive considering its performance issues and lack of some features compared to competitors.

The “Free” plan is extremely limited and lacks key features.
The admin dashboard can be slow and buggy at times.
Expensive pricing plans, especially for small businesses.
Limited customization options for the review widgets.

Stamped and Yotpo Ratings

G2

4.7/5

(25)
Capterra

4.6/5

(33)
TrustPilot

2.4/5

(20)

G2

4.3/5

(237)
Capterra

4.6/5

(333)
TrustPilot

3.8/5

(49)
Glassdoor

4.0/5

(384)

Company health

Employee growth

6% increase in the last year

8% increase in the last year

Web traffic

No data

9% increase in the last quarter

Financing

No data

June 2021 - $436M

How do Stamped's loyalty program features compare to Yotpo's?

Stamped's and Yotpo's loyalty programs both aim to boost customer retention, but user reviews suggest differences. Stamped's loyalty features receive criticism for lacking essential functionalities, bugs, and a slow interface. Conversely, Yotpo's loyalty program is generally viewed more positively as a core component of its broader suite of marketing tools, though specific feedback on its loyalty program is less prominent in the provided data. Therefore, while both offer loyalty programs, Yotpo appears to be the more robust and reliable option based on available user feedback.

Which platform provides better integration with existing e-commerce tools?

Yotpo offers better integration with existing e-commerce tools. It's described as an e-commerce marketing platform with a suite of integrated tools, including reviews and ratings, loyalty programs, SMS and email marketing, and subscriptions, suggesting a more comprehensive and interconnected approach within the e-commerce ecosystem. While Stamped integrates with major platforms and tools, its focus is primarily on reviews and loyalty programs, indicating a narrower scope of integration compared to Yotpo's broader marketing platform approach.

What are the advantages of Stamped?

Stamped focuses specifically on reviews and loyalty programs for e-commerce, providing specialized tools for review collection, display, and management, along with loyalty program features. This specialized approach may be advantageous for businesses prioritizing these aspects of customer engagement. Additionally, Stamped offers a free plan, making it potentially more accessible for smaller businesses or those wanting to test the platform before committing to a paid subscription.

What are the disadvantages of Stamped?

Stamped's loyalty program functionality is considered buggy and lacks essential features. The review widget can negatively impact website performance, causing content layout shifts and failing Google Core Web Vitals. Some users report difficulties integrating with WordPress, slow loading times, and general performance issues. Finally, Stamped's pricing is considered expensive relative to its perceived value and the features offered.

Alternatives to Stamped and Yotpo

Birdeye

Birdeye is an all-in-one experience marketing platform designed for multi-location businesses and local brands. It helps businesses manage their online presence, improve their reputation, and connect with customers through various channels like reviews, social media, and messaging. Birdeye uses AI to streamline tasks like generating social media posts, managing online listings, and analyzing customer feedback. Its goal is to help businesses enhance customer experience, build loyalty, and stand out in their local markets.

Friendbuy

Friendbuy helps businesses create and manage referral and customer loyalty programs. It aims to boost sales by turning existing customers into brand advocates. The software integrates with various e-commerce, marketing, and data platforms, allowing businesses to incorporate referral incentives into their customer interactions. Friendbuy focuses on driving new customer acquisition and increasing customer lifetime value, boasting a strong track record with both large and rapidly growing brands.

Okendo

Okendo is a customer marketing platform designed for growing online businesses. It helps you collect and display customer reviews, run referral programs, and gather product feedback through surveys and quizzes. Okendo aims to build customer loyalty and trust, increase sales conversions, and provide insights into customer preferences. It integrates with popular ecommerce platforms like Shopify and offers tools to manage and leverage customer content across marketing channels.

Wigzo

Wigzo is an e-commerce marketing platform designed to help you acquire and retain customers. It allows you to personalize marketing messages across multiple channels like email, SMS, and social media. You can segment customers based on their behavior and use Wigzo's automation features to recover abandoned carts and send targeted offers. Its analytics dashboard helps you track customer data and campaign effectiveness in one place.

SaaSquatch

SaaSquatch is a referral marketing platform designed to help mid-sized and larger companies turn their existing customers into advocates. It allows you to build custom referral programs with rewards and incentives for referring new customers. With customizable templates, various integrations, and fraud detection, SaaSquatch aims to make referral programs easy to manage and effective at driving growth and customer loyalty.

Referrizer

Referrizer is a marketing automation platform designed specifically for local businesses. It offers tools to help acquire new customers, improve customer retention, and manage online reputation. Features include referral programs, automated review collection, email and text marketing, and lead management. Referrizer aims to provide a comprehensive solution for businesses looking to grow through various marketing channels and enhance their online presence.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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