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Lead Forensics

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Company health

Employee growth
14% decrease in the last year
Web traffic
2% increase in the last quarter

Ratings

G2
4.3/5
(706)
Capterra
3.7/5
(51)
TrustPilot
4.2/5
(60)
Glassdoor
4.4/5
(581)

Lead Forensics description

Lead Forensics is a software tool that identifies the businesses visiting your website, even if they don't fill out a form. It provides information like company name, contact details, and website activity. This helps your sales team prioritize leads, personalize outreach, and close deals faster. It also gives insights to marketing on campaign effectiveness and helps account managers spot upsell opportunities. Lead Forensics boasts a large database for identifying businesses and integrates with popular CRM systems for streamlined workflows.


Who is Lead Forensics best for

Lead Forensics helps B2B companies identify anonymous website visitors, providing sales and marketing teams with actionable data. Real-time visitor identification and page tracking empower personalized outreach and lead nurturing. However, users note data accuracy issues and slow loading times. Best for companies seeking to maximize website lead generation.

  • Best for small to enterprise businesses.

  • Ideal for B2B companies in marketing, software, e-commerce, and manufacturing.


Lead Forensics features

Type in the name of the feature or in your own words tell us what you need
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Lead Forensics identifies companies visiting your website, providing valuable lead information.

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Lead Forensics uncovers the identity of anonymous visitors, providing actionable insights.

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Lead Forensics delivers rich company insights, enabling targeted outreach and lead prioritization.

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Lead Forensics monitors visitor activity, providing insights into website engagement.

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Lead Forensics pinpoints key decision-makers, optimizing sales efforts.

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Lead Forensics integrates with CRM systems, streamlining workflows.

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Lead Forensics sends real-time alerts, enabling timely follow-up and engagement.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Neutral
-0.09

Customer Service

Rather positive
+0.59

Ease of Use

Strongly positive
+0.73

Reliability and Performance

Rather positive
+0.43

Ease of Implementation

Neutral
+0

Lead Forensics reviews

We've summarised 807 Lead Forensics reviews (Lead Forensics GetApp reviews, Lead Forensics TrustPilot reviews, Lead Forensics Capterra reviews and Lead Forensics G2 reviews) and summarised the main points below.

Pros of Lead Forensics
  • Lead Forensics effectively identifies companies visiting your website, providing valuable data for sales and marketing.
  • Real-time visitor notifications are highly appreciated, enabling proactive engagement with potential leads.
  • The ability to see which specific pages visitors viewed is praised, allowing for personalized outreach.
  • The customer support team, especially individual account managers, consistently receive high praise for their responsiveness, helpfulness, and proactive support.
Cons of Lead Forensics
  • Contact data accuracy is often criticized, with outdated or incorrect information being a common issue.
  • Many users find it challenging to pinpoint the specific individual who visited the website, especially in larger companies.
  • There are frequent complaints about the platform’s slow loading times and occasional glitches, impacting user experience.
  • Users often feel misled by the initial sales pitch, finding the actual functionality and lead quality different from what was promised.

Lead Forensics pricing

The commentary is based on 89 reviews from Lead Forensics Capterra reviews, Lead Forensics G2 reviews, Lead Forensics GetApp reviews and Lead Forensics TrustPilot reviews.

Lead Forensics' pricing is a frequent concern. While some users find the cost worthwhile due to a positive ROI, others consider it expensive, especially smaller businesses. Several reviews mention aggressive sales tactics, inflexible contracts, and additional charges for contact details, contributing to negative pricing sentiment.

Users sentiment

Neutral
-0.09

See the Lead Forensics pricing page.


Lead Forensics alternatives

  • Logo of Visitor Queue
    Visitor Queue
    Better for small businesses and medium businesses. Has website personalization features. Growing faster. Offers more affordable pricing.
    Read more
  • Logo of Dealfront (formerly Echobot & Leadfeeder)
    Dealfront (formerly Echobot & Leadfeeder)
    Better fit for medium-sized businesses and enterprises focused on European markets. Offers a company database with firmographics and technographics and integrates with CRM systems. Has grown faster in website traffic. Primarily a sales and marketing suite, unlike Lead Forensics' website visitor identification focus.
    Read more
  • Logo of HubSpot Sales Hub
    HubSpot Sales Hub
    Better for mid-sized businesses focused on streamlining sales processes and automation. Provides a more user-friendly interface and seamless tool integration. Offers broader industry applicability.
    Read more
  • Logo of HubSpot Marketing Hub
    HubSpot Marketing Hub
    Better for inbound marketing and offers broader marketing functionalities. Has broader industry applicability and is growing faster. More user-friendly interface, but the free version is limited. A Lead Forensics competitor and alternative.
    Read more
  • Logo of LeadSwift
    LeadSwift
    Better for local lead generation, especially for marketing agencies. Focuses on finding businesses and contact information through sources like Google, Yelp, and Facebook. More affordable, usage-based pricing.
    Read more
  • Logo of Snitcher
    Snitcher
    Better fit for marketing agencies reselling lead identification services. Has significantly more momentum currently.
    Read more

Lead Forensics FAQ

  • What is Lead Forensics and what does Lead Forensics do?

    Lead Forensics identifies anonymous website visitors, providing valuable company and contact data for sales and marketing teams. It helps prioritize leads, personalize outreach, and track campaign effectiveness. However, some users report data accuracy issues and slow loading times.

  • How does Lead Forensics integrate with other tools?

    Lead Forensics integrates with popular CRM systems, streamlining workflows by pushing lead data directly into your existing sales processes. This allows sales teams to quickly access and act upon lead information.

  • What the main competitors of Lead Forensics?

    Alternatives to Lead Forensics include Visitor Queue, Koala, and HubSpot Marketing Hub. These competitors offer similar website visitor identification and lead generation capabilities. Some users seeking broader marketing automation may also consider ActiveCampaign or HubSpot Sales Hub.

  • Is Lead Forensics legit?

    Lead Forensics is a legitimate software tool for identifying anonymous website visitors. However, user reviews mention issues with contact data accuracy and slow loading times. Consider exploring alternatives if these are critical concerns for your business.

  • How much does Lead Forensics cost?

    Lead Forensics doesn't publicly disclose its pricing. Contact their sales team for a custom quote based on your specific needs and to determine if Lead Forensics is worth the investment for your business.

  • Is Lead Forensics customer service good?

    Lead Forensics receives positive feedback for its helpful team and account managers. However, some users mention that contact data isn't always accurate and finding the correct contact person at large companies can be challenging. Some also report slow loading times and occasional glitches.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.