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Suzy

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Company health

Employee growth
3% decrease in the last year
Web traffic
6% decrease in the last quarter
Financing
April 2021 - $104M

Ratings

G2
4.7/5
(125)
Glassdoor
3.9/5
(129)

Suzy description

Suzy is a market research platform designed for businesses. It provides access to a large group of consumers for quick surveys and in-depth interviews. Suzy helps companies understand consumer opinions, test product ideas, and get feedback on marketing campaigns. Its simple design and fast results make it useful for various research needs.


What companies are using Suzy?

Google is using Suzy
Google
Ad Council is using Suzy
Ad Council
Citi is using Suzy
Citi
Rocket Mortgage is using Suzy
Rocket Mortgage
hims & hers is using Suzy
hims & hers
Mondelez International is using Suzy
Mondelez International
MicrOsoft is using Suzy
MicrOsoft
Unilever is using Suzy
Unilever
Kraft Heinz is using Suzy
Kraft Heinz
Zapier is used by Google, Ad Council, Citi, Rocket Mortgage, hims & hers, Mondelez International, MicrOsoft, Unilever, Kraft Heinz.

Who is Suzy best for

Suzy is a market research platform ideal for businesses seeking quick consumer feedback. Users praise its ease of use and excellent customer support. However, some note limitations in demographic breakdowns and cost. It's best for those prioritizing speed and ease of use over highly granular demographic targeting.

  • Best for small to medium businesses.

  • Ideal for consumer-focused industries.


Suzy features

Type in the name of the feature or in your own words tell us what you need
Supported

Suzy uses a verified audience and integrates quantitative and qualitative research for high-quality data.

Supported

Suzy supports custom surveys, likely enabling creation of various survey types like NPS, CSAT, and eNPS.

Supported

Suzy allows targeting respondents based on demographics and potentially interests and product usage.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Neutral
+0

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+0.91

Reliability and Performance

Strongly positive
+0.71

Ease of Implementation

Strongly positive
+0.78

Scalability

Rather negative
-0.5

Suzy reviews

We've summarised 125 Suzy reviews (Suzy G2 reviews) and summarised the main points below.

Pros of Suzy
  • Fast and easy to use, providing quick results.
  • Excellent customer support, highly responsive and helpful.
  • Intuitive platform with pre-made templates for easy survey creation.
  • Real-time results and clear data visualization.
Cons of Suzy
  • Limited demographic breakdowns, particularly for Gen Z, those over 65, and ethnicities other than Caucasian.
  • High cost, making frequent usage challenging for some.
  • Limited functionality for organizing past research.
  • Occasional difficulty targeting niche audiences.

Suzy pricing

The commentary is based on 17 reviews from Suzy G2 reviews.

Suzy is praised for providing fast, agile insights, but several reviewers express concerns about its cost, noting they use it sparingly due to budget constraints. While some consider it a worthwhile investment for quick research needs, others suggest it might be less suitable for smaller companies with limited budgets.

Users sentiment

Neutral
+0

Suzy alternatives

  • Logo of Decode by Entropik
    Decode by Entropik
    Better for video feedback analysis and AI-powered insights. Has faster website traffic growth but slower employee growth. Lower ratings on Glassdoor. Decode by Entropik is a good Suzy alternative.
    Read more
  • Logo of Quack
    Quack
    Better for sales teams focused on increasing call efficiency. Geared towards smaller businesses and has more momentum in its employee growth. A Suzy competitor and alternative for sales development.
    Read more
  • Logo of Qualtrics CoreXM
    Qualtrics CoreXM
    Better for enterprise customers due to more comprehensive features and broader industry applicability. A Qualtrics CoreXM alternative, Suzy is growing faster and has a higher average user rating.
    Read more
  • Logo of PureSpectrum
    PureSpectrum
    A PureSpectrum alternative, this competitor has decreased in employee growth and lower ratings on Glassdoor. PureSpectrum is growing faster and has more momentum.
    Read more
  • Logo of Google Workspace
    Google Workspace
    Better for team collaboration and general productivity. A broader suite of applications makes it a stronger Google Workspace alternative for various business needs beyond market research. More positive pricing sentiment.
    Read more
  • Logo of Jira
    Jira
    Better for project management, bug tracking, and issue resolution. More suitable for software development teams.
    Read more

Suzy FAQ

  • What is Suzy and what does Suzy do?

    Suzy is a market research platform that provides businesses with on-demand access to consumers for quick surveys and in-depth interviews. It helps companies gain consumer insights, test product ideas, and evaluate marketing campaigns. Suzy's simple interface and fast turnaround times make it suitable for various research needs.

  • How does Suzy integrate with other tools?

    Suzy integrates with tools for survey distribution and data analysis. It allows integration with survey platforms and offers APIs for data export to other analysis tools, enhancing its data collection and research capabilities.

  • What the main competitors of Suzy?

    Top alternatives to Suzy include Qualtrics CoreXM, PureSpectrum, and SightX. These platforms offer similar market research capabilities, including survey creation, targeted audience selection, and data analysis tools. They cater to businesses seeking efficient ways to gather consumer insights.

  • Is Suzy legit?

    Suzy is a legitimate market research platform. User reviews praise its speed and helpful customer support. However, potential users should be aware of the cost and limitations regarding specific demographics. Consider exploring alternatives like Qualtrics or PureSpectrum if these are critical factors for your research.

  • How much does Suzy cost?

    Suzy's pricing is not publicly available. Contact Suzy directly for a quote based on your specific needs and to determine if Suzy is worth the investment for your business.

  • Is Suzy customer service good?

    Suzy's customer service receives overwhelmingly positive feedback. Users consistently praise the responsiveness and helpfulness of the support team, highlighting their proactive approach and willingness to go the extra mile. Reviewers describe the Suzy team as knowledgeable, collaborative, and dedicated to ensuring successful project outcomes.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.