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Signpost description
Signpost is a communication platform designed for small businesses in the USA. It offers a range of features including automated customer feedback collection, review management, and marketing automation tools like SMS marketing and live chat. Signpost aims to help businesses improve customer relationships, generate leads, and increase repeat business. It emphasizes its North American-based customer service and transparent pricing.
Who is Signpost best for
Signpost is a communication platform for small businesses in the USA. It automates customer feedback collection, review management, and marketing automation, including SMS marketing and live chat. Users praise its automated review collection and user-friendly interface but dislike the difficult cancellation process and lack of pricing transparency. Signpost helps businesses improve customer relationships, generate leads, and increase repeat business.
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Best for small businesses in the US seeking streamlined communication and marketing.
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There is no data about industry fit.
Signpost features
| Supported Signpost allows creating and sending SMS marketing campaigns. |
| Supported Signpost automates review requests via email and SMS, simplifying review generation. |
| Supported Signpost automates email marketing and campaign management, enhancing marketing effectiveness. |
Signpost reviews
We've summarised 66 Signpost reviews (Signpost TrustPilot reviews and Signpost G2 reviews) and summarised the main points below.
- Automated review and feedback collection system streamlines reputation management.
- Effective in generating positive reviews and improving online presence.
- User-friendly interface and easy setup for basic features.
- Integrates with various platforms and APIs for data capture.
- Difficult account cancellation process, often requiring appointments and incurring extra charges.
- Misleading sales tactics regarding contract terms and cancellation policies.
- Lack of transparent pricing, with unexpected or hidden fees.
- Limited customization options for email templates and branding.
Signpost pricing
The commentary is based on 5 reviews from Signpost G2 reviews.
All plans include 24/7/365 live coverage, spam filtering, email & text call summaries, messaging hub inbox & insights, call recordings, CRM scheduling, and call patching.
Users sentiment
See the Signpost pricing page.
125 Minutes
Includes 125 minutes.
250 Minutes
Includes 250 minutes.
500 Minutes
Includes 500 minutes.
1000 Minutes
Includes 1000 minutes.
Signpost alternatives
HubSpot Marketing HubBetter fit for larger companies and a wider range of industries. Has broader marketing functionalities including social media management and SEO optimization. Growing faster than Signpost, based on website traffic and employee growth. Higher rated Signpost alternative.Read more
HubSpot Sales HubBetter for mid-sized and enterprise businesses. Caters to a wider range of industries. A Signpost alternative and competitor focusing on sales process automation and pipeline management.Read more
ActiveCampaignBetter fit for a wider range of company sizes and industries. Has more momentum in terms of website traffic and employee growth on LinkedIn. Offers drip campaigns and workflow automation.Read more
Brevo Transactional EmailBetter for a wider range of company sizes and industries. More positively reviewed and easier to use. Offers a free plan.Read more
Act-OnBetter for mid-size and enterprise businesses, especially B2B. Wider industry applicability. More website traffic momentum. Robust automation and CRM integrations praised by users. Pricier, starting at $900/month.Read more
SendPulseBetter for mid-sized companies and a wider range of industries. Offers more comprehensive marketing solutions, including CRM, landing page builder, and chatbots.Read more
Signpost FAQ
What is Signpost and what does Signpost do?
Signpost is a US-based communication platform for small businesses. It automates customer feedback collection, manages reviews, and offers marketing automation tools like SMS marketing and live chat. Signpost helps improve customer relationships, generate leads, and boost repeat business.
How does Signpost integrate with other tools?
Signpost integrates with various platforms and APIs for efficient data capture, enhancing its functionality and streamlining workflows. This allows businesses to connect their existing tools and centralize customer data.
What the main competitors of Signpost?
Alternatives to Signpost include HubSpot Marketing Hub, HubSpot Sales Hub, ActiveCampaign, Brevo Transactional Email, Act-On, and SendPulse. These competitors offer similar features such as marketing automation, CRM, and customer communication tools, catering to various business sizes and needs.
Is Signpost legit?
Signpost appears to be a legitimate platform, but user reviews on Glassdoor reveal mixed experiences. While praised for its automated features and user-friendly interface, some users report difficulties with cancellations and hidden fees. Potential customers should carefully review contract terms and pricing details before committing.
How much does Signpost cost?
Signpost doesn't publicly disclose pricing information. Contact their sales team to obtain specific product pricing details and determine if Signpost is worth it for your needs.
Is Signpost customer service good?
Signpost's customer service receives negative feedback. Users report difficulties with account cancellation, including unexpected charges and unresponsive account managers. Deceptive sales tactics and a lack of pricing transparency are also common complaints.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.