Last updated on
Company health
Ratings
Bombora Audience Solutions description
Bombora Audience Solutions helps businesses like yours target their marketing more effectively. It analyzes what potential customers are researching online to identify which companies are showing interest in products or services like yours, even if they haven't directly contacted you yet. This "intent data" integrates with platforms you might already use, like HubSpot and Salesforce, to help you focus your marketing efforts on the companies most likely to become customers.
Who is Bombora Audience Solutions best for
Bombora Audience Solutions helps B2B companies, particularly those focused on ABM, improve marketing efficiency. It identifies companies researching products/services like yours, even if they haven't contacted you, and integrates with platforms like HubSpot and Salesforce to focus your marketing on the most likely customers.
-
Best fit for small businesses seeking improved marketing efficiency.
-
Suitable for B2B companies focused on Account-Based Marketing (ABM).
Bombora Audience Solutions features
| Supported Bombora identifies buying intent by tracking website visits and content interactions. |
| Supported Bombora simplifies ABM via precise targeting, iABM, and platform integrations. |
| Supported Bombora Audience Solutions identifies companies visiting your website, even if they don't fill out forms. |
Bombora Audience Solutions alternatives
Factors.AIFactors.AI is growing faster and offers customizable dashboards, campaign analytics, and go-to-market workflow automation. It has more user reviews and integrations with platforms like Zendesk, WhatsApp, Facebook, and Instagram. However, some users find the pricing less favorable and the UI complex.Read more
AlbacrossBetter for identifying anonymous website visitors in real time. Easier to use, with better customer support. However, it has less momentum, more negative pricing sentiment, and stricter contract terms. Some users report inaccurate data.Read more
HubSpot Sales HubBetter for managing contacts, tracking deals, and analyzing sales performance. Focuses on streamlining and automating sales processes with a user-friendly interface.Read more
SignalsMore focused on real-time visitor intelligence and website engagement. Praised for affordable pricing and excellent customer support, but some find the platform difficult to learn and desire more detailed reporting. Has significantly more momentum than Bombora.Read more
IntentsifyMore focused on sales, and users praise its high-quality leads and excellent customer service. However, cost per lead can be high and integration with existing platforms can be challenging. It has more momentum than Bombora.Read more
LeadSwiftBetter for marketing agencies seeking local leads. Focuses on lead generation through local business data and automated outreach. A Bombora Audience Solutions alternative for those prioritizing affordability and ease of use.Read more
Bombora Audience Solutions FAQ
What is Bombora Audience Solutions and what does Bombora Audience Solutions do?
Bombora Audience Solutions identifies companies researching products/services like yours, even before they contact you. It leverages intent data, integrating with platforms like HubSpot and Salesforce, to focus your marketing on the most promising leads and boost conversion rates. This helps B2B companies, especially those focused on ABM, improve their marketing ROI.
How does Bombora Audience Solutions integrate with other tools?
Bombora Audience Solutions integrates with marketing and sales platforms like HubSpot and Salesforce, enabling efficient targeting by aligning intent data with existing workflows. This integration streamlines Account-Based Marketing (ABM) strategies.
What the main competitors of Bombora Audience Solutions?
Bombora Audience Solutions' top competitors include Factors.AI, Albacross, and Signals. These platforms offer similar intent data and website visitor identification capabilities for B2B marketing and sales teams. Other alternatives like Warmly and Koala focus on lead generation and sales process improvement.
Is Bombora Audience Solutions legit?
Yes, Bombora Audience Solutions is a legitimate software company. They help B2B companies improve marketing efficiency with intent data, simplifying account-based marketing (ABM) by identifying companies researching products/services like yours. Bombora integrates with platforms like HubSpot and Salesforce.
How much does Bombora Audience Solutions cost?
I couldn't find pricing details for Bombora Audience Solutions. Contact their sales team to discuss product pricing and determine if the product is worth the investment for your needs.
Is Bombora Audience Solutions customer service good?
There is no customer service information available for Bombora Audience Solutions.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.