Craft.io is a product management software designed for larger companies to manage their entire product lifecycle. It helps you capture and organize ideas, strategically plan your roadmap, and prioritize what to work on next. It also integrates with development tools to track progress and provides best practice guidance to help your team improve their product management skills. You can visually build roadmaps customized to different audiences and easily share them with stakeholders.
Who is Craft.io best for
Craft.io is a robust product management platform ideal for medium to large businesses. Users praise its intuitive interface and comprehensive features, especially roadmapping and Jira integration. However, some find the search functionality and Jira integration unreliable. Craft.io excels in facilitating stakeholder communication and managing the entire product lifecycle.
Best fit for medium to large businesses seeking a comprehensive product lifecycle management solution.
Ideal for technology-driven companies focused on strategic roadmapping and stakeholder alignment.
Craft.io features
Type in the name of the feature or in your own words tell us what you need
Supported
Craft.io supports resource availability tracking and workload adjustments via capacity planning.
Supported
Craft.io supports idea submission and collection via its Idea Portal.
Supported
Craft.io allows ranking ideas based on criteria such as feasibility and strategic alignment.
Qualities
We evaluate the sentiment that users express about non-functional aspects of the
software
Customer Service
Strongly positive
+1
Ease of Use
Strongly positive
+0.86
Ease of Implementation
Rather positive
+0.6
Craft.io reviews
We've summarised 67 Craft.io reviews (Craft.io TrustPilot reviews and Craft.io G2 reviews) and
summarised the main points below.
Pros of Craft.io
Intuitive and user-friendly interface
Flexible and customizable for various prioritization frameworks
Excellent customer support
Robust roadmapping and backlog management
Integrates well with Jira (when it works)
Cons of Craft.io
Difficult search functionality and filtering
Jira integration can be troublesome and unreliable
Limited customizability for certain views, like roadmaps
Overwhelming UI, especially for new users
Specs editor can be confusing and cumbersome
Craft.io pricing
The commentary is based on 3 reviews from Craft.io G2 reviews.
Craft.io's pricing is generally considered fair, though some users find the per-editor model costly. For many, the comprehensive product management features and integrations justify the expense. Consider the total cost of ownership and compare it to similar platforms.
Core features include unlimited contributors, a single workspace, Craft roadmaps, backlog management and prioritization, backlog import, development tool integration with a 2-way sync, up to 3 workspace views, up to 3 personal views, up to 5 custom fields, workflow management, Guru templates, and Guru views. Add-ons are not included in this plan.
Pro
$948per editor/year
Includes all Starter features plus unlimited workspaces, unlimited development tools integrations with 2-way-sync, unlimited custom fields, unlimited Guru views, unlimited saved views, unlimited prioritization frameworks, manage dependencies, design tools integrations, LiveShare, and automated progress tracking. Add-ons are available for $180 per add-on/editor/year.
Enterprise
Custom
Includes all Pro features plus on-premise Jira and Azure DevOps integrations, product portfolio management, multi-level OKRs, portfolio roadmaps, portfolio custom fields, cross-product line dependencies management, automation rules, initiatives planning & prioritization, progress dashboards, multiple feedback forms, SSO, enterprise-level security and privacy, public API, dedicated customer success manager, bespoke onboarding and training sessions, and first-priority support. All add-ons are included.
Craft.io alternatives
Microsoft Forms
Better for collecting information and feedback. A Craft.io alternative geared towards surveys, quizzes, and polls. Has a free version and integrates with Microsoft 365. Simpler to use, especially for less tech-savvy users. Better for enterprise companies and broader industry application. Growing faster than Craft.io.
Better fit for mid-sized businesses and the software, media, finance, and manufacturing industries. Easier to use, but implementation can be slightly more challenging. Has more momentum than Craft.io. Users praise the intuitive interface, Jira and Slack integration, and strategic focus, but dislike limited customization and occasional Jira syncing issues. A strong Craft.io competitor for those prioritizing feedback management and outcome-driven roadmaps.
Better for collecting and managing user feedback. More suitable for medium-sized businesses and software companies. A Craft.io alternative focused on feedback analysis and product improvement.
Better for gathering feedback about websites and digital products. Easier implementation and value and pricing transparency are better. Craft.io is growing faster.
Better for collecting visual website feedback. More suitable for e-commerce, retail, manufacturing, education, real estate & construction, media & entertainment, software, IT & telecommunications, non-profit & government, marketing & advertising, professional services and automotive, aerospace & defence industries. Has easier implementation and better value and pricing transparency. Is growing faster than Craft.io. Users love the intuitive interface and visual feedback features.
Better for task management, collaboration, and general project organization. A better Craft.io alternative for companies of all sizes, especially those in various industries like healthcare, finance, and retail. Asana has more momentum currently. Easier to implement but has lower rated customer service. More affordable pricing plans.
Craft.io is a product management software that helps companies manage their product lifecycle, from ideation to launch. It facilitates roadmap planning, idea prioritization, and progress tracking, integrating with development tools. Craft.io offers a user-friendly interface and robust features, but some users find its search functionality and Jira integration challenging.
How does Craft.io integrate with other tools?
How does Craft.io integrate with other tools?
Craft.io integrates with development tools like Jira to track progress and manage the product lifecycle efficiently. It also connects with communication platforms to facilitate stakeholder collaboration and feedback sharing.
What the main competitors of Craft.io?
What the main competitors of Craft.io?
Alternatives to Craft.io include ProdPad, UserVoice, and Asana. ProdPad focuses on strategic product planning, while UserVoice specializes in feedback management. Asana offers broader work management capabilities and is suitable for various team sizes and project complexities. Consider these competitors when exploring product management software options.
Is Craft.io legit?
Is Craft.io legit?
Yes, Craft.io is a legitimate product management software. It's known for its intuitive interface and robust roadmapping features, though some users find the search functionality and Jira integration challenging. With positive ratings on G2 and TrustPilot, Craft.io is a safe and viable option for product management.
How much does Craft.io cost?
How much does Craft.io cost?
Craft.io's pricing starts at $288/editor/year for the Starter plan. The Pro plan is $948/editor/year. The Enterprise plan has custom pricing. They also offer a 14-day free trial. Add-ons for Pro are available at $180/editor/year.
Is Craft.io customer service good?
Is Craft.io customer service good?
Craft.io's customer service receives high praise in reviews. Users describe the support team as "absolutely fabulous," "responsive," and "top-notch," highlighting their willingness to go the extra mile and readily address customer needs. Several reviewers specifically mention the "excellent customer success focus" and the active gathering of feedback for continuous improvement.
Reviewed by
MK
Michal Kaczor
CEO at Gralio
Michal has worked at startups for many years and writes about topics relating to software selection and IT
management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs
of any business and find solutions to its problems.
TT
Tymon Terlikiewicz
CTO at Gralio
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech
department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX,
HR, Payroll, Marketing automation and various developer tools.