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Google Search Console

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Ratings

Glassdoor
3.5/5
(2)

Google Search Console description

Google Search Console is a free tool that helps you understand your website's performance on Google Search. It provides data about your website's search traffic, identifies technical issues, and offers insights to improve your visibility in search results. This information can help you optimize your content, fix website problems, and ultimately attract more visitors from Google.


Who is using Google Search Console?


Who is Google Search Console best for

Google Search Console is a free must-have tool for website owners, marketers, and SEO professionals. It provides invaluable insights into your site's Google Search performance, allowing you to identify technical issues and optimize content for better visibility. Users love its detailed performance reports and free access, but some find the interface complex and data delayed. If you're looking to improve your website's search ranking, Google Search Console is a great starting point.

  • Ideal for small to enterprise businesses.

  • Best for Marketing & Advertising, E-commerce, Retail, and more.


Google Search Console features

Type in the name of the feature or in your own words tell us what you need
Supported

Google Search Console provides keyword rank tracking via its Performance tab and other features. It allows tracking keyword rankings, average positions, and CTR. The tool is helpful for identifying keyword opportunities and analyzing performance.

Supported

Google Search Console can be used to identify technical issues for SEO audits, including crawl errors, XML sitemap problems, and robots.txt issues (indirectly).

Supported

Google Search Console effectively detects broken links, including 404 errors, through its reports.

Supported

Search Console helps optimize websites for crawling and indexing, improving search ranking.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Strongly positive
+0.88

Customer Service

Neutral
+0

Ease of Use

Rather positive
+0.64

Reliability and Performance

Rather positive
+0.48

Ease of Implementation

Rather positive
+0.44

Scalability

Rather negative
-0.6

Google Search Console reviews

We've summarised 405 Google Search Console reviews (Google Search Console G2 reviews) and summarised the main points below.

Pros of Google Search Console
  • Provides highly valuable, accurate data directly from Google about website performance in search results.
  • The "Performance" report offers detailed insights into clicks, impressions, CTR, and average position for keywords and pages.
  • Free to use, making it accessible to websites of all sizes.
  • "Coverage" report helps identify and address indexing issues, ensuring pages are being crawled and indexed properly.
  • Offers valuable tools for technical SEO, such as the ability to submit sitemaps, identify crawl errors, and analyze Core Web Vitals.
Cons of Google Search Console
  • Data in Google Search Console can be delayed, making it difficult to get a real-time understanding of performance.
  • Limited historical data - only 16 months of data is available.
  • URL inspection tool can be unreliable, sometimes failing to index pages or reporting indexing errors for valid pages.
  • Limited customer support options can make it difficult to get help with complex issues.
  • The tool can be overwhelming and complex for beginners, with a steep learning curve for some features.

Google Search Console pricing

The commentary is based on 59 reviews from Google Search Console G2 reviews.

Google Search Console is a free SEO tool praised for its valuable insights into website performance, keyword rankings, and technical SEO. Users appreciate its comprehensive data directly from Google, though some find the interface complex and data updates delayed. Its free availability makes it a must-have for website owners and SEO professionals.

Users sentiment

Strongly positive
+0.88

Google Search Console alternatives

  • Logo of Semrush
    Semrush
    Better for competitor analysis and offers more extensive marketing tools. A popular Google Search Console alternative and competitor, suitable for larger businesses and enterprises.
    Read more
  • Logo of Wincher
    Wincher
    Better for smaller companies. Easier to use, but less scalable. Provides customizable reports. A Google Search Console competitor with growing momentum.
    Read more
  • Logo of SE Ranking
    SE Ranking
    Better for small and medium businesses. Easier to implement and use. Provides more customer support. A Google Search Console competitor with paid plans.
    Read more
  • Logo of TrueRanker
    TrueRanker
    Better for smaller businesses and agencies. Provides more frequent rank updates and has superior customer service. A Google Search Console competitor focused on rank tracking and competitor analysis. Faster growing alternative.
    Read more
  • Logo of Right Choice
    Right Choice
    Better for managing multiple business listings, especially for local businesses. Also offers AI-powered content generation and review management. More user-friendly and has faster growing website traffic. A better choice for agencies and multi-location businesses, but not suitable for enterprise companies.
    Read more
  • Logo of SEO Sitecheckup
    SEO Sitecheckup
    Better for smaller companies. Negative pricing sentiment and customer service. Lower ratings than Google Search Console. Website traffic is growing.
    Read more

Google Search Console FAQ

  • What is Google Search Console and what does Google Search Console do?

    Google Search Console is a free tool providing website owners with data and insights about their site's performance in Google Search. It helps monitor website traffic, identify technical SEO issues, and optimize content for better search visibility, ultimately driving more organic traffic.

  • How does Google Search Console integrate with other tools?

    Google Search Console integrates with other Google services like Google Analytics and Google Ads. It also works with various SEO tools, providing a comprehensive platform for website analysis and optimization. This integration streamlines data analysis and enhances website visibility.

  • What the main competitors of Google Search Console?

    Alternatives to Google Search Console include Semrush, SE Ranking, and Wincher. These SEO tools offer similar features such as keyword tracking, competitor analysis, and site auditing. Some, like Semrush, provide more extensive marketing tools beyond website performance analysis.

  • Is Google Search Console legit?

    Yes, Google Search Console is a safe and legitimate tool directly from Google. It's a free, valuable resource for website owners, SEOs, and marketers to monitor website performance, identify technical SEO issues, and improve search visibility. It's highly regarded for providing accurate data directly from Google.

  • How much does Google Search Console cost?

    Google Search Console is a free product. There are no pricing plans or paid add-ons associated with using this powerful SEO tool. It's definitely worth it for website owners.

  • Is Google Search Console customer service good?

    Customer support for Google Search Console receives mixed reviews. Some users find it helpful and easy to integrate, while others express frustration with limited support options and difficulty resolving complex issues.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.