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Relative Insight description
Relative Insight is an AI-powered text analysis tool that helps businesses understand customer feedback from sources like surveys and online reviews. By comparing different sets of data, it reveals patterns in language choices to highlight what makes certain customer groups unique. This allows you to move beyond just knowing 'what' customers are saying, to understanding 'why' they feel a certain way. Leading brands use these insights to inform marketing strategies, product development, and customer service.
Who is Relative Insight best for
Relative Insight is a text analytics tool that helps businesses understand customer feedback by comparing language across different datasets. Praised for its user-friendly interface and fast insights, it reveals hidden trends in customer conversations. However, some users find the data upload process cumbersome and desire more customization options. Ideal for small to mid-sized businesses looking to improve their customer experience and marketing strategies.
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Best fit for small to mid-sized businesses.
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Suitable for various sectors, especially those focused on customer experience.
Relative Insight features
| Supported Relative Insight excels at comparing language across datasets, revealing variations and patterns. |
| Supported Relative Insight supports sentiment analysis, classifying text as positive, negative, or neutral. |
| Supported Relative Insight analyzes customer feedback and generates reports with key trends and insights. |
| Supported Relative Insight supports topic identification and analysis using NLP and a topic hierarchy. |
| Supported Relative Insight uses AI to analyze customer feedback from various sources, including emails, surveys, and reviews. |
Relative Insight reviews
We've summarised 57 Relative Insight reviews (Relative Insight G2 reviews) and summarised the main points below.
- Fast insight generation and analysis.
- User-friendly interface and easy to learn.
- Excellent customer support and helpful account managers.
- Reveals hidden insights and trends in language data.
- Flexible and adaptable for various projects and data sources.
- Difficult to determine relevance of insights, sometimes appearing coincidental.
- Data upload and grouping process can be fiddly.
- Limited customization for topic generation and word categorization.
- Lacks basic statistics like verbatim count per subtheme and visualization options.
- Requires external data, no built-in data collection feature.
Relative Insight pricing
The commentary is based on 7 reviews from Relative Insight G2 reviews.
Relative Insight's pricing is generally viewed favorably, with one reviewer even referring to it as "cheap." However, some users mentioned additional costs for certain features, such as trend analysis. While specific pricing details aren't available in the reviews, the overall sentiment suggests good value for the insights provided.
See the Relative Insight pricing page.
Relative Insight alternatives
Canvs AIBetter for enterprise companies. Has positive pricing sentiment and is growing faster.Read more
ChattermillBetter for medium and enterprise companies. More user-friendly and reliable. Higher rated by users on G2 and Glassdoor. Chattermill is growing faster than Relative Insight. A Relative Insight competitor focused on automating customer feedback analysis and identifying actionable insights.Read more
LumoaBetter for enterprise companies. Real-time insights are a key differentiator for time-sensitive analysis. Pricing is generally considered positive, with transparent options.Read more
ForstaBetter for enterprise companies and specific industries like marketing, manufacturing, software, or education. A Relative Insight competitor and alternative, it offers survey creation, real-time analytics, and results sharing. It is growing faster than Relative Insight. However, users mention it is expensive.Read more
JiraBetter for task and project management. A good Jira alternative for enterprise companies. More suitable for software, IT, and telecommunications.Read more
PickFuBetter for smaller companies and easier to use. Focuses on quick polls for testing product designs, branding, and marketing messages with faster results. Has a negative pricing sentiment. Geared towards e-commerce businesses.Read more
Relative Insight FAQ
What is Relative Insight and what does Relative Insight do?
Relative Insight is a text analytics platform utilizing AI to compare language across datasets, revealing hidden patterns and insights in customer feedback. It helps businesses understand the "why" behind customer sentiment, informing marketing strategies, product development, and customer service improvements. It is praised for fast analysis and user-friendly interface.
How does Relative Insight integrate with other tools?
Relative Insight integrates with various data sources, but specific tool integrations are not publicly available. It excels at analyzing data from surveys, online reviews, and other customer feedback channels. For other software integrations, contacting Relative Insight directly is recommended.
What the main competitors of Relative Insight?
Alternatives to Relative Insight include Canvs AI, Chattermill, and Lumoa. These competitors offer similar text analysis capabilities, focusing on customer feedback and sentiment analysis. For broader feedback and survey solutions, consider Forsta. While Jira and PickFu offer project management and market research functionalities, respectively, they are not direct competitors.
Is Relative Insight legit?
Yes, Relative Insight is a legitimate AI-powered text analysis software. It helps businesses understand customer feedback by comparing language patterns and revealing hidden insights. G2 rates Relative Insight 4.5/5 stars based on 57 reviews, suggesting it is safe and reliable. However, some users find difficulty determining the relevance of some insights.
How much does Relative Insight cost?
Relative Insight doesn't publicly disclose its pricing. For detailed product pricing information, it's recommended to contact Relative Insight directly. This will allow you to assess if the product's features and capabilities are worth the investment for your specific needs.
Is Relative Insight customer service good?
Customers consistently praise Relative Insight's exceptional customer support and helpful account managers, describing them as "brilliant," "on-hand," and "quick to respond." This positive feedback suggests strong customer service, contributing to a positive overall user experience.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.