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Vector description
Vector is a contact-based marketing platform designed for B2B marketing teams. It helps identify potential buyers visiting your website, even if they don't fill out forms. Vector also tracks buyer research activity happening outside your website. This data allows you to create highly targeted advertising campaigns and personalize outreach efforts. Vector integrates with various marketing tools and promises to improve conversion rates and return on ad spend. It focuses on delivering actionable insights that sales teams can use.
Who is using Vector?
Who is Vector best for
Vector is a contact-based marketing platform for B2B teams seeking to identify potential buyers and improve their return on ad spend. It offers website visitor identification, off-site buyer activity tracking, targeted advertising, and personalized outreach. Vector integrates with various marketing tools and provides actionable sales insights. It's a great option for those looking to enhance GTM strategies.
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Ideal for small to medium businesses (1-100 employees) and a good fit for larger companies.
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Well-suited for B2B marketing teams in the Marketing & Advertising and Software/IT/Telecom industries.
Vector features
| Supported Vector identifies potential buyers visiting your website even if they don't complete forms, allowing for earlier engagement. |
| Supported Vector monitors buyer behavior across the web, providing insights into their research activities outside of your website. |
| Supported Vector enables the creation of precisely targeted ad campaigns, focusing on specific buyer segments. |
| Supported Vector facilitates personalized outreach to potential buyers, increasing engagement and conversion rates. |
| Supported Vector connects with a range of marketing tools for streamlined workflows and data sharing. |
| Supported Vector aims to boost conversion rates and maximize return on ad spend through targeted marketing efforts. |
| Supported Vector provides data-driven insights that sales teams can use to refine strategies and improve performance. |
Vector pricing
Users sentiment
See the Vector pricing page.
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Vector has a free plan.
Free
Push site visitors directly into Slack.
Plus
Turn your site visitors into pipeline.
Growth
Reveal buyers on & off your site.
Vector alternatives
RecotapMore focused on mid-sized businesses and ABM. Higher website traffic growth. Positive user reviews mention excellent customer support and multi-channel targeting but note a cumbersome UI/UX and limited self-service features.Read more
VectorStockBetter for users seeking royalty-free images and graphic design resources. Caters to a broader audience beyond B2B marketing. A VectorStock alternative for graphic design needs.Read more
ProspectooMore focused on providing verified contact information. Has fewer features and integrations. Website traffic is growing faster, but LinkedIn employee growth is slower.Read more
Channel99Focuses on measuring marketing effectiveness and ROI, providing benchmarks, not contact identification. Better for mid-sized and larger companies. Growing faster than Vector.Read more
SignalsMore focused on real-time visitor intelligence and sales process streamlining. Well-regarded for affordable pricing and customer support. G2 rates it 4.9/5. However, some users mention limited CRM integrations and a steeper learning curve. Ideal Vector alternative for those prioritizing real-time engagement and seeking cost-effective solutions.Read more
N.RichBetter for medium and large businesses. Higher rated with positive user reviews. More expensive.Read more
Vector FAQ
What is Vector and what does Vector do?
Vector is a contact-based marketing platform for B2B teams. It identifies website visitors, tracks off-site buyer activity, and enables targeted advertising and personalized outreach. Vector integrates with various marketing tools to improve conversion rates and return on ad spend.
How does Vector integrate with other tools?
Vector integrates with a range of marketing tools for streamlined workflows and data sharing, enabling effective targeted advertising and personalized outreach. This facilitates connections with your existing tech stack and improves overall marketing performance.
What the main competitors of Vector?
Alternatives to Vector include Recotap, Prospectoo, Channel99, Signals, and N.Rich. These competitors offer similar features such as website visitor identification, targeted advertising, and sales insights. They primarily serve B2B marketing teams looking to improve lead generation and conversion rates.
Is Vector legit?
Vector is a legitimate contact-based marketing platform. It helps B2B marketing teams identify website visitors and track buyer activity for targeted advertising. Vector integrates with various marketing tools and aims to improve conversion rates and ROAS.
How much does Vector cost?
Vector offers a Free plan, a Plus plan at $399, and a Growth plan at $1500. Is Vector worth the cost? The value depends on your specific needs for pipeline generation and buyer identification.
Is Vector customer service good?
There is no information available about Vector's customer service. However, based on available data, Vector offers valuable features like website visitor identification and targeted advertising, which may be beneficial for B2B marketing teams.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.