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Mentionlytics

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Last updated on

Company health

Employee growth
18% increase in the last year

Ratings

G2
4.9/5
(85)
Capterra
4.7/5
(37)

Mentionlytics description

Mentionlytics is a social media monitoring tool that helps businesses of all sizes track online conversations about their brand, competitors, and industry. It offers web and social media monitoring, sentiment analysis, competitive analysis, influencer identification, and reporting. This allows businesses to understand their online reputation, spot opportunities, and improve their marketing and sales strategies. Mentionlytics prides itself on its AI-powered features, user-friendly interface, and insightful data analysis.


What companies are using Mentionlytics?

CamScanner is using Mentionlytics
CamScanner
Zurich is using Mentionlytics
Zurich
Q8 is using Mentionlytics
Q8
Eurobank is using Mentionlytics
Eurobank
Lidl GB is using Mentionlytics
Lidl GB
Ogilvy is using Mentionlytics
Ogilvy
Zapier is used by CamScanner, Zurich, Q8, Eurobank, Lidl GB, Ogilvy.

Who is Mentionlytics best for

Mentionlytics is a user-friendly social media monitoring tool ideal for businesses of all sizes wanting to track brand mentions and analyze online conversations. Users praise its comprehensive platform coverage and insightful sentiment analysis. However, some users have noted limitations with mention quotas and irrelevant results. With positive ratings on G2 and Capterra, Mentionlytics offers a valuable solution for reputation management and competitive analysis.

  • Ideal for small, medium, and enterprise businesses seeking to enhance their online presence.

  • Particularly well-suited for Finance, Consumer Goods, Manufacturing, Education, Real Estate, Hospitality, Media & Entertainment, Software/IT, Legal, Non-profit, Government, Marketing, and Professional Services.


Mentionlytics features

Type in the name of the feature or in your own words tell us what you need
Supported

Mentionlytics provides analytics and reporting for social media platforms like Twitter, Facebook, and Instagram.

Supported

Mentionlytics tracks how many people saw or interacted with posts.

Supported

Mentionlytics tracks likes, comments, shares and other metrics.

Supported

Mentionlytics supports media monitoring in nearly 40 languages.

Supported

Mentionlytics supports historical data access for paid users and keeps archives for subscribers.

Supported

Mentionlytics supports reputation management by monitoring reviews and tracking brand mentions.

Supported

Competitor analysis is supported via tracking brand mentions and social media activity.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather positive
+0.6

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+0.78

Reliability and Performance

Strongly positive
+1

Ease of Implementation

Neutral
+0

Mentionlytics reviews

We've summarised 114 Mentionlytics reviews (Mentionlytics Capterra reviews and Mentionlytics G2 reviews) and summarised the main points below.

Pros of Mentionlytics
  • Highly praised for its comprehensive social media and web monitoring capabilities, capturing mentions across a wide range of platforms.
  • User-friendly interface and intuitive dashboard make it easy to navigate and analyze data.
  • Positive feedback on customer service, with quick response times and helpful support staff.
  • AI-powered features like sentiment analysis and Social Intelligence Advisor provide valuable insights.
  • Customizable reports and email alerts allow for efficient monitoring and reporting.
Cons of Mentionlytics
  • Limited mention count often leads users to exceed their quota, even after upgrading.
  • Occasional repetition of mentions and inclusion of irrelevant mentions.
  • Inability to restrict keywords for specific social media platforms leads to the collection of unwanted mentions.
  • Limited customization options for reports, such as color themes or branding.
  • Mobile app lacks some functionalities available in the web version.

Mentionlytics pricing

The commentary is based on 20 reviews from Mentionlytics Capterra reviews and Mentionlytics G2 reviews.

Mentionlytics offers customizable plans with a focus on paying only for needed features, making it cost-effective. Some users find the entry-level mention limits too low, requiring upgrades or add-on purchases for sufficient data. Despite this, many consider the pricing reasonable given the platform's comprehensive features.

Users sentiment

Rather positive
+0.6

See the Mentionlytics pricing page.

  • Mentionlytics has a free trial.

Basic

$69

3 keyword rules, 5k monthly mentions, 12 hours update, 10 social profiles, 5 users

Essential

$139

10 keyword rules, 15k monthly mentions, 6 hours update, 20 social profiles, 10 users

Advanced

$249

15 keyword rules, 50k monthly mentions, Continuous update, 30 social profiles, 20 users, Standard Reports included, AI Emotion Analysis

Pro

$399

25 keyword rules, 100k monthly mentions, Continuous update, 40 social profiles, 30 users, Customizable Reports included, AI Emotion Analysis, AI Mention Clustering

Agency

from $599

40+ keyword rules, 200k+ monthly mentions, 60+ social profiles, Unlimited users, White Label Reports, Separate client accounts (optional), *all Pro features included

Enterprise

from $950

100+ keyword rules, 300k+ monthly mentions, 100+ social profiles, Unlimited users, White Label Reports, Separate brand accounts (optional), *all Pro features included


Mentionlytics alternatives

  • Logo of Brand24
    Brand24
    Better fit for e-commerce and retail. Has positive feedback regarding ease of use and customer support. Growing faster than Mentionlytics. A Mentionlytics competitor and alternative.
    Read more
  • Logo of Meltwater
    Meltwater
    Better for enterprise companies. Has broader industry coverage, including e-commerce and retail. Meltwater is growing faster in terms of web traffic but Mentionlytics has more momentum in employee growth. Provides historical data access and communication management.
    Read more
  • Logo of Awario
    Awario
    Better for identifying sales leads and managing customer service issues. Has broader industry coverage, including healthcare, ecommerce, and media & entertainment. Website traffic is growing faster. Offers Boolean search. However, users dislike the no-refund policy and limited historical data access. Customer service has negative feedback.
    Read more
  • Logo of Sprout Social
    Sprout Social
    Better for medium and large businesses. Has broader industry applicability, serving marketing and advertising particularly well. More established and has slower momentum than Mentionlytics, a Mentionlytics competitor and alternative. Offers robust analytics with detailed reports on impressions and reach.
    Read more
  • Logo of Talkwalker
    Talkwalker
    Better fit for enterprise companies. Has broader media monitoring coverage including news websites and forums. Gathers more data from various sources. Is growing faster in terms of web traffic.
    Read more
  • Logo of Locobuzz
    Locobuzz
    Better suited for enterprise companies. Has a faster website traffic growth rate and more momentum in employee growth. Offers review responding and LinkedIn integration.
    Read more

Mentionlytics FAQ

  • What is Mentionlytics and what does Mentionlytics do?

    Mentionlytics is a social media monitoring tool that helps businesses track online conversations. It offers features like web and social media monitoring, sentiment analysis, and competitive analysis. This enables businesses to understand their online reputation, identify influencers, and improve marketing strategies.

  • How does Mentionlytics integrate with other tools?

    Mentionlytics integrates with other tools via Zapier, offering connections to thousands of apps. It also has an API for custom integrations, though setup may require technical expertise. Direct integrations are limited.

  • What the main competitors of Mentionlytics?

    Top alternatives to Mentionlytics include Brand24, Awario, and Meltwater. These competitors offer similar social listening and media monitoring capabilities, providing businesses with insights into brand reputation, customer sentiment, and competitor activity. Brandwatch and Hootsuite are also strong competitors.

  • Is Mentionlytics legit?

    Yes, Mentionlytics is a legitimate social media monitoring tool. It's known for its user-friendly interface and comprehensive monitoring capabilities, offering valuable insights through sentiment analysis and AI-powered features. While the mention limits and some features have room for improvement, many users find it a useful tool for managing their online presence and is Mentionlytics safe to use.

  • How much does Mentionlytics cost?

    Mentionlytics pricing starts at $69/month for the Basic plan. The Essential, Advanced, and Pro plans cost $139, $249, and $399 per month, respectively. Agency and Enterprise plans have custom pricing starting from $599 and $950. A 14-day free trial is available.

  • Is Mentionlytics customer service good?

    Customers consistently praise Mentionlytics' responsive and helpful customer service team. Users highlight the quick responses and personalized support they receive, describing the team as "amazing," "always ready to help," and providing "excellent support." While some users mention initial setup challenges, they emphasize that the support team effectively resolves these issues.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.