lemlist vs Dripify

by Gralio Feb 17, 2025

lemlist and Dripify are both sales engagement tools with distinct strengths. lemlist excels in email deliverability and multi-channel outreach, while Dripify focuses on automating LinkedIn lead generation. Mid-sized businesses in the US should choose based on their primary outreach channel and integration needs.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 1235 reviews and 60 websites, saving 7 hours, 21 minutes of reading.

About

lemlist is a sales engagement tool that focuses on improving cold outreach through email. It allows you to build email lists with verified addresses and provides templates and AI assistance to personalize messages at scale. lemlist prioritizes email deliverability by staggering sends and warming up email domains, helping your messages reach inboxes and avoid spam filters. It also offers multi-channel outreach options, including LinkedIn and phone call integrations. You can try it for free with their 14-day trial.
Dripify is a cloud-based software designed to automate LinkedIn outreach and lead generation for sales teams. It allows you to create targeted messaging campaigns, manage your prospects, and track your team's performance – all within LinkedIn's platform. Dripify integrates with other tools you may already be using and works with both free and paid LinkedIn accounts.

Summary

Main difference
lemlist is better for you if you prioritize email deliverability and multi-channel outreach, especially if you heavily use email marketing. Dripify is better for you if your primary focus is LinkedIn lead generation and automation, and your target audience is primarily on LinkedIn.

Relative strengths of lemlist (compared to Dripify)

  • Stronger email deliverability features (lemwarm).

  • Multi-channel outreach including LinkedIn and phone calls.

  • More integrations with popular CRMs like HubSpot and Salesforce.

Relative weaknesses of lemlist (compared to Dripify)

  • Limited LinkedIn automation compared to Dripify.

  • Pricing can be complex and potentially more expensive depending on usage.

  • Some users find the UI less intuitive after recent updates.

Who is using lemlist and Dripify?

Who should use lemlist VS. Dripify

lemlist is a sales engagement platform ideal for sales professionals and marketers in SMBs. It automates and personalizes cold outreach, primarily through email. Users praise its customizable campaigns and responsive support, while some find the email warmup unreliable and the token system confusing. Consider lemlist if you need robust email automation but be prepared for potential deliverability challenges and a learning curve.

Dripify helps small to medium-sized B2B sales teams automate LinkedIn outreach. Users praise its ease of use and setup, especially the visual editor. However, some users mention the lack of Salesforce integration and the cost of the basic package as drawbacks. It's best for industries like healthcare, finance, and retail.

  • Best for small to medium-sized businesses (SMBs) looking to scale their sales outreach.

  • Ideal for various sectors, including E-commerce, Marketing, and SaaS, but not Transportation or Legal.

  • Ideal for small to medium-sized B2B sales teams.

  • Strong fit for Healthcare, Finance, Retail, Manufacturing, Education, Real Estate, Media, IT, Energy, Marketing, and Professional Services.

lemlist and Dripify features

Supported
Partially supported
Not supported
Type in the name of the feature or in your own words tell us what you need
  • Lead List Building
    Supported

    Lemlist supports building targeted lists via database access and LinkedIn integration.

    Supported

    Dripify builds targeted lead lists using advanced filters and integrates with LinkedIn.

  • Personalized Email Generation
    Partially supported

    Lemlist offers personalized emails using AI and dynamic content insertion. Adding LinkedIn profile pictures is not directly confirmed.

    Not supported

    Dripify offers personalization but lacks AI assistance or dynamic LinkedIn profile picture insertion.

  • Lead Importing
    Partially supported

    Lemlist supports lead import from CSV files but not directly from URLs.

    Supported

    Dripify allows importing leads from CSV files and URLs, including LinkedIn profile URLs.

  • Email integration
    Partially supported

    Lemlist automates outreach but relies on external tools for email discovery.

    Supported

    Dripify allows integration with email providers to automate outreach. It also provides a feature to find email addresses of leads.

  • LinkedIn integration
    Partially supported

    Lemlist offers LinkedIn integration via Zapier and a Chrome extension.

    Supported

    Dripify fully supports integration with LinkedIn for task automation, including drip campaigns and actions like sending connection requests, messages, and more. It also emphasizes safety and compliance with LinkedIn\'s policies.

  • Automated follow-ups
    Supported

    Lemlist supports automated follow-up messages, allowing for personalized sequences and automated sending.

    Supported

    Dripify allows users to automate personalized message campaigns, connection requests, and follow-ups. Users can set up sequences of automated messages, including follow-up messages based on user actions or time intervals.

Qualities

  • Value and Pricing Transparency
    -0.44
    Rather negative sentiment
    -0.38
    Rather negative sentiment
  • Customer Service
    +0.78
    Strongly positive sentiment
    +0.75
    Strongly positive sentiment
  • Ease of Use
    +0.81
    Strongly positive sentiment
    +0.93
    Strongly positive sentiment
  • Reliability and Performance
    +0.22
    Neutral sentiment
    +0.6
    Rather positive sentiment
  • Ease of Implementation
    +0.69
    Rather positive sentiment
    +0.81
    Strongly positive sentiment
  • Scalability
    +0
    Neutral sentiment
    +0.07
    Neutral sentiment
lemlist and Dripify Pricing
Lemlist offers tiered pricing plans based on sending emails per user with a 14-day free trial. They also offer a free plan with limited features. The more expensive plans include additional features such as AI personalization, automated follow-ups, CRM integrations, and more.
Plans

User sentiment

Rather negative
-0.44

See full Pricing page

No data

User sentiment

Rather negative
-0.38

See full Pricing page

lemlist and Dripify review insights

1165 reviews analysed from and

Users love

  • Highly customizable email campaigns, with dynamic fields and personalized images.
  • Fast and responsive customer support, praised for their helpfulness.
  • Lemwarm feature effectively warms up email domains, improving deliverability.
  • Easy to use interface for creating and scheduling email sequences.
  • Easy to use and set up
  • The software was very easy to use
  • Easy to stay organized, expand your network, and implement
  • The visual editor is a huge plus

Users dislike

  • Email warmup is unreliable and can negatively impact email reputation.
  • Confusing token system for features like email validation.
  • Limited integration options, especially for CRMs other than HubSpot and Salesforce.
  • Recent UI changes have made the platform less intuitive and harder to navigate.
  • No Salesforce Integration
  • Cannot amend campaign sequences on the go
  • Basic package is too expensive - should allow export to CSV
  • Relatively expensive

lemlist and Dripify Ratings

  • G2
    4.4/5
    (254)
  • Capterra
    4.6/5
    (381)
  • TrustPilot
    2.5/5
    (18)
  • G2
    4.5/5
    (254)
  • Capterra
    4.7/5
    (302)
  • TrustPilot
    4.4/5
    (52)

Company health

Employee growth

77% increase in the last year
No data

Web traffic

9% decrease in the last quarter
No data

Financing

No data
No data

How do lemlist's email deliverability features compare to Dripify's LinkedIn automation safety?

lemlist focuses on improving email deliverability through features like verified email addresses, staggered sending, and domain warming to avoid spam filters. Dripify, on the other hand, focuses on safe LinkedIn automation by adhering to LinkedIn's platform policies and controlling automation activity to avoid account restrictions. While lemlist offers some LinkedIn integration, its primary focus is email, whereas Dripify specializes in LinkedIn automation safety and lead generation.

Which product best integrates with existing sales workflows outside of LinkedIn?

lemlist better integrates with existing sales workflows outside of LinkedIn due to its multi-channel outreach capabilities, including email and phone call integrations. While Dripify focuses primarily on LinkedIn automation, lemlist offers broader integration options, making it more suitable for sales teams utilizing diverse outreach strategies.

What are the advantages of lemlist?

lemlist's advantages include a stronger focus on email deliverability with features like email warming and staggered sending, multi-channel outreach beyond LinkedIn, and AI-powered assistance for email personalization. It also offers a free trial, unlike Dripify. While both offer drip campaigns and automation, lemlist emphasizes broader outreach and inbox optimization.

What are the disadvantages of lemlist?

lemlist's email warmup feature, while designed to improve deliverability, is reported by some users as unreliable and potentially harmful to email reputation. The token system for features like email validation can be confusing. Integration options are limited compared to some competitors, particularly beyond HubSpot and Salesforce. Finally, recent UI changes have been criticized for making the platform less intuitive.

Alternatives to lemlist and Dripify

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SalesRobot is a sales automation tool that helps businesses generate leads through personalized outreach on LinkedIn and email. It offers features like automated messaging, prospect list building, and a mini-CRM to manage conversations. SalesRobot caters to sales teams, marketers, and agencies looking to automate their outreach efforts and increase lead generation. The software aims to save users time and improve their lead generation results by automating repetitive tasks and offering personalized messaging capabilities.
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We-Connect.io is a cloud-based software designed to automate and streamline LinkedIn outreach for sales, marketing, and recruitment. It allows you to automate connection requests, messaging, and follow-ups with targeted prospects, helping you expand your network, generate leads, and improve brand visibility. It offers features like personalized campaign sequences, advanced search filters, and performance analytics, all within an easy-to-use dashboard.
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Saleshandy is a sales engagement platform that helps businesses, particularly sales teams, improve their cold outreach. It allows you to send personalized email campaigns, track email opens and replies, and automate follow-ups, all while managing your client base. Saleshandy focuses on improving email deliverability and provides tools like sender rotation and email warm-up to help your messages reach the inbox.
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InTouch Tool
InTouch Tool is a software tool primarily designed for businesses and individuals looking to automate their LinkedIn outreach. It offers a range of features to automate connection requests, personalized messaging, and data extraction from LinkedIn profiles. The software focuses on safety and ease of use, simulating human-like activity on the platform. It boasts a user-friendly interface with features such as automated follow-ups, campaign performance dashboards, and integration with CRM systems. InTouch Tool is a freemium product with core features available for free.
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Page co-authored by
MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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