Logo of VWO Personalization

VWO Personalization

Last updated on

Company health

Employee growth
28% increase in the last year
Web traffic
5% decrease in the last quarter

Reviews

G2
4.3/5
(2)
Glassdoor
4.0/5
(210)

VWO Personalization description

VWO Personalization helps you tailor your website for different types of visitors. Using data like location, browsing history, and even past purchases, you can create personalized banners, pop-ups, and content. This means showing special offers to new visitors, or promoting relevant products to returning customers. The goal? Increase conversions and sales by giving everyone a more relevant experience.


Who is VWO Personalization best for

VWO Personalization is best suited for medium-sized businesses across various industries looking to provide a tailored online experience. It excels at helping you personalize content and offers A/B testing to see which versions perform best.

  • VWO Personalization is a good fit for medium-sized businesses.

  • This tool is a great option for businesses in various industries looking to enhance their online presence.


VWO Personalization features

Type in the name of the feature or in your own words tell us what you need
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VWO allows building landing pages and forms visually.

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VWO Personalize enables landing page customization via its features and tools.

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VWO Personalization offers behavioral segmentation with features like custom segments and AI-based personalization.

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VWO Personalization tracks user behavior to trigger automations and personalize website content.

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VWO Personalization allows landing page customization using its visual editor.


VWO Personalization pricing

The commentary is based on 1 reviews from VWO Personalization G2 reviews.

VWO Personalization is highly regarded for its robust features, but users frequently point out its premium pricing structure. Businesses with limited budgets may find the cost a significant factor in their decision-making process.

See the VWO Personalization pricing page.

  • VWO Personalization has a free trial.

Starter

$393/month

For businesses starting to get started with experimentation.

Growth

$1903/month

For small/medium businesses scaling up their experimentation.

Pro

$1903/month

For self-serve businesses scaling to catch their success.

Enterprise

$1,581/month

For large teams, agencies, & enterprises to scale up experimentation.


VWO Personalization alternatives

  • Logo of Emarsys

    Emarsys

    Better for larger companies in specific industries like Finance and Retail. More focused on omnichannel marketing automation with features like email and SMS campaigns. However, it can be expensive and lacks flexibility for complex processes.
  • Logo of Personizely

    Personizely

    Better for small businesses and specifically targets online stores looking to increase sales.
  • Logo of Netcore Customer Engagement and Experience Platform

    Netcore Customer Engagement and Experience Platform

    Better for larger businesses and known for its user-friendly interface and positive pricing.
  • Logo of Insider

    Insider

    Better for large enterprises, especially in retail and ecommerce. More industry-specific applicability, with strengths in healthcare, finance, and consumer goods. Higher rated and perceived as easier to use.
  • Logo of ContactPigeon

    ContactPigeon

    More focused on online retailers and has a more positive pricing sentiment.
  • Logo of Zendesk Support Suite

    Zendesk Support Suite

    Better for providing customer support and engaging customers across various channels. It is a much better fit for Enterprise customers and has broader industry application.

VWO Personalization FAQ

  • What is VWO Personalization and what does VWO Personalization do?

    VWO Personalization is a website personalization tool that helps businesses tailor website content for different visitor segments. It uses data like browsing history and location to personalize banners, pop-ups, and content to enhance user experience and increase conversions.

  • How does VWO Personalization integrate with other tools?

    VWO Personalization offers seamless product integrations with popular tools like Google Analytics, Google Tag Manager, and Segment.

  • What the main competitors of VWO Personalization?

    VWO Personalization's main competitors include Personizely, Insider, and Emarsys. These platforms provide website personalization and marketing automation solutions for businesses looking to enhance customer experience and boost conversions.

  • Is VWO Personalization legit?

    VWO Personalization is a legitimate software offering website personalization tools. It is important to note that while the platform is real, its suitability for your business depends on your specific needs and whether features like behavioral segmentation and geolocation targeting align with your goals.

  • How much does VWO Personalization cost?

    VWO Personalization pricing starts at $393 per month for the Starter plan. They offer tiered pricing for their Growth, Pro, and Enterprise plans. Contact sales to get custom pricing for your business.

  • Is VWO Personalization customer service good?

    There is no information available about VWO Personalization's customer service quality.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.