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Attentive description
Attentive is a software platform designed to help businesses use personalized text messages and emails to connect with their customers. Its features include tools for growing and segmenting customer lists, sending targeted messages, and analyzing results. Attentive also offers AI-powered features that aim to optimize message performance and automate tasks. It integrates with other business software, making it suitable for industries such as retail, food and beverage, and travel.
Who is Attentive best for
Attentive is a powerful SMS and email marketing platform ideal for e-commerce businesses looking to boost customer engagement and drive sales. Users praise its easy-to-use interface, robust segmentation, and excellent customer support. However, some have noted concerns about high SMS costs and limited reporting features. Despite this, many users report a consistently high ROI.
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Best for small, mid-sized, and enterprise businesses.
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Ideal for retail and consumer goods, suitable for various other industries.
Attentive features
| Supported Attentive allows creating and sending personalized SMS marketing campaigns. |
| Supported Attentive automates SMS and email campaigns, leveraging AI for personalization and optimization. |
| Supported Attentive offers integrated email marketing tools for targeted campaigns, personalized messaging, and automated sequences. |
| Supported Attentive allows segmenting contacts based on various criteria for targeted outreach. |
| Supported Attentive supports personalized emails and text messages based on customer data, using AI and automation. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
Scalability
Attentive reviews
We've summarised 595 Attentive reviews (Attentive GetApp reviews, Attentive TrustPilot reviews, Attentive Capterra reviews and Attentive G2 reviews) and summarised the main points below.
- Easy-to-use UI and excellent customer support
- Seamless onboarding and implementation process
- Excellent account management and strategic guidance
- Robust segmentation and targeting options
- Consistently delivers high ROI
- High costs for SMS/MMS, especially with media
- Limited reporting and analytics capabilities
- Some integrations require manual workarounds or are missing
- Occasional bugs and technical issues, especially with sign-up units
- Limited self-service options for certain features
Attentive pricing
The commentary is based on 56 reviews from Attentive Capterra reviews, Attentive G2 reviews and Attentive TrustPilot reviews.
Attentive's pricing is generally considered reasonable, with many users citing a strong ROI. However, some reviewers find it expensive, especially for smaller businesses or when factoring in add-on services like Concierge. A few find the pricing structure difficult to understand or opaque.
Users sentiment
Attentive alternatives
HubSpot Marketing HubBetter for inbound marketing and lead generation. Broader industry applicability. More established, with higher website traffic growth.Read more
MobinitiBetter for smaller businesses. A good Attentive alternative for those focused on SMS marketing. Has more affordable pricing plans.Read more
ActiveCampaignBetter for a wider range of industries and has more momentum. A good Attentive alternative for businesses seeking broader marketing automation and sales features.Read more
Mailchimp All-in-One Marketing PlatformBetter for broader marketing needs beyond SMS. Caters to a wider range of industries. Has more momentum based on website traffic data.Read more
Constant ContactBetter for small businesses and nonprofits. Wider industry applicability. More affordable pricing. Simpler email marketing features. Has more momentum based on website traffic.Read more
Text RequestBetter for managing online reviews and processing text-based payments. Has a simpler user interface, but fewer advanced email marketing features and less momentum.Read more
Attentive FAQ
What is Attentive and what does Attentive do?
Attentive is a personalized text and email marketing platform. It helps businesses grow customer lists, segment audiences, send targeted messages, and analyze campaign results. Attentive offers AI-powered optimization and automation, integrating with existing business software for seamless workflows.
How does Attentive integrate with other tools?
Attentive integrates with various e-commerce platforms, CRMs, and other marketing tools. This allows for seamless data flow and automation of personalized SMS and email campaigns, enhancing customer engagement and streamlining marketing efforts. Popular integrations include Shopify, Salesforce, and Segment.
What the main competitors of Attentive?
Attentive's top competitors include HubSpot Marketing Hub, Mobiniti, ActiveCampaign, Mailchimp, Constant Contact, and Text Request. These alternatives offer similar features such as SMS marketing, email campaigns, and automation.
Is Attentive legit?
Yes, Attentive is a legitimate business texting platform. It's known for its ease of use and excellent customer support, though some users mention the high cost and limited reporting features. Attentive is generally considered safe and reliable for personalized SMS and email marketing.
How much does Attentive cost?
Attentive doesn't publicly disclose pricing information. To get product pricing details, contacting their sales team is recommended. This allows for personalized quotes based on your specific business needs and desired features.
Is Attentive customer service good?
Attentive's customer service is highly regarded. Users consistently praise the readily available, responsive, and helpful support team, describing them as "amazing," "best-in-class," and an "extension of your team." While some experienced rep turnover, most interactions are positive, highlighting Attentive's dedication to customer success.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.