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Customers.ai

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Company health

Employee growth
10% decrease in the last year
Web traffic
25% increase in the last quarter
Financing
October 2022 - $5M

Ratings

G2
4.8/5
(331)

Customers.ai description

Customers.ai is a software solution that helps businesses identify anonymous website visitors and turn them into leads. Using its "X-Ray Pixel" technology, it provides insights into visitor behavior, such as email addresses, pages visited, and time spent on site. Businesses can then use this data to create highly targeted marketing campaigns, improve email deliverability, and optimize ad retargeting efforts. Customers.ai integrates with popular marketing and sales tools and boasts a large database for enriching contact information.


Who is using Customers.ai?


Who is Customers.ai best for

Customers.ai is ideal for small to medium-sized businesses focused on digital marketing, especially on Facebook and Instagram. We find that users appreciate its lead capture and seamless integration with ad platforms. Keep in mind that some users find the pricing to be a bit high as lead volume increases.

  • Perfect for SMBs (1-1000 employees) seeking enhanced lead generation & customer engagement through website visitor identification.

  • In our experience, Customers.ai is a great fit for businesses in marketing, advertising, e-commerce & software sectors.


Customers.ai features

Supported

Unrivaled Accuracy: Customers.ai has the best accuracy rates in website visitor identification. In a blind test run by a third-party CDP, Customers.ai was shown to have a 65-85% data accuracy rate while other vendors were between 5-30%. At Customers.ai, our proprietary database combined with first-party validation tools ensures that the names, emails, and contact information we provide are accurate.

Supported

Track Customer Journey: Customers.ai tracks the entire customer journey, allowing for advanced segmentation and helps you build flows that drive sales.

Supported

Email Capture: Customers.ai enables email capture from website visitors.

Supported

Email Marketing Features: Customers.ai offers email deliverability tools, email warmup, automation builder, email design tool and AI email customizer.

Supported

CRM & Analytics: Customers.ai offers CRM integration, analytics and reporting features.

Supported

Compliance: Customers.ai is compliant with CAN-SPAM Act of 2003, European Union’s General Data Protection Regulation and California Consumer Privacy Act.

Supported

Klaviyo Integration: Customers.ai helps re-signal return visitors to Klaviyo to put them into the right flows.

Supported

Ad Retargeting: Customers.ai allows users to retarget on Meta, Google & More.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather positive
+0.45

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+1

Reliability and Performance

Strongly positive
+0.79

Ease of Implementation

Strongly positive
+0.82

Scalability

Strongly positive
+1

Customers.ai reviews

We've summarised 333 Customers.ai reviews (Customers.ai TrustPilot reviews and Customers.ai G2 reviews) and summarised the main points below.

Pros of Customers.ai
  • Excellent customer support, especially from specific account managers
  • Effective lead capture and identification from website visitors
  • Seamless integration with Facebook and Google Ads
  • User-friendly interface
Cons of Customers.ai
  • Attribution reporting can be inaccurate
  • Email customization options are limited
  • Pricing can be expensive, especially with increasing lead volume
  • Limited email design features

Customers.ai pricing

The commentary is based on 37 reviews from Customers.ai G2 reviews.

We find Customers.ai's pricing to be generally well-received, with many users highlighting its affordability and value, especially for smaller businesses. However, some users mention it can get expensive quickly depending on usage and lead volume, while others have experienced billing issues after the rebranding. A few users have noted a price increase but believe it's still worthwhile.

Users sentiment

Rather positive
+0.45

See the Customers.ai pricing page.

  • Customers.ai has a free plan.

  • Customers.ai has a free trial.

For Advertisers
Custom

Enriched and targetable contact data for both known profiles and unknown anonymous visitors, encrypted audiences sent to Google Ads, Meta Ads Custom Audiences and Meta Conversions API, fully restore signal loss due to Meta Pixel cookie deprecation.

For Email Marketers
Custom

Contact data and on-site behavior tracking of identified visitors, fully restore returning contact signal loss due to third-party cookie deprecation, native or API integration with ESPs, CRMs and direct mail solutions, consumer or business contact enrichment, advanced audience segmentation, persistent customer journey tracking, suite of email deliverability optimization tools.

For Advertisers & Email Marketers
Custom

Contact data and on-site behavior tracking of identified visitors, fully restore signal loss due to Meta Pixel and third-party cookie deprecation, encrypted audiences sent to Google Ads, Meta Ads and Meta Conversions API, native or API integration with ESPs, CRMs and direct mail solutions, consumer or business contact enrichment, advanced audience segmentation, persistent customer journey tracking, suite of email deliverability optimization tools.

Advertising & Email Marketing
Custom

Agency partner promotion, new business referrals, agency partner software training, improved client results using Customers.ai.

HighLevel Agency
Custom

White label website visitor contact data, HighLevel integration.


Customers.ai alternatives

  • Logo of Opensend
    Opensend
    Uncover anonymous website visitors. Target them with personalized outreach.
    Read more
  • Logo of Drift
    Drift
    Chat, convert, close. Revenue acceleration platform.
    Read more
  • Logo of AddShoppers
    AddShoppers
    Recovers lost shoppers with targeted emails, boosting sales.
    Read more
  • Logo of HubSpot Marketing Hub
    HubSpot Marketing Hub
    Attract, engage, and delight customers to grow your business.
    Read more
  • Logo of Triple Whale
    Triple Whale
    Centralized e-commerce analytics for clear profit tracking and smarter decisions.
    Read more
  • Logo of ZoomInfo Sales
    ZoomInfo Sales
    Find, reach, and close more deals with accurate B2B data.
    Read more

Customers.ai FAQ

  • What is Customers.ai and what does Customers.ai do?

    We find Customers.ai to be a powerful tool for businesses looking to identify and convert anonymous website visitors into leads. It offers email capture, targeted marketing campaigns, and ad retargeting capabilities. We especially appreciate its integrations with popular marketing and sales tools.

  • How does Customers.ai integrate with other tools?

    Customers.ai integrates with popular marketing and sales tools, including CRM platforms. It also connects with Klaviyo to enhance targeted marketing campaigns and facilitates ad retargeting on platforms like Meta and Google. We find this level of integration impressive for streamlining workflows.

  • What the main competitors of Customers.ai?

    We find that Customers.ai's main competitors include Drift, Intercom, HubSpot Marketing Hub, Opensend, ZoomInfo Sales, and Pearl Diver. These alternatives offer similar functionalities, such as lead identification and website visitor tracking.

  • Is Customers.ai legit?

    Yes, Customers.ai is a legitimate software solution. We find that it's generally well-regarded by users, particularly for its lead identification and customer support. However, keep in mind that some users have found the pricing to be high.

  • How much does Customers.ai cost?

    Customers.ai offers a free trial and free plan. All other plans (for advertisers, email marketers, agencies, and HighLevel agencies) have custom pricing based on individual needs and usage. Contact Customers.ai directly for a quote.

  • Is Customers.ai customer service good?

    We find that Customers.ai's customer service is generally viewed positively. Users frequently praise the responsiveness and knowledge of their account managers, highlighting their proactive assistance and dedication to customer success. While some users have experienced issues, the overall sentiment towards their support team is favorable.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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