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Warmly

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Last updated on

Company health

Employee growth
78% increase in the last year
Web traffic
1% decrease in the last quarter
Financing
November 2023 - $16M

Ratings

Glassdoor
4.2/5
(5)

Warmly description

Warmly is a software platform designed to help businesses, especially small and medium-sized ones, increase sales. It identifies companies visiting your website and reveals information about them, like what they do and who to contact. This helps sales teams focus on the hottest leads and automate outreach for quicker conversions. Warmly integrates with popular sales and marketing tools you might already use, such as customer relationship management (CRM) and marketing automation platforms.


What companies are using Warmly?

Behavioral Signals is using Warmly
Behavioral Signals
NameCoach is using Warmly
NameCoach
Kandji is using Warmly
Kandji
Future Fields is using Warmly
Future Fields
Dgraph Labs is using Warmly
Dgraph Labs
Arc is using Warmly
Arc
Zapier is used by Behavioral Signals, NameCoach, Kandji, Future Fields, Dgraph Labs, Arc.

Who is using Warmly?


Who is Warmly best for

Warmly helps B2B SaaS companies identify website visitors and automate outreach. Users love its ease of use and integration with tools like HubSpot, while some dislike occasional bugs and data inconsistencies. Ideal for sales-focused SMBs seeking improved lead management.

  • Best for small to medium-sized businesses (SMBs).

  • Suitable for B2B SaaS companies focused on sales and marketing.


Warmly features

Type in the name of the feature or in your own words tell us what you need
Supported

Warmly tracks companies visiting your website and identifies 65% of them.

Supported

Warmly offers analytics and reporting tools to identify trends and make data-driven decisions.

Supported

Warmly integrates with HubSpot and Salesforce for lead management and data synchronization.

Supported

Warmly automates lead management by qualifying leads and triggering actions based on activity.

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Warmly identifies buying intent by tracking website visits and integrating with data providers.

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Warmly uses AI to qualify and segment leads based on behavior, demographics, and firmographic data.

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Warmly provides real-time alerts for specific actions on your website, including page visits and high-intent leads.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather positive
+0.36

Customer Service

Strongly positive
+0.94

Ease of Use

Strongly positive
+0.95

Reliability and Performance

Rather positive
+0.56

Ease of Implementation

Strongly positive
+0.79

Scalability

Rather positive
+0.33

Warmly reviews

We've summarised 154 Warmly reviews (Warmly G2 reviews) and summarised the main points below.

Pros of Warmly
  • Highly effective in identifying companies visiting your website.
  • Provides valuable insights into visitor behavior and intent.
  • User-friendly interface and easy setup.
  • Seamless integration with popular tools like Slack and HubSpot.
  • Responsive and helpful customer support team.
Cons of Warmly
  • Limited ability to filter out irrelevant leads.
  • Occasional bugs reported, particularly with HubSpot and Slack integrations.
  • Data accuracy can be inconsistent.
  • Limited value in the free plan for users with high traffic volume.
  • Some find the pricing structure expensive, particularly for high-traffic users.

Warmly pricing

The commentary is based on 51 reviews from Warmly G2 reviews.

Warmly offers a generous free tier for initial testing and website visitor identification. While some users find the paid plans pricey, particularly for startups, the value provided through lead and intent data is generally considered worthwhile. Several reviews mention a desire for a mid-tier pricing option.

Users sentiment

Rather positive
+0.36

See the Warmly pricing page.


Warmly alternatives

  • Logo of Drift
    Drift
    Better for established companies. Has broader industry applicability, including Finance, E-commerce, and other sectors. Growing faster in terms of website traffic.
    Read more
  • Logo of Qualified
    Qualified
    Better for larger enterprises. Has stronger momentum. Focuses on real-time engagement and Salesforce integration. Lacks HubSpot integration.
    Read more
  • Logo of ZoomInfo Sales
    ZoomInfo Sales
    Better for larger companies. Wider industry coverage. Has more momentum in terms of website traffic growth. A Warmly alternative and competitor.
    Read more
  • Logo of Leadfeeder
    Leadfeeder
    Better fit for medium-sized businesses. Has significantly more website traffic momentum but slower employee growth. Users report issues with inaccurate company identification and high cost.
    Read more
  • Logo of Intercom
    Intercom
    More focused on customer support and engagement. Has significantly more momentum in terms of website traffic growth. A better Intercom alternative for Software and IT.
    Read more
  • Logo of Alta
    Alta
    Better for enterprise businesses. Focuses on revenue intelligence and sales data analysis. Has more momentum. Caters to a broader range of industries. A Warmly competitor and alternative.
    Read more

Warmly FAQ

  • What is Warmly and what does Warmly do?

    Warmly is a sales software platform designed for small and medium-sized businesses (SMBs). It identifies website visitors, reveals key company information, and automates outreach, helping sales teams prioritize leads and accelerate conversions. Warmly integrates with popular sales and marketing tools like CRMs.

  • How does Warmly integrate with other tools?

    Warmly integrates with popular sales and marketing tools, including HubSpot and Salesforce, for seamless lead management and data synchronization. It also connects with communication platforms like Slack, enhancing team collaboration and real-time alerts.

  • What the main competitors of Warmly?

    Warmly competes with other sales and marketing platforms like HubSpot Marketing Hub, Koala, ActiveCampaign, and Factors.AI. These alternatives offer similar features such as lead identification, website visitor tracking, and integrations with popular sales tools.

  • Is Warmly legit?

    Warmly appears to be a legitimate software platform. User reviews highlight its effectiveness in identifying website visitors and providing valuable insights. However, some users mention occasional bugs and data inconsistencies. Consider these factors when evaluating if Warmly is safe and right for your needs.

  • How much does Warmly cost?

    Warmly doesn't publicly disclose its product pricing. Contact Warmly directly to discuss pricing details and determine if Warmly is worth the investment for your needs.

  • Is Warmly customer service good?

    Warmly's customer support is highly regarded by users, who describe the team as responsive, helpful, and proactive. They provide quick solutions and valuable onboarding assistance. Some users mention occasional slow response times, but overall, the support experience is positive.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.