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WhatConverts description
WhatConverts is a lead tracking platform that helps you understand which marketing efforts are driving the most valuable leads. It tracks calls, form submissions, and chats, attributing them back to specific marketing campaigns. With WhatConverts, you can analyze lead quality, measure marketing ROI, and optimize campaigns for better results. It integrates with popular marketing and sales tools, providing a centralized hub for managing and reporting on your lead generation activities.
Who is WhatConverts best for
WhatConverts is a great option for businesses and marketing teams of any size looking to improve their marketing ROI. Users rave about the user-friendly interface, seamless integrations, and exceptional customer support. However, some users note that the platform can be expensive at higher tiers and may require a learning curve for complex setups.
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Ideal for marketing agencies and businesses of all sizes.
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A good fit across industries.
WhatConverts features
| Supported WhatConverts allows you to receive instant alerts via messaging apps, email, and webhooks when a tracked lead interacts with your website or content. |
| Supported WhatConverts allows users to track leads from various marketing channels, including Google Ads, social media, email campaigns, and more. It provides detailed reports on lead generation and conversion metrics, allowing users to see which marketing activities are working best. It also integrates with other tools like Google Analytics for comprehensive tracking. |
| Supported The product offers call tracking with analytics and customer behaviour insights. |
We evaluate the sentiment that users express about non-functional aspects of the software
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
WhatConverts reviews
We've summarised 191 WhatConverts reviews (WhatConverts TrustPilot reviews and WhatConverts G2 reviews) and summarised the main points below.
- Exceptional customer support, highly praised for responsiveness and expertise.
- User-friendly interface and easy to navigate dashboard.
- Seamless integration with Google Ads and Analytics.
- Robust lead tracking capabilities, including call, form, and chat tracking.
- The platform can get expensive at higher tiers.
- Limited integrations with some CRMs and booking systems.
- Some users report a learning curve, especially for complex setups.
- European phone numbers not supported.
WhatConverts pricing
The commentary is based on 28 reviews from WhatConverts G2 reviews and WhatConverts TrustPilot reviews.
WhatConverts receives consistent praise for its robust features and excellent customer support. While some users find the pricing for higher tiers expensive, many acknowledge its value, deeming it reasonable and a worthwhile investment for businesses seeking to optimize their marketing ROI.
Users sentiment
See the WhatConverts pricing page.
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WhatConverts has a free trial.
Lite
Includes tracking for phone calls and text messages, instant call tracking numbers, dynamic number insertion, call tracking and recording, API access.
Plus
Includes all Lite features plus campaign and keyword reporting, ring group, Google Ads and Analytics integration.
Pro
Includes all Plus features, call flows, custom report builder, scheduled reports, and HIPAA compliance.
Elite
Includes all Pro features plus customer journey, multi-click marketing attribution, pages visited, lead intelligence, and security audition.
WhatConverts alternatives
HubSpot Marketing Hub
It has more momentum and is a much better fit for Enterprise customers. It is better for Healthcare, Finance, E-commerce, Retail, Consumer Goods, Manufacturing, Education, Real Estate & Construction, Hospitality & Tourism, Media & Entertainment, Software, IT & Telecommunications, Non-profit & Government, Marketing & Advertising, and Automotive, Aerospace & Defence industries. However, users report the pricing can be high.
Attribution
Attribution is a WhatConverts competitor that is growing faster and is a much better fit for B2C companies. Attribution might be a better option for users looking for an easy-to-use platform. However, Attribution is a worse option for Enterprise companies.
CallRail
It has more industry applications and is growing faster. However, it is more expensive and users report a steeper learning curve.
Constant Contact
More suitable for users seeking email marketing solutions. It has broader industry application but is less suitable for scaling businesses.
ActiveCampaign
More focused on marketing automation and sales process automation. It has more integrations and is growing faster.
Mailchimp All-in-One Marketing Platform
It is growing faster and has broader industry application. It is more focused on email marketing and marketing automation. However, it might be more expensive.
WhatConverts FAQ
What is WhatConverts and what does WhatConverts do?
WhatConverts is a lead tracking platform that shows you which marketing campaigns are driving the most valuable leads. It tracks calls, form submissions, and chats, and attributes them to specific marketing activities. With WhatConverts, you can analyze lead quality, measure your marketing ROI, and improve your campaigns.
How does WhatConverts integrate with other tools?
WhatConverts integrates with popular marketing and sales tools, providing a centralized platform for managing and reporting on lead generation. This includes tools like Google Ads, analytics platforms, and CRMs.
What the main competitors of WhatConverts?
Top alternatives to WhatConverts include CallRail, HubSpot Marketing Hub, and Attribution. These platforms provide similar lead tracking and marketing attribution features, helping businesses understand their marketing ROI.
Is WhatConverts legit?
WhatConverts is a legitimate and safe software option. It receives positive reviews for its lead tracking capabilities and user-friendly interface. Consider exploring user reviews and comparing it with alternatives to ensure it aligns with your specific requirements.
How much does WhatConverts cost?
WhatConverts offers paid plans starting at $30 per month for the Lite plan. For agencies, the Plus plan is $60 per month. Their Pro plan is $100 per month. For larger businesses, the Elite plan is $160 per month. WhatConverts does not have a free plan but offers a 14-day free trial.
Is WhatConverts customer service good?
Based on reviews, WhatConverts' customer service is highly praised for its responsiveness, expertise, and willingness to go the extra mile to assist users. Customers often highlight the team's helpfulness and quick response times.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.