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Ongage

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Last updated on

Company health

Employee growth
No change in the last year
Web traffic
9% increase in the last quarter

Ratings

G2
4.7/5
(96)

Ongage description

Ongage is an email marketing platform designed for large companies that send lots of emails. It helps you personalize your emails to improve results. With Ongage, you can segment your audience, automate email journeys, and track important metrics. The platform focuses on improving email deliverability and integrates with other business systems. Ongage promises to help you grow by sending the right message to the right person at the right time.


Who is Ongage best for

Ongage is an email marketing platform for large companies with complex email needs. Users love Ongage's powerful segmentation, personalization, and analytics. However, some dislike the high pricing and occasional freezing. Ideal for high-volume senders needing advanced features.

  • Best for large companies sending high email volumes.

  • Fits marketing and advertising agencies.


Ongage features

Type in the name of the feature or in your own words tell us what you need
Supported

Ongage allows scheduling email campaigns for future delivery.

Supported

Ongage supports automated email marketing, including triggered emails, personalized messages, and campaign management.

Supported

Ongage integrates with various tools and platforms for seamless data flow and enhanced functionality.

Supported

Ongage prioritizes deliverability and low bounce rates with best practices and integrations.

Supported

Ongage supports advanced customer segmentation for targeted campaigns.

Supported

Ongage allows email personalization based on recipient data using dynamic fields, segmentation, and automation.

Supported

Ongage offers robust reporting and analytics on email campaign performance.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+0.85

Reliability and Performance

Rather positive
+0.33

Ongage reviews

We've summarised 95 Ongage reviews (Ongage G2 reviews) and summarised the main points below.

Pros of Ongage
  • Excellent for high-volume sending and managing multiple SMTP providers.
  • Powerful segmentation, personalization, analytics, automation, and email validation.
  • Knowledgeable and responsive support team.
  • Easy maneuverability within the platform.
  • Useful drag-and-drop interface for email template design and automation.
  • Detailed documentation and outstanding onboarding support.
  • Flexible APIs for integration with different workflows.
  • Highly flexible platform with great support for various use cases.
  • Excellent analytics and easy integration with other systems.
  • User-friendly interface.
Cons of Ongage
  • Limited heat map functionality, requiring CSV export for click data.
  • Shared IP pool usage can impact email deliverability due to other senders' practices.
  • UI/UX design is functional but not visually appealing.
  • Slow file import times.
  • Difficult to track unique link opens between campaigns.
  • Inconsistent feature parity between the front-end and API.
  • Lack of default settings for exports (column and checkbox defaults).
  • High pricing, especially considering additional costs for certain features.
  • Limited marketing automation features for long-term lead nurturing.
  • Messy UI organization of segments, suppression lists, and email messages.
  • Difficulty determining true active subscriber count when sending campaigns.
  • Inability to create random mutually exclusive groups for segmentation.
  • Occasional freezing and email scheduling issues.
  • Unclear campaign behavior analysis in the dashboard.
  • Limited segmentation capabilities.
  • Inconsistent front-end and API feature parity.

Ongage pricing

The commentary is based on 4 reviews from Ongage G2 reviews.

While Ongage is praised for its robust features and excellent customer support, some users find it expensive. Potential users should be aware of the additional costs for certain features and the platform's overall pricing structure.

Users sentiment

Strongly negative
-1

See the Ongage pricing page.

  • Ongage has a free trial.

Starter

$399

This plan includes 10,000,000 Contacts, 1 SMTP Relays/SMS Vendors, 2 Users/Roles, 2 Lists/Databases/Subaccounts, 25 Fields, and more.

Basic

$949

This plan includes 20,000,000 Contacts, 3 SMTP Relays/SMS Vendors, 4 Users/Roles, 10 Lists/Databases/Subaccounts, 50 Fields, and more.

Premium

$1499

This plan includes 40,000,000 Contacts, 5 SMTP Relays/SMS Vendors, 8 Users/Roles, 15 Lists/Databases/Subaccounts, 100 Fields, and more.

Ultimate

Custom

This plan includes 100,000,000 Contacts, 5 SMTP Relays/SMS Vendors, 12 Users/Roles, 20 Lists/Databases/Subaccounts, 150 Fields, and more.


Ongage alternatives

  • Logo of Emercury
    Emercury
    Better for marketers and business owners of all sizes. Emercury has highly rated customer support and is considered easy to use. It is growing faster than Ongage.
    Read more
  • Logo of HubSpot Marketing Hub
    HubSpot Marketing Hub
    Better for inbound marketing and lead generation. Broader industry applicability. Has more momentum. A popular Ongage alternative, HubSpot Marketing Hub offers more comprehensive marketing tools, including social media management and SEO optimization.
    Read more
  • Logo of Overloop
    Overloop
    Better for sales outreach automation and LinkedIn integration. Focuses on automating outbound sales processes.
    Read more
  • Logo of ActiveCampaign
    ActiveCampaign
    Better for businesses of all sizes, not just large enterprises. Has CRM and sales automation features. Wider industry applicability. Growing faster than Ongage. More integrations available.
    Read more
  • Logo of Litmus
    Litmus
    Better for previewing emails across various email clients. A strong Ongage competitor for smaller teams due to lower pricing, but less suitable for high-volume sending. More widely reviewed with positive feedback on customer service and ease of use.
    Read more
  • Logo of Looker
    Looker
    Better for data analysis and reporting. A stronger Looker alternative for high-volume email marketing. Looker is more suitable for users heavily invested in the Google ecosystem.
    Read more

Ongage FAQ

  • What is Ongage and what does Ongage do?

    Ongage is an email marketing platform for sending high-volume emails, specializing in deliverability, segmentation, and integrations with multiple email service providers (ESPs). It offers automation, personalization, and analytics to optimize email campaigns, primarily targeting large companies with complex email marketing needs.

  • How does Ongage integrate with other tools?

    Ongage integrates with various tools and platforms for seamless data flow and enhanced functionality. It offers flexible APIs, enabling integration with different workflows and systems, which is praised by users for its ease of integration.

  • What the main competitors of Ongage?

    Ongage competes with email marketing and automation platforms like ActiveCampaign, HubSpot Marketing Hub, Mailchimp, and Emercury. These alternatives offer various features like automation, segmentation, and analytics for businesses of all sizes.

  • Is Ongage legit?

    Yes, Ongage is a legitimate email marketing platform. It's known for its robust features like segmentation and automation, catering to businesses with high-volume email needs. However, some users find the pricing high and the UI/UX design less appealing.

  • How much does Ongage cost?

    Ongage pricing starts at $399/month for the Starter plan (10M contacts), $949/month for Basic (20M contacts), and $1499/month for Premium (40M contacts). The Ultimate plan pricing is custom. Is Ongage worth it? Consider your email marketing needs and contact Ongage for a tailored quote.

  • Is Ongage customer service good?

    Users consistently praise Ongage's exceptional customer support, describing it as knowledgeable, responsive, and helpful. The support team is readily available to provide guidance, resolve issues, and even offer customized training. While some users mention slow support on Fridays, the overall sentiment towards Ongage's customer service is overwhelmingly positive.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.