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trendHERO

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Last updated on

Company health

Employee growth
No change in the last year

Ratings

G2
4.4/5
(119)
TrustPilot
4.7/5
(80)

trendHERO description

trendHERO is an influencer marketing platform designed specifically for Instagram. It helps businesses of all sizes find and research potential influencers, analyze their audience demographics and authenticity, and track their performance. Key features include fake follower detection, audience overlap analysis, competitor benchmarking, and an influencer outreach tool.


Who is trendHERO best for

trendHERO is an influencer marketing platform built for Instagram, helping businesses find and vet influencers, analyze audience demographics, and track campaign performance. Users praise its user-friendly interface, detailed audience insights, and competitor benchmarking capabilities. However, some users mention limitations with the basic plan and occasional data discrepancies. Best for SMM specialists, digital marketers, and businesses aiming to optimize their Instagram influencer marketing strategy.

  • Ideal for small, medium, and large businesses seeking to leverage influencer marketing on Instagram.

  • Suitable for various industries looking to enhance their Instagram presence and connect with influencers.


trendHERO features

Type in the name of the feature or in your own words tell us what you need
Supported

TrendHERO tracks influencer content performance metrics, including views, comments, and likes.

Supported

TrendHERO supports competitor analysis on Instagram, including tracking follower growth and engagement.

Supported

TrendHERO offers fake follower analysis for influencer accounts.

Supported

TrendHERO allows searching for influencers on Instagram.

Supported

TrendHERO supports communication with influencers via a centralized dashboard and outreach tools.

Supported

TrendHERO provides detailed audience demographics data, including age, gender, and location.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather negative
-0.38

Customer Service

Strongly positive
+0.75

Ease of Use

Strongly positive
+0.92

Reliability and Performance

Neutral
+0.27

trendHERO reviews

We've summarised 190 trendHERO reviews (trendHERO TrustPilot reviews and trendHERO G2 reviews) and summarised the main points below.

Pros of trendHERO
  • Detailed audience demographics (age, gender, location)
  • Comprehensive analysis of influencer authenticity (fake follower detection, engagement rate)
  • User-friendly interface with clear visualizations
  • Competitor benchmarking and similar influencer suggestions
  • Excellent customer support
Cons of trendHERO
  • Limited checks available, especially on basic plans
  • Reports can take up to 6 hours to generate
  • Search functionality can be inaccurate, sometimes returning irrelevant brands or inactive accounts
  • Expiration of checks even with an active subscription
  • Occasional discrepancies between follower counts on trendHERO and Instagram

trendHERO pricing

The commentary is based on 30 reviews from trendHERO G2 reviews and trendHERO TrustPilot reviews.

trendHERO has discontinued its service.

Users sentiment

Rather negative
-0.5

See the trendHERO pricing page.


trendHERO alternatives

  • Logo of HypeAuditor
    trendhero vs HypeAuditor
    Better for larger enterprises and a good fit for the Healthcare, Finance, Retail, Education, Media & Entertainment, Software, Non-profit, and Marketing industries. Has more momentum. Supports campaign analytics, reporting, and fraud detection.
    Read more
  • Logo of CreatorIQ
    CreatorIQ
    Better for enterprise influencer marketing, campaign management, and ROI measurement. Has more momentum. Focuses on data and analytics.
    Read more
  • Logo of Afluencer
    Afluencer
    Better for Retail, Media & Entertainment, Software, IT & Telecommunications. Free plan available. G2 rates it 4.6/5.
    Read more
  • Logo of impact.com
    impact.com
    Better for managing all types of marketing partnerships, not just influencers. Broader industry fit, including e-commerce, retail, and software. Negative user sentiment around pricing and customer support.
    Read more
  • Logo of Bazaarvoice
    Bazaarvoice
    Better for leveraging reviews and user-generated content for established eCommerce and retail businesses. Has more momentum.
    Read more
  • Logo of Modash
    Modash
    Supports TikTok and YouTube influencer marketing, unlike trendHERO, which focuses solely on Instagram. Modash is growing faster and has broader industry applications.
    Read more

trendHERO FAQ

  • What is trendHERO and what does trendHERO do?

    trendHERO is an influencer marketing platform specializing in Instagram influencer discovery, analysis, and performance tracking. It helps businesses assess audience demographics, authenticity (including fake follower detection), and competitor benchmarks. trendHERO offers valuable tools for influencer marketing campaign management.

  • How does trendHERO integrate with other tools?

    trendHERO does not directly integrate with other tools. However, its focus is on providing comprehensive influencer data for Instagram, enabling informed decisions within your existing influencer marketing workflow.

  • What the main competitors of trendHERO?

    trendHERO's main competitors include HypeAuditor, CreatorIQ, and Meltwater. These platforms offer similar influencer marketing and social listening capabilities, providing competitive alternatives for businesses seeking to leverage influencer marketing and analyze social media data.

  • Is trendHERO legit?

    TrendHERO is a legitimate influencer marketing platform. User reviews highlight its user-friendly interface and comprehensive influencer analysis. However, some users mention limitations on checks and occasional inaccuracies. Overall, trendHERO is safe and useful for businesses seeking Instagram influencer marketing solutions.

  • How much does trendHERO cost?

    TrendHERO pricing is not publicly available. Contact trendHERO directly for product pricing details to see if it's worth the investment for your influencer marketing needs.

  • Is trendHERO customer service good?

    TrendHERO's customer service receives positive feedback, with users highlighting its helpfulness and responsiveness. Customers mention quick responses and useful advice in resolving issues. One user even expressed gratitude for assistance with a discount and prompt answers to questions.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.