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PureSpectrum description
PureSpectrum is a market research and insights platform designed to make getting reliable consumer feedback fast and easy. Its online survey tools let you build and launch surveys quickly. It offers access to a large pool of survey respondents, incorporates tools to ensure high-quality data, and provides analysis and reporting features. PureSpectrum is designed for organizations of all sizes looking for user-friendly tools to gather consumer insights.
Who is PureSpectrum best for
PureSpectrum is a market research platform ideal for businesses seeking fast, reliable consumer feedback. Its user-friendly survey tools, large respondent pool, and robust analysis features empower data-driven decisions. PureSpectrum caters to organizations of all sizes, with a particular focus on enterprise-level companies in market research, marketing, and advertising.
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Best fit for enterprise companies.
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Ideal for market research, marketing, and advertising businesses.
PureSpectrum features
| Supported PureSpectrum offers pay-as-you-go pricing, eliminating licensing fees, minimums, and hidden costs. Users only pay for the online sample they use. |
| Supported PureSpectrum's automated fielding technology streamlines the sampling process, eliminating manual tasks and ensuring efficient reach to the target market. |
| Supported PureSpectrum's PureScore™ technology employs multiple verification points to prevent fraud and maintain high data quality at the respondent level. |
| Supported PureSpectrum provides access to high-quality respondents globally, enabling researchers to connect with a vast pool of potential participants. |
| Supported PureSpectrum offers unique field management features to ensure quality and efficiency in the market research process. |
| Supported PureSpectrum's marketplace platform simplifies the process of buying sample from various market research panels, giving researchers easy access to high-quality respondents. |
PureSpectrum pricing
Users sentiment
See the PureSpectrum pricing page.
PureSpectrum alternatives
GlowOffers real-time data visualization and reporting. Has a larger respondent pool. Grows slower than PureSpectrum.Read more
Qualtrics CoreXMBetter for enterprise customers due to broader industry fit. Has more momentum based on website traffic data. More user reviews are available, although the average rating is slightly lower.Read more
BrewSurveyBetter for offline data collection and mobile surveys. Ideal PureSpectrum alternative for businesses needing offline capabilities. Higher ratings on G2. Users love its intuitive interface and offline functionality. Good for retail, consumer goods, manufacturing, education, real estate, transportation, media, professional services, non-profit and government, and healthcare.Read more
SuzyHas less momentum. Higher rated on Glassdoor. Users mention issues with limited demographics and high cost. A PureSpectrum competitor and alternative.Read more
JiraBetter for project management and task tracking. A Jira alternative for issue tracking and team collaboration.Read more
Qualtrics BrandXMBetter for mid-size and large businesses focused on brand management. Website traffic is growing faster. More reviews available.Read more
PureSpectrum FAQ
What is PureSpectrum and what does PureSpectrum do?
PureSpectrum is a market research platform providing easy-to-use online survey tools. It offers access to a large respondent pool, quality data assurance, analysis features, and reporting capabilities, making consumer feedback collection fast and efficient for organizations of all sizes.
How does PureSpectrum integrate with other tools?
PureSpectrum integrates seamlessly with various tools to enhance data analysis and reporting. While specific integrations aren't explicitly listed, its data analysis and visualization tools suggest compatibility with common statistical software and reporting platforms. This allows for streamlined data export and deeper analysis.
What the main competitors of PureSpectrum?
PureSpectrum's main competitors include Qualtrics CoreXM, Suzy, Glow, and SurveyRock. These platforms offer similar market research and survey capabilities, catering to businesses seeking consumer insights. Qualtrics is known for its comprehensive features, while Suzy and Glow emphasize speed and access to respondents. SurveyRock offers a user-friendly experience with customizable survey options.
Is PureSpectrum legit?
Yes, PureSpectrum is a legitimate market research platform. It offers tools for creating and launching surveys, access to a large respondent pool, and data analysis features. G2 rates PureSpectrum 4.6/5 based on user reviews, indicating it is safe and reliable for gathering consumer insights.
How much does PureSpectrum cost?
PureSpectrum doesn't publicly disclose its pricing. Contact their sales team for a customized quote based on your specific research needs and project scope. Consider factors like audience size and project complexity when evaluating if PureSpectrum is worth the cost.
Is PureSpectrum customer service good?
There is no information available about PureSpectrum's customer service based on the provided reviews.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.