Brevo (formerly Sendinblue) is an all-in-one marketing and CRM platform designed to help growing businesses manage their customer interactions and marketing campaigns. It offers tools for email marketing, SMS campaigns, marketing automation, transactional emails, and creating landing pages. Brevo stands out for its affordability and user-friendly interface, making it a popular choice for small and medium-sized businesses.
Who is Brevo best for
Brevo is a great option for small to medium-sized businesses (SMBs) seeking an affordable and easy-to-use all-in-one marketing and CRM solution. Users rave about its intuitive interface, affordability, and effective email deliverability. However, some users have expressed dissatisfaction with the new dashboard and CRM functionalities.
Ideal for small to medium businesses.
A good fit for businesses across various industries, including e-commerce, retail, and healthcare.
Brevo features
Type in the name of the feature or in your own words tell us what you need
Supported
Brevo can send automated email reminders for upcoming appointments.
Supported
Brevo allows users to design emails with templates or custom HTML code.
Brevo supports sending, receiving and managing emails.
Supported
Brevo allows to create automated email sequences based on user behaviour.
Supported
Brevo allows automated text message reminders for upcoming appointments.
Supported
Brevo supports creating and managing bulk email campaigns.
Qualities
We evaluate the sentiment that users express about non-functional aspects of the
software
Value and Pricing Transparency
Neutral
+0.26
Customer Service
Neutral
+0.26
Ease of Use
Strongly positive
+0.82
Reliability and Performance
Neutral
+0.16
Ease of Implementation
Neutral
+0.28
Scalability
Neutral
-0.16
Brevo reviews
We've summarised 1951 Brevo reviews (Brevo Software Advice reviews, Brevo GetApp reviews, Brevo Capterra reviews and Brevo G2 reviews) and
summarised the main points below.
Pros of Brevo
Easy to use, intuitive interface.
Very affordable.
Good email deliverability: emails land in inbox instead of spam.
Great for smaller businesses.
Good selection of templates and customization options.
Cons of Brevo
New dashboard where hard to find remaining emails to send on next day.
The Compliance Team needs to expedite the investigation of account usage.
It sends a lot of emails when you delete any contacts.
CRM has room to improve
New designer is hard to use, changes words, adds spelling errors.
Brevo pricing
The commentary is based on 339 reviews from Brevo Capterra reviews and Brevo GetApp reviews.
Brevo is praised by users for its competitive pricing and generous free plan, making it an attractive option for businesses with budget constraints. Many appreciate the unlimited contacts and focus on paying for emails sent, finding it a cost-effective solution for their email marketing needs.
Includes 300 emails/day, customizable email templates, drag & drop editor, transactional emails (API, SMTP, Webhooks), and SMS & WhatsApp campaigns.
Starter
Custom
Includes everything in the Free plan plus 5,000 emails/month, no daily sending limit, basic reporting & analytics, and 24/7 email support.
Business
Custom
Includes everything in the Starter plan plus marketing automation, landing pages, A/B testing, advanced statistics, and phone support.
Enterprise
Custom
Includes everything in the Business plan plus unlimited contacts, sub-account management, advanced integrations, exclusive features, tailored onboarding, personalized support, and enterprise-grade security.
Brevo alternatives
Mixmax
More focused on sales engagement and automation for sales teams. It has a higher price point but some users find its email tracking unreliable.
Delivra
More focused on email and SMS marketing for small to mid-sized businesses. Not suitable for enterprises. Lacks free trial and has limited integrations.
Acumbamail
Acumbamail is growing slower than Brevo and has received lower ratings from users. Users report issues with customer service and email deliverability, particularly to Yahoo.
Microsoft Outlook
It's a much better fit for Enterprise customers and lacks built-in marketing automation features. It has a more established presence but is growing slower than Brevo. Users dislike its limited storage capacity but praise its seamless integration with other Microsoft products. It is considered to be more expensive.
Framework360
Better for small businesses. More suitable for industries like Healthcare and E-commerce.
TuCalendi
Better for scheduling individual appointments. It is a better fit for smaller companies.
Brevo FAQ
What is Brevo and what does Brevo do?
What is Brevo and what does Brevo do?
Brevo (formerly Sendinblue) is a comprehensive marketing and CRM platform for businesses. It offers tools for email marketing, SMS campaigns, marketing automation, and more. Known for its affordability and user-friendly interface, Brevo is a popular choice for small to medium-sized businesses seeking a streamlined marketing solution.
How does Brevo integrate with other tools?
How does Brevo integrate with other tools?
Brevo offers a variety of integrations with other popular tools such as Shopify, WordPress, and Zapier. These integrations allow users to connect Brevo with their existing workflows and enhance their marketing and sales processes.
What the main competitors of Brevo?
What the main competitors of Brevo?
Brevo competitors include email marketing and automation platforms like Mailchimp, ActiveCampaign, and GetResponse. Other alternatives encompass CRM solutions such as HubSpot and Salesforce, depending on the desired features and budget.
Is Brevo legit?
Is Brevo legit?
Brevo is a legitimate and safe marketing platform. It is a popular choice for businesses and boasts a user-friendly interface and affordable pricing plans. Brevo is known for its good email deliverability, ensuring your messages reach your audience.
How much does Brevo cost?
How much does Brevo cost?
Brevo has a free plan and paid plans starting at custom pricing. They offer email marketing, marketing automation, and other tools to help businesses grow.
Is Brevo customer service good?
Is Brevo customer service good?
Based on user reviews, Brevo's customer service is generally considered to be good and responsive. Users highlight positive experiences with support agents who are helpful and quick to address questions or concerns.
Reviewed by
MK
Michal Kaczor
CEO at Gralio
Michal has worked at startups for many years and writes about topics relating to software selection and IT
management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs
of any business and find solutions to its problems.
TT
Tymon Terlikiewicz
CTO at Gralio
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech
department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX,
HR, Payroll, Marketing automation and various developer tools.