Logo of Default

Default

Website LinkedIn

Last updated on

Company health

Employee growth
14% increase in the last year
Web traffic
20% decrease in the last quarter
Financing
January 2024 - $11M

Ratings

G2
4.9/5
(51)

Default description

Default is a business automation platform designed to streamline sales and marketing operations. It offers tools for scheduling, lead qualification, routing, data enrichment, and reporting, all within a single platform. Default aims to eliminate manual tasks and reduce reliance on multiple software solutions. Its primary focus is helping businesses, particularly their sales and marketing teams, convert more leads into customers by automating key processes and providing data-driven insights. Default promises improved efficiency, faster lead conversion rates, and a simplified tech stack.


Who is using Default?


Who is Default best for

Default is best for B2B companies seeking to automate workflows and boost lead conversion. We've seen users benefit from easy inbound lead scheduling and automated routing, coupled with seamless integrations with tools like HubSpot and Slack. The highly customizable workflows also make it easy to manage different lead types and calls.

  • Perfect for mid-sized B2B companies (100-1,000 employees) seeking streamlined sales and marketing automation.

  • In our experience, Default is a great fit for companies in the marketing and advertising sectors.


Default features

Supported

Lead Routing: Default offers lead routing capabilities, enabling users to route leads, meetings, and accounts efficiently.

Supported

Automated Scheduling: Default automates meeting scheduling, streamlining the process for users.

Supported

AI Workflows: Default allows users to build AI workflows across their existing technology stack, enhancing automation capabilities.

Supported

Marketing CRM: Default provides a marketing CRM solution that serves as the data model for go-to-market strategies.

Supported

Waterfall Enrichment: Default provides waterfall enrichment for visitors and leads, enhancing the quality of data.

Supported

Branded Forms: Default offers branded forms to capture more leads effectively.

Supported

Workflow Automation: Default offers workflow automation capabilities, allowing users to automate tasks and processes within their go-to-market strategy.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Customer Service

Strongly positive
+1

Ease of Use

Strongly positive
+0.85

Reliability and Performance

Strongly positive
+0.78

Ease of Implementation

Rather positive
+0.47

Scalability

Strongly positive
+1

Default reviews

We've summarised 51 Default reviews (Default G2 reviews) and summarised the main points below.

Pros of Default
  • Easy inbound lead scheduling and automated routing.
  • Seamless integration with existing tools like HubSpot and Slack.
  • Simple, intuitive interface for managing meetings and availability.
  • Highly customizable workflows for different lead types and calls.
  • Excellent customer support, responsive to feedback and bug fixes.
Cons of Default
  • Unprofessional link formats require manual editing.
  • Limited customization for emails; lacks full branding options.
  • UI can be difficult to navigate.
  • Occasional bugs and technical difficulties, especially with calendar syncing.
  • Inbound leads only provide email addresses, lacking additional information.

Default pricing

The commentary is based on 3 reviews from Default G2 reviews.

We find that users consider Default budget-friendly and competitively priced, especially for startups. It's praised for consolidating multiple tools into one, effectively saving users money on subscriptions. One user even highlighted its affordability for their small team.

Users sentiment

Strongly positive
+1

See the Default pricing page.

Essentials
Custom

For startups with a small sales team. Includes 250 qualified leads volume, 5 seats, and access to core features.

Growth
Custom

For scaling revenue teams. Includes 1K qualified leads volume, 10 seats, and access to core features.

Enterprise
Custom

For large software companies. Includes unlimited qualified leads volume, 20 seats, and access to core features.


Default alternatives

  • Logo of Chili Piper
    default vs Chili Piper
    Instantly books meetings, routing leads to the right sales rep.
    Read more
  • Logo of LeanData
    default vs LeanData
    Route leads, match accounts, and automate sales processes.
    Read more
  • Logo of HubSpot Sales Hub
    HubSpot Sales Hub
    Automate sales, track leads, and close deals faster.
    Read more
  • Logo of Unify
    Unify
    Finds, nurtures, and converts ideal customers automatically.
    Read more
  • Logo of SendBuzz
    SendBuzz
    Automated outreach platform for sales and marketing.
    Read more
  • Logo of LoneScale
    LoneScale
    Find ideal prospects, personalize outreach, and close deals faster.
    Read more

Default FAQ

  • What is Default and what does Default do?

    Default is a business automation platform specializing in sales and marketing operations. We find it streamlines scheduling, lead qualification, and routing, helping businesses convert leads into customers. It aims to boost efficiency and simplify workflows for sales and marketing teams.

  • How does Default integrate with other tools?

    Default seamlessly integrates with existing tools, including HubSpot and Slack, to streamline workflows and centralize communication. We find this level of integration helps avoid disruptions to existing processes.

  • What the main competitors of Default?

    We find that Chili Piper, SendBuzz, Unify, LeanData, SAP Sales Cloud, and Apollo.io are the main competitors of Default. They offer similar features and target a similar audience, focusing on sales and marketing automation. We believe these alternatives provide comparable solutions for businesses seeking improved lead conversion and streamlined workflows.

  • Is Default legit?

    Default seems to be a legitimate platform. It receives positive reviews for its automation features and ease of use. However, we noticed some negative feedback regarding implementation challenges and limited email customization. Overall, Default appears to be a viable option, especially for fast-growing B2B companies.

  • How much does Default cost?

    Default offers Essentials, Growth, and Enterprise plans, but specific pricing isn't publicly available. You'll need to contact their sales team for a custom quote based on your needs.

  • Is Default customer service good?

    We find that Default's customer support is excellent. Users consistently praise the responsiveness and helpfulness of the support team, highlighting their quick responses to questions and efficient bug fixes. This makes for a smooth user experience, despite occasional technical issues.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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