Sprig is a product experience platform that helps businesses understand how customers use and feel about their products. It offers tools like user session recording, heatmaps, surveys, and feedback forms to capture customer behavior and opinions directly within a company's website or app. Sprig then uses AI to analyze this data and automatically identify trends, issues, and opportunities to improve the product and increase customer satisfaction. It's used by companies like Dropbox, Figma, and PayPal to make data-driven decisions about product development.
Who is Sprig best for
Sprig is a product experience platform ideal for product managers, UX researchers, and product development teams. It helps understand customer behavior and improve digital products. Users love the easy-to-use interface, effective in-app surveys, and valuable session recordings. However, some find the limited customization options and occasional UI quirks challenging. Sprig offers a free plan and paid options starting at $175/month.
Best for medium-sized businesses.
Suitable for product-driven companies.
Sprig features
Type in the name of the feature or in your own words tell us what you need
Supported
Sprig supports session recordings to analyze user interactions.
Supported
Sprig supports linking feedback with session replays for deeper insights.
Supported
Sprig offers AI-powered analysis for open-text survey responses, providing themes and actionable insights.
Supported
Sprig offers heatmaps to visualize user clicks and scrolls, enhancing user behavior analysis.
Supported
Sprig supports in-product surveys to gather user feedback directly within applications.
Supported
Sprig offers AI-powered theme identification, sentiment analysis, and insights generation.
Qualities
We evaluate the sentiment that users express about non-functional aspects of the
software
Value and Pricing Transparency
Strongly negative
-0.83
Customer Service
Rather positive
+0.66
Ease of Use
Strongly positive
+0.93
Reliability and Performance
Rather positive
+0.67
Ease of Implementation
Strongly positive
+0.7
Scalability
Neutral
+0
Sprig reviews
We've summarised 81 Sprig reviews (Sprig G2 reviews) and
summarised the main points below.
Pros of Sprig
Excellent customer support, responsive and helpful.
Easy to use interface for creating and launching surveys.
Effective in-app survey targeting and triggering.
Valuable user session recording and replay features.
AI-powered insights and summaries save time.
Cons of Sprig
Limited customization options, especially for smaller startups.
Some difficulties integrating with SSR apps like NextJS.
Occasional UI quirks, such as collapsing blocks unexpectedly.
Limited analysis tools beyond basic charts.
Inconsistent accuracy of AI-generated themes.
Sprig pricing
The commentary is based on 12 reviews from Sprig G2 reviews.
Sprig's pricing is generally considered expensive, especially for smaller startups or at scale. Users mention confusion around the pricing model, survey limits, and the potential for unexpected upgrades. Despite the cost, many find the value provided justifies the expense.
Includes unlimited recordings, storage, and transcription in 25 languages. It includes basic AI-generated summaries in a chronological format. This option is ideal for individuals seeking essential meeting recording and transcription services without any cost.
Starter
$175/ month
Includes all Free Plan features plus advanced AI-generated summaries with 14 different templates for various meeting types, AI action items, AI follow-up emails, customizable AI summaries, and "Ask Fathom" feature. This plan is ideal for professionals who want enhanced AI capabilities for more efficient meeting management.
Enterprise
Custom pricing
Includes all Premium features and adds unlimited CRM sync (HubSpot, Salesforce, Close), unlimited Zapier integration for team meetings, and collaboration tools like shared folders, comments, mentions, keyword alerts, customer/deal views, and coaching metrics. Best suited for teams needing collaborative features and workflow integrations.
Sprig alternatives
Glassbox
Better fit for larger enterprises, especially in retail, finance, and other regulated industries. Has session recording, user behavior tracking, and compliance risk mitigation. Higher ratings on Glassdoor.
Better fit for industries like Healthcare, Finance, E-commerce, Retail, Education, Real Estate, Hospitality, Media & Entertainment, and Professional Services. Has more momentum based on employee growth. Offers real-time results sharing.
Better for prioritizing features and product roadmapping. Geared towards product managers seeking a centralized feedback platform. Has higher ratings, but is growing slower.
Sprig is a product experience platform that helps businesses understand customer interactions and sentiment through in-app surveys, session recordings, and heatmaps. AI-powered analysis identifies trends and improvement areas, enabling data-driven product development. Sprig is used by leading companies like Dropbox and Figma.
How does Sprig integrate with other tools?
How does Sprig integrate with other tools?
Sprig integrates with various tools, including popular analytics platforms, CRMs, and collaboration software. It also offers webhooks and APIs for custom integrations, allowing seamless data flow and enhanced functionality with other tools in your workflow.
What the main competitors of Sprig?
What the main competitors of Sprig?
Top alternatives to Sprig include Pendo, Qwary, and Glassbox. Pendo offers similar product analytics and user feedback tools. Qwary focuses on collecting and analyzing customer feedback. Glassbox specializes in digital experience analytics for enterprise customers.
Is Sprig legit?
Is Sprig legit?
Yes, Sprig is a legitimate product experience platform. It's used by reputable companies like Dropbox and Figma, and offers valuable features such as session recordings and AI-powered survey analysis. While the pricing may be a concern for some and integrations can be tricky, users generally praise Sprig's ease of use and excellent customer support.
How much does Sprig cost?
How much does Sprig cost?
Sprig's pricing includes a Free plan, a Starter plan at $175/month, and an Enterprise plan with custom pricing. Contact sales for Enterprise pricing details. Is Sprig worth it? The free plan offers excellent value, while paid plans unlock advanced AI features for enhanced productivity.
Is Sprig customer service good?
Is Sprig customer service good?
Sprig's customer service receives positive feedback, with users highlighting the helpfulness and responsiveness of the support team. Users mention easy access to support through various channels like Slack. While past response times were sometimes slow, recent improvements have addressed this concern.
Reviewed by
MK
Michal Kaczor
CEO at Gralio
Michal has worked at startups for many years and writes about topics relating to software selection and IT
management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs
of any business and find solutions to its problems.
TT
Tymon Terlikiewicz
CTO at Gralio
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech
department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX,
HR, Payroll, Marketing automation and various developer tools.