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Postscript description
Postscript is a text message marketing and sales platform designed specifically for businesses that use Shopify. It helps you grow your customer list and send personalized marketing messages that encourage purchases. Postscript also offers AI-powered features to optimize your messaging and analyze customer conversations. Many Shopify businesses consider Postscript their top revenue-generating channel.
Who is Postscript best for
Postscript is a top-rated SMS marketing platform for Shopify businesses. Users praise its ease of use, seamless Shopify integration, and effective automation features, especially for cart abandonment. While some users find the pricing structure confusing and desire more robust segmentation features, many highlight Postscript as a significant revenue generator. If you’re a Shopify business seeking to elevate your marketing through personalized SMS campaigns, Postscript is worth considering.
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Postscript is a great option for small businesses, particularly those on Shopify. It may not be suitable for large enterprises.
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Postscript is an excellent choice for e-commerce businesses looking to enhance their marketing efforts using SMS.
Postscript features
| Supported Postscript integrates with Shopify to pull in customer data and trigger workflows. |
| Supported Postscript provides tools for growing an SMS subscriber list. |
| Supported Postscript offers SMS campaign performance tracking and analytics. |
| Supported Postscript allows for automated workflows and behavior-based SMS messages. |
| Supported Postscript uses AI to optimize and personalize SMS campaigns. |
| Supported Postscript enables creating and sending targeted SMS marketing campaigns. |
| Supported Postscript supports sending targeted messages to large groups, scheduling or triggering them via API. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
Scalability
Postscript reviews
We've summarised 159 Postscript reviews (Postscript G2 reviews) and summarised the main points below.
- Highly responsive and helpful customer service, frequently praised.
- User-friendly interface and easy campaign setup.
- Seamless integration with Shopify and Klaviyo.
- Effective automation features for abandoned carts and marketing messages.
- Strong list-building tools and valuable SMS marketing resources.
- Sales attribution in reporting doesn’t match other tracking platforms, making it unreliable.
- Limited segmentation features for campaign creation and analysis.
- Occasional bugs reported, particularly with new features.
- Credit system and pricing structure can be confusing, especially regarding emojis and images.
Postscript pricing
The commentary is based on 12 reviews from Postscript G2 reviews.
Reviews on Postscript's pricing are mixed. While many users find it competitive and appreciate the high ROI, some users wish for a cheaper plan or a pay-as-you-go option for smaller businesses.
Users sentiment
See the Postscript pricing page.
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Postscript has a free trial.
Starter
Includes campaigns and automations, unlimited segments, a dedicated toll-free number, reporting, integrations, subscriber acquisition tools with 2 opt-in keywords, and help center access.
Growth
Includes all Starter features plus unlimited opt-in keywords and live chat and email support.
Professional
Includes all Growth features plus onboarding launch specialist, priority live chat/email support, API access for custom integrations, "Powered by Postscript" removed from opt-in, branded short link subdomain, and Tier 1 engineering support.
Enterprise
Includes all Professional features plus the ability to send personalized messages with custom product recommendations, priority live chat support with a 2-minute response time during business hours, and Data Warehouse Push.
Postscript alternatives
HubSpot Marketing Hub
Better for larger companies. More comprehensive marketing platform, while Postscript specializes in SMS for Shopify. More suitable for various industries. Has more momentum.
TxtCart
It is growing faster and gaining momentum. A better choice for small businesses.
Constant Contact
It has more extensive industry applications and is a much better fit for small businesses that prioritize ease of use. However, it is not specifically designed for e-commerce and lacks Shopify integration.
Mailchimp All-in-One Marketing Platform
Better for larger companies and a wider range of industries. It is growing faster and offers broader marketing functionality beyond SMS. However, it has less favorable user reviews about its pricing.
Sendlane
It has more momentum and includes email marketing capabilities.
ActiveCampaign
Better for larger companies. It offers a wider range of industry applications and integrates with more business tools. However, it has a more negative pricing sentiment.
Postscript FAQ
What is Postscript and what does Postscript do?
Postscript is a Shopify-focused SMS marketing platform that helps e-commerce businesses grow their customer lists and send personalized marketing messages. Its AI-powered features optimize messaging and analyze customer conversations, driving sales and engagement. Many users praise its ease of use, Shopify integration, and effective automation.
How does Postscript integrate with other tools?
Postscript integrates seamlessly with Shopify, pulling customer data and triggering workflows. It also works with other tools like Klaviyo to enhance marketing automation and analytics.
What the main competitors of Postscript?
Some of the top Postscript competitors for Shopify SMS marketing include Attentive, SMSBump, Klaviyo, Omnisend, and Drip. These alternatives offer similar features like SMS campaigns, automation, and analytics.
Is Postscript legit?
Yes, Postscript is a legitimate and safe software option for Shopify businesses looking to enhance their SMS marketing efforts. It's highly rated by users for its ease of use, Shopify integration, and effective automation.
How much does Postscript cost?
Postscript's pricing has plans starting at $25 per month for the Starter plan, $100 per month for Growth, and $500 per month for their Professional plan. Their Enterprise plan has custom pricing. They also offer add-ons like AI Infinity Testing and SMS Sales.
Is Postscript customer service good?
Based on user reviews, Postscript receives overwhelmingly positive feedback for its customer support. Users consistently describe the customer service team as responsive, helpful, and knowledgeable, going so far as to call it "OUTSTANDING" and "the best."
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.