Logo of Factors.AI

Factors.AI

Last updated on

Company health

Employee growth
37% increase in the last year
Web traffic
42% increase in the last quarter
Financing
August 2023 - $6M

Reviews

G2
4.6/5
(134)

Factors.AI description

Factors.AI is a software platform designed for marketing and sales teams at B2B companies. It helps you understand which businesses are actively interested in your product or service by collecting and analyzing their online activity, like website visits or engagement with your social media. This allows you to prioritize your sales outreach, personalize marketing campaigns, and measure the effectiveness of your efforts. Factors.AI integrates with popular CRM, marketing automation, and advertising platforms.


Who is using Factors.AI?

Rocketlane is using Factors.AI
Rocketlane
Everstage is using Factors.AI
Everstage
Descope is using Factors.AI
Descope
WebEngage is using Factors.AI
WebEngage
Sprinklr is using Factors.AI
Sprinklr
Zapier is used by Rocketlane, Everstage, Descope, WebEngage, Sprinklr.

Who is Factors.AI best for

Factors.AI is a perfect fit for marketing and sales teams at B2B companies using account-based marketing strategies. If you are looking to leverage intent data for lead generation, prioritize sales outreach, and personalize marketing campaigns, Factors.AI might be a good solution for your business.

  • Ideal for small to medium-sized B2B businesses.

  • Especially valuable for companies focused on account-based marketing (ABM).


Factors.AI features

Type in the name of the feature or in your own words tell us what you need
Supported

Factors.ai supports website user behavior tracking to trigger automations and personalize content.

Supported

Factors.AI automatically matches leads to accounts based on signals from multiple sources.

Supported

Factors.AI identifies events such as funding, product launches or hiring changes.

Supported

Factors.AI analyzes activities such as website visits, content downloads and webinar registrations to identify buying intent.

Supported

Factors.AI provides real-time notifications for tracked leads.

Supported

Factors.AI can automatically score leads based on their attributes and behavior.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Neutral
-0.08

Customer Service

Strongly positive
+1

Ease of Use

Rather positive
+0.4

Reliability and Performance

Neutral
+0.28

Ease of Implementation

Strongly positive
+0.8

Factors.AI pricing

The commentary is based on 21 reviews from Factors.AI G2 reviews.

Factors.AI is praised for its robust features and impressive ROI, especially by marketers. While some users find it a good value, others, particularly startups, suggest the pricing could be more accessible.

Users sentiment

Neutral
-0.08

See the Factors.AI pricing page.

  • Factors.AI has a free plan.

  • Factors.AI has a free trial.

Free

$0/mo

This plan includes global exclusions, custom events and KPIs.

Basic

$399/mo

This plan includes up to 10 segments, advanced IP & firmographic data enrichment, and advanced website visitor ID.

Growth

$999/mo

This plan includes account-based marketing, up to 50 segments, multi-account scouting, and Worth/Now automation and integrations.

Enterprise

Custom

This plan includes custom company identification, up to 100 custom reports, dedicated CSM and onboarding support.


Factors.AI alternatives

  • Logo of Demandbase One
    Demandbase One
    It's a much better fit for Enterprise customers and has more momentum. It's better for a number of industries, including Healthcare, Wellness & Pharma, Manufacturing, Education, Transportation & Logistics, Media & Entertainment, Software, IT & Telecommunications, and more.
  • Logo of Warmly
    Warmly
    Better suited for small and medium-sized businesses. It is growing faster and users praise its user-friendly interface and seamless integrations. However, some users find its pricing expensive and data accuracy inconsistent.

  • Factors.AI FAQ


    Reviewed by

    MK
    Michal Kaczor
    CEO at Gralio

    Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

    TT
    Tymon Terlikiewicz
    CTO at Gralio

    Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.