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Referral Rock description
Referral Rock is referral marketing software that helps businesses get more customers through personalized referral programs. It features automated reward payouts, a dedicated referral portal, and one-click sharing links. Referral Rock assists with program creation and offers tools to track success and manage referrals. It aims to simplify referral programs, making it easier for advocates to share and for businesses to acquire new customers.
Who is Referral Rock best for
Referral Rock is referral marketing software ideal for small to medium businesses looking to grow through customer advocacy. Users love its ease of setup, automated reward payouts, and HubSpot integration. However, some find the interface clunky and desire more integrations. Referral Rock offers flexible referral program creation and management tools, simplifying customer acquisition and boosting growth.
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Best for small to medium businesses seeking referral program solutions.
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Ideal for e-commerce, retail, and various other sectors.
Referral Rock features
| Supported Referral Rock allows generating unique referral links for each advocate. |
| Supported Referral Rock supports automated payouts for affiliates via PayPal and bank transfers. |
| Supported Referral Rock automates referral programs, including discount and reward distribution. |
| Supported Referral Rock supports referral program creation, management, and tracking. |
| Supported Referral Rock offers a dedicated member portal for ambassadors to manage their activities and track referrals. |
| Supported Referral Rock enables building and managing customer advocacy programs. |
| Supported Referral Rock supports reward management, including personalized gifts and various reward types. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
Referral Rock reviews
We've summarised 102 Referral Rock reviews (Referral Rock Capterra reviews and Referral Rock G2 reviews) and summarised the main points below.
- Excellent and responsive customer support, especially during onboarding.
- Easy to set up and implement the referral program.
- Seamless integration with HubSpot.
- Flexible and customizable platform for various referral programs.
- Automated reward payouts and referral tracking.
- User-friendly interface for referrers.
- Good value for the price, especially for small businesses.
- Passwordless signup for referrers.
- Positive impact on referral process and lead generation.
- Ability to track referrals and reward payouts effectively.
- Helpful resources and support from the Referral Rock team.
- One-click sharing links for easy referral promotion.
- Good email and member engagement features.
- Ability to segment users and send targeted emails.
- Customizable member portal and referral landing pages.
- Clunky UX/UI, though customer service helps navigate.
- Limited external integration capabilities, even with Zapier.
- Member portal customization options could be improved.
- Difficult reward management; requires support for renaming.
- Admin dashboard feels illogical and outdated.
- Limited customization for referral landing page and emails.
- Difficult to style and personalize the referral landing page.
- Multiple programs required for different reward rules.
- Steep learning curve, especially for integration setup.
- Software feels antiquated and in development with glitches.
- Limited reporting features.
- Building landing pages and emails is outdated and cumbersome.
- Confusing setup for recurring awards.
- Difficult to find specific settings within the system.
- Lack of direct integration with most CRMs.
- Awkward to style and personalize the referral landing page.
- Email functionality is lacking.
- Limited referral form field customization.
- Pricing can be high, especially for multiple programs.
- No mobile app.
Referral Rock pricing
The commentary is based on 14 reviews from Referral Rock Capterra reviews.
Referral Rock is praised for its affordability and flexible pricing, especially by small businesses. Some users mention a "lower barrier to entry" due to the competitive pricing, while others highlight its value compared to higher-priced competitors. However, some find certain features, like multiple reward programs, require additional licensing fees.
Users sentiment
See the Referral Rock pricing page.
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Referral Rock has a free trial.
Professional
End-to-end referral programs (that customers actually join). Includes 10 User Accounts, Hosted Member Portal, Referral Lifecycle Tracking, Priority Support.
Professional+
Everything in Professional, plus level-up branding, team features, and payout fulfillment. Includes 50+ Gift Card Options, Cash-based Payouts, Custom Domain, 12-Month Audit Log.
Referral Rock alternatives
InviteReferralsBetter for e-commerce businesses of all sizes. Simpler pricing structure. Integrates with Shopify and WordPress. Offers fraud prevention.Read more
PartnerStackBetter for medium and large businesses, especially B2B SaaS, focused on broader partnerships beyond referrals. Has more momentum based on employee growth.Read more
impact.comBetter for medium to large businesses needing advanced partnership management features. Offers more comprehensive influencer marketing tools. Note that users have reported issues with inaccurate tracking and slow support.Read more
AfluencerBetter for influencer marketing campaigns specializing in Instagram, TikTok, and YouTube. Free to use with premium plan options.Read more
PartneroBetter for SaaS and ecommerce businesses. Has more momentum currently. G2 rates it highly.Read more
Referral Rock FAQ
What is Referral Rock and what does Referral Rock do?
Referral Rock is referral marketing software designed to help businesses grow their customer base through personalized referral programs. It offers automated reward payouts, a dedicated referral portal, and simplified sharing tools to make it easy for advocates and businesses to manage referrals and acquire new customers.
How does Referral Rock integrate with other tools?
Referral Rock integrates with HubSpot and Salesforce through paid add-ons. While it lacks direct CRM integration, it connects with other tools via Zapier, expanding its integration capabilities, though some users find this limited.
What the main competitors of Referral Rock?
Referral Rock's main competitors include PartnerStack, InviteReferrals, and Cello. These platforms offer similar referral marketing solutions, focusing on program creation, automated rewards, and referral tracking. Other alternatives, like Awin, Trackdesk and Tracknow, primarily specialize in broader affiliate marketing.
Is Referral Rock legit?
Yes, Referral Rock is a legitimate referral marketing software. It's known for its ease of use, automated features, and HubSpot integration. While the pricing might be considered high by some, users generally find it a valuable tool for boosting customer acquisition.
How much does Referral Rock cost?
Referral Rock's pricing starts at $175/month for the Professional plan and $350/month for Professional+. Add-ons like extra referrals, members, and CRM integrations are also available at an additional cost. A free trial is available.
Is Referral Rock customer service good?
Referral Rock's customer service receives overwhelmingly positive feedback. Users consistently praise the responsive and helpful support team, particularly during the onboarding process. Support representatives are lauded for their patience, thoroughness, and willingness to go the extra mile.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.