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Referral Factory

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Last updated on

Company health

Employee growth
7% increase in the last year

Ratings

G2
4.8/5
(161)
Capterra
4.9/5
(136)

Referral Factory description

Referral Factory is a popular referral program software that helps businesses of all sizes create and manage their own referral programs. It offers a drag-and-drop interface, customizable templates, and integrations with popular business tools. With Referral Factory, you can easily track referrals, reward referrers, and analyze program performance. Its focus on simplicity and customization makes it easy for businesses to launch and manage successful referral programs without needing technical expertise. Referral Factory offers a range of pricing options to suit different budgets.


Who is Referral Factory best for

Referral Factory is a user-friendly referral program software ideal for businesses of all sizes seeking to implement and manage referral programs without technical expertise. Users praise its intuitive interface, easy campaign setup, and variety of reward options. Some users mention the limited premade templates and referral tracking as areas for improvement. Its customizable templates, integrations, and unique referral links make launching and tracking referral programs simple.

  • Best for small, medium, and large businesses.

  • Suitable for most industries, including Healthcare, Finance, E-commerce, and more.


Referral Factory features

Type in the name of the feature or in your own words tell us what you need
Supported

Referral Factory offers customizable pre-made templates for referral programs.

Supported

Referral Factory integrates with various business tools, including CRM systems, via API, Zapier, and webhooks.

Supported

Referral Factory creates unique referral links for affiliates, which can be shared and tracked.

Supported

Referral Factory offers tools to create, manage, and track referral programs, generating applicants.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Neutral
+0.2

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+0.94

Reliability and Performance

Strongly positive
+0.8

Ease of Implementation

Strongly positive
+0.74

Referral Factory reviews

We've summarised 295 Referral Factory reviews (Referral Factory Capterra reviews and Referral Factory G2 reviews) and summarised the main points below.

Pros of Referral Factory
  • Easy-to-use dashboard and features.
  • Option to track referral payouts.
  • Seamless campaign setup, especially with AI assistance.
  • Variety of reward options and easy integration with other tools.
  • Consolidates and organizes referrals in one platform.
  • Pleasing color palettes and clear UI in campaign setup.
  • Simple preview in campaign builder for mobile and desktop.
  • Multiple integration options, including CRM systems and API.
  • Intuitive and complete, with helpful guides for new users.
  • Excellent customer support and integration with other marketing software.
  • AI tool is intuitive and provides accurate results quickly.
  • Analytics make it easy to identify areas for improvement.
  • Fast loading time and readily available templates.
  • Shareable links are readily available.
  • Clear and concise dashboard with easy access to features.
  • Excellent analytics for tracking results and detailed data.
Cons of Referral Factory
  • Referral tracking for the user could be improved.
  • User interface and website/dashboard design needs improvement.
  • Limited premade templates and distracting backgrounds/gifs on template options.
  • Campaign metrics are not displayed for all campaigns at once.
  • Only one native integration can be connected at a time.
  • Email referral icon defaults to Outlook, more options would be helpful.
  • Moving background/gifs on template types make it hard to see options.
  • Non-availability of Shopify integration.
  • Mobile interface has conflicts with adjusting to iPhone parameters.
  • Referral codes are auto-generated and cannot be customized.
  • Need to pay extra to use own domain.
  • Maximum number of users per plan has been reduced.

Referral Factory pricing

The commentary is based on 64 reviews from Referral Factory Capterra reviews and Referral Factory G2 reviews.

Referral Factory's pricing is generally considered competitive and affordable, especially for its features and integrations. Some users find the pricing a bit high, particularly smaller businesses, or express concerns about extra costs for additional users or custom domains. However, many feel the return on investment justifies the expense.

Users sentiment

Neutral
+0.2

See the Referral Factory pricing page.

  • Referral Factory has a free trial.

Starter

$912

This plan includes basic features for launching and managing referral campaigns, suitable for businesses starting with referrals.

Basic

$1920

This plan offers more users and unlimited campaigns, ideal for growing businesses.

Pro

$3840

This plan provides expanded user capacity and advanced features for scaling referral programs.

Enterprise

Custom

This plan offers customizable solutions for large enterprises with high-volume referral needs, including enhanced security and data privacy options.


Referral Factory alternatives

  • Logo of InviteReferrals
    InviteReferrals
    Better suited for e-commerce businesses. A Referral Factory competitor and alternative with more affordable entry-level pricing.
    Read more
  • Logo of Rippling
    Rippling
    Better for enterprise customers needing comprehensive HR, IT, and finance management. Broader industry fit, including Legal and Automotive, Aerospace & Defence. Has more momentum based on employee growth.
    Read more
  • Logo of Calendly
    Calendly
    Better for scheduling appointments and meetings. Not designed for referral programs.
    Read more
  • Logo of SaaSquatch
    SaaSquatch
    Better for mid-sized and larger businesses. Stronger customer support. More customizable, but requires more technical expertise. SaaSquatch is a Referral Factory competitor and alternative.
    Read more
  • Logo of Referral Rock
    Referral Rock
    Better for small to medium businesses. Has positive pricing sentiment and offers a cheaper plan. Customer support is highly praised. Referral Rock, a Referral Factory competitor and alternative, has a simpler user interface, though some users find the admin dashboard outdated.
    Read more
  • Logo of Paylocity
    Paylocity
    Better fit for mid-sized businesses needing HR and payroll management. Not focused on referral programs.
    Read more

Referral Factory FAQ

  • What is Referral Factory and what does Referral Factory do?

    Referral Factory is referral program software simplifying referral program creation and management. It offers a drag-and-drop interface, customizable templates, and integrations with popular business tools. Users praise its ease of use and comprehensive features, while some desire more customization options for referral links.

  • How does Referral Factory integrate with other tools?

    Referral Factory integrates with various business tools through API, Zapier, and webhooks. It connects with CRM systems, email marketing platforms, and other tools to streamline referral program management. This allows for automated workflows and consolidated data.

  • What the main competitors of Referral Factory?

    Top Referral Factory competitors include InviteReferrals, a referral marketing platform known for its easy setup and integrations, and Tracknow, software specializing in affiliate program management and tracking. Other alternatives are Rippling, Paylocity, BambooHR, and ClickUp.

  • Is Referral Factory legit?

    Referral Factory is a legitimate and safe referral program software. User reviews praise its ease of use and robust features. With positive ratings on G2 and Capterra, and notable website traffic growth, Referral Factory appears to be a reliable choice for businesses seeking referral program solutions.

  • How much does Referral Factory cost?

    Referral Factory pricing starts at $912/year for the Starter plan. The Basic plan is $1920/year, while the Pro plan costs $3840/year. The Enterprise plan has custom pricing for high-volume referral needs. A free trial is available.

  • Is Referral Factory customer service good?

    Referral Factory's customer service is excellent. Users frequently praise the helpful, responsive, and knowledgeable support team for their prompt assistance and willingness to go the extra mile. Support is available via various channels, including live chat, email, and phone calls.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.