Gaetano advises top growth companies like HockeyStack, Demandbase, and Kustomer. Previously, he advised Cognism, Gong, Outreach, and Pipedrive. His career started with a dream of becoming a platinum music producer, working with artists like Fat Joe & Shaggy. The grind was brutal, but it taught him that musicians and companies face the same challenges: cutting through noise, building a brand, engaging an audience, beating stronger competitors, and converting fans into customers. Without realizing it, he became a self-taught digital marketer and spent the last 8+ years driving growth in B2B and B2C, leading teams of 10+ people, and helping Series A/B startups and challenger brands scale. His expertise lies in demand capture, inbound, and content marketing, with deep skills in SEO, PPC, website optimization, copywriting, and social. He has worked across industries like SaaS, CRM, B2B sales, eLearning, telecom, and cybersecurity.