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HypeAuditor description
HypeAuditor is a software platform used to analyze the authenticity and performance of social media influencers on platforms like Instagram, YouTube, and TikTok. It helps businesses find influencers, assess their audience demographics and quality, and manage influencer marketing campaigns. HypeAuditor stands out by using AI to detect fake followers and provide in-depth audience analysis. It offers businesses valuable data to make informed decisions when partnering with influencers.
What companies are using HypeAuditor?
Who is HypeAuditor best for
HypeAuditor is a powerful tool for businesses looking to optimize their influencer marketing strategies. Its user-friendly interface and extensive influencer database make it easy to find and vet potential partners. Users praise HypeAuditor's in-depth audience analysis and quality scores, which help identify authentic influencers and avoid fake followers. While the pricing can be high and some users report occasional glitches, the overall value provided makes it a worthwhile investment for businesses serious about influencer marketing.
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Best for small to enterprise-level businesses leveraging influencer marketing.
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Ideal for marketing, advertising, e-commerce, retail, media, software, and education industries.
HypeAuditor features
| Supported HypeAuditor tracks influencer content performance metrics, including engagement and audience demographics. |
| Supported HypeAuditor supports competitor analysis focused on influencer marketing campaigns. |
| Supported HypeAuditor provides detailed audience demographics data, including age, gender, location, and interests. |
| Supported HypeAuditor analyzes influencer performance metrics, including engagement, demographics, and likely post frequency. |
| Supported HypeAuditor allows searching and filtering influencers based on criteria like demographics, followers, and engagement. |
| Supported HypeAuditor supports planning, executing, and tracking influencer marketing campaigns. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
HypeAuditor reviews
We've summarised 198 HypeAuditor reviews (HypeAuditor TrustPilot reviews, HypeAuditor Capterra reviews and HypeAuditor G2 reviews) and summarised the main points below.
- User-friendly interface and easy navigation
- In-depth audience analysis and quality score
- Extensive influencer database with multiple search filters
- Helpful customer support
- Limited Instagram Story tracking, requiring manual uploads
- Location filters sometimes inaccurate
- High pricing, especially for Pro features
- Occasional glitches or bugs reported
HypeAuditor pricing
The commentary is based on 30 reviews from HypeAuditor Capterra reviews and HypeAuditor G2 reviews.
HypeAuditor's pricing is generally considered high, especially for smaller budgets and long-term use. Users often mention the cost of reports and limited access to features within certain pricing tiers as drawbacks. However, many feel the data accuracy and depth justify the investment for influencer marketing campaigns.
Users sentiment
See the HypeAuditor pricing page.
HypeAuditor alternatives
hypeauditor vs trendHEROFocused on Instagram influencer marketing. Better customer support and easier to use, but with limited checks and slower reporting. Pricing is considered less favorable. A HypeAuditor competitor and alternative for small to medium businesses.Read more
hypeauditor vs MeltwaterBetter for PR and communications teams. Broader industry applicability. Has slower momentum.Read more
CreatorIQBetter for managing large-scale influencer campaigns. More focused on enterprise businesses. Has a slightly faster website traffic growth and significant employee growth. Stronger focus on data and analytics for ROI measurement. Offers a centralized platform and AI-powered discovery.Read more
UpfluenceBetter for comprehensive campaign management, including payments and CRM. Provides automated outreach and follow-up tools. Offers a vast influencer database with detailed filtering, but data accuracy and influencer quality are questioned by some users. More suitable for Shopify users due to seamless integration. Pricing generally perceived as high, especially for smaller businesses, and some users have reported difficulty canceling subscriptions. Has less momentum.Read more
GRINBetter for streamlining creator relationships and managing campaigns. Focuses on Shopify integration for e-commerce businesses. HypeAuditor is growing faster. GRIN has more mixed user reviews with some reporting inconsistencies and limitations in creator search.Read more
AfluencerBetter for finding affordable influencers, especially for those with limited budgets as it's a free HypeAuditor alternative. Focuses on Instagram, TikTok, and YouTube influencer marketing.Read more
HypeAuditor FAQ
What is HypeAuditor and what does HypeAuditor do?
HypeAuditor is an AI-powered influencer marketing platform. It helps businesses analyze social media influencers, assess audience demographics and authenticity, and manage campaigns. This enables data-driven decisions for influencer partnerships, maximizing marketing ROI.
How does HypeAuditor integrate with other tools?
HypeAuditor integrates with other tools, though specific integrations aren't explicitly listed. Its focus on influencer marketing suggests potential compatibility with social media management platforms and marketing analytics tools. Contact HypeAuditor directly for detailed integration information.
What the main competitors of HypeAuditor?
Top alternatives to HypeAuditor include Meltwater, trendHERO, and Sprinklr Social. Meltwater offers media monitoring and influencer marketing tools. TrendHERO focuses on Instagram influencer analysis. Sprinklr Social provides comprehensive social media management for enterprises. Each offers unique strengths for varying business needs.
Is HypeAuditor legit?
Yes, HypeAuditor is a legitimate platform for influencer marketing analysis. It's known for its user-friendly interface and in-depth audience analysis, including identifying fake followers. However, some users find its pricing high and report occasional inaccuracies in location filters.
How much does HypeAuditor cost?
HypeAuditor doesn't publicly disclose its pricing. Contact their sales team for a customized quote based on your specific product needs. Consider whether the product is worth it based on user reviews and feature comparisons.
Is HypeAuditor customer service good?
HypeAuditor's customer service receives positive feedback. Users describe the support team as "quick," "incredible," "helpful," and "always willing to help." They praise the team's responsiveness and ability to resolve issues effectively.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.