Everflow vs impact.com

by Gralio Feb 27, 2025

Everflow and impact.com are both powerful partnership marketing platforms. Everflow excels in affiliate tracking and analytics, while impact.com offers greater versatility for managing diverse partnership types. The best choice depends on your specific needs and priorities regarding in-depth affiliate management versus broader partnership coverage.

At Gralio.ai we help to simplify your decision-making process by offering detailed, side-by-side software comparisons like this one, to help you confidently choose the tool that aligns with your business goals.

This comparison was created by analysing 1036 reviews and 50 websites, saving 6 hours, 10 minutes of reading.

Everflow

Website LinkedIn

impact.com

Website LinkedIn Twitter

About

Everflow is a partner marketing platform that helps businesses manage and optimize their partnerships. It allows you to track performance across all your marketing channels, from affiliates and influencers to ad platforms and strategic partners. With Everflow, you can see which partnerships are driving the most revenue and make data-driven decisions to improve your results. The platform offers tools for managing affiliate relationships, tracking user activity, attributing conversions, and automating payments. Everflow integrates with popular business tools and provides detailed analytics to measure the success of your partnerships.

Impact.com is a software platform designed for managing all types of marketing partnerships in one place, including affiliates, influencers, and customer referrals. It helps businesses find partners, track their performance, make payments, and protect against fraud. This allows companies to streamline their partnership programs, reduce manual work, and get more value from their partnerships. Impact.com is trusted by many well-known brands, from small businesses to large enterprises.

Summary

Main difference

Everflow is a comprehensive partnership marketing platform best suited for mid-sized to large businesses with complex affiliate programs, offering robust tracking and analytics. impact.com caters to businesses of all sizes seeking a versatile platform for managing diverse partnerships, including affiliates, influencers, and referrals.

Relative strengths of Everflow (compared to impact.com)

Superior affiliate tracking and analytics with granular data insights.
Highly responsive customer support praised for its availability and expertise.
Flexible and customizable platform adaptable to various marketing strategies.

Relative weaknesses of Everflow (compared to impact.com)

Can have difficult billing practices and limited bulk actions.
Occasional slowdowns or system unresponsiveness reported.
Initial setup and onboarding can be complex for some users.

Who should use Everflow VS. impact.com

Everflow is a robust partner marketing platform designed for e-commerce businesses and marketing agencies seeking to optimize their partnerships. Users praise its intuitive interface, detailed analytics, and flexible customization options. However, some have noted difficulties with billing practices and occasional system slowdowns. Consider Everflow if your focus is affiliate marketing and partnership management, particularly if you're a medium to large-sized enterprise.

Impact.com is a partnership management platform ideal for businesses seeking to streamline affiliate, influencer, and referral programs. Users praise its comprehensive data analysis and reporting features, along with its flexible and customizable platform. Some users have reported issues with inaccurate tracking data and slow customer support responses. Impact.com offers a user-friendly interface and a wide range of partnership opportunities, making it a valuable tool for businesses looking to maximize their partnership ROI.

Best for medium to large businesses (101+ employees).
Ideal for e-commerce and advertising/marketing agencies.

Best for medium to large businesses (100+ employees) seeking to optimize partnership programs.
Ideal for E-commerce, Retail, and Software/IT/Telecom industries, but suitable for various businesses leveraging partnerships.

Everflow and impact.com features

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Type in the name of the feature or in your own words tell us what you need

Affiliate portal access

Supported

Affiliates have a dedicated portal to access performance data and manage their accounts.

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Impact.com offers an affiliate portal for performance tracking, marketing materials access, and account management.
Affiliate performance reporting

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Everflow allows viewing performance metrics for each affiliate.

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Impact.com provides performance metrics for each affiliate.
Affiliate communication

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Everflow supports affiliate communication via email and direct messaging within its Communication Hub.

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Impact.com supports affiliate communication via email and other messaging tools.
Affiliate tracking

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Everflow supports tracking clicks, conversions, and sales for individual affiliates.

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Impact.com tracks clicks, conversions, and sales per affiliate.
Click tracking

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Everflow supports click tracking for affiliate links, offering real-time analytics.

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Impact.com supports click tracking for affiliate links, enabling performance monitoring and payouts.

Qualities

Value and Pricing Transparency

No data

-0.54

Rather negative sentiment
Customer Service

No data

+0.09

Neutral sentiment
Ease of Use

No data

+0.61

Rather positive sentiment
Reliability and Performance

No data

+0.02

Neutral sentiment
Ease of Implementation

No data

+0

Neutral sentiment
Scalability

No data

No data

Everflow and impact.com Pricing

No data

See full Pricing page

No data

User sentiment

Rather negative

-0.54

See full Pricing page

Everflow and impact.com review insights

837 reviews analysed from

Users love

Highly responsive and knowledgeable customer support, available 24/7 via chat and email.
User-friendly interface and easy navigation for both advertisers and affiliates.
Robust reporting and analytics features, including customizable dashboards and granular data insights.
Flexible and customizable platform, adaptable to various business needs and marketing strategies.
Seamless integrations with other platforms, including Shopify and various payment processors.

User-friendly interface that is easy to navigate.
Provides in-depth data analysis and reporting features.
Offers a wide range of partnership opportunities.
Flexible and customizable platform that can be tailored to specific needs.

Users dislike

Difficult billing practices, with some users reporting being charged for services not yet started or after cancellation requests.
Limited bulk options for tasks like sending program invitations or setting offer statuses.
Occasional slowdowns or system unresponsiveness, especially during periods of high traffic.
Some features, like the partner messaging system, have minor bugs or usability issues.
Initial setup and onboarding can be complex and time-consuming for some users.

Inaccurate tracking data leads to missed or incorrect payments for some affiliates.
Limited search functionality makes it hard to find specific partners.
Slow loading times and occasional system crashes disrupt workflow.
Difficulty getting responses from customer support, especially for complex issues.

Everflow and impact.com Ratings

G2

4.7/5

(179)
TrustPilot

3.9/5

(20)
Glassdoor

4.7/5

(25)

G2

4.6/5

(881)

Company health

Employee growth

13% increase in the last year

No data

Web traffic

7% decrease in the last quarter

No data

Financing

No data

How do Everflow's affiliate communication tools compare to Impact.com's partnership management tools?

Everflow's affiliate communication tools, centered around its Communication Hub for email and direct messaging, are more focused on direct affiliate management and interaction. Impact.com, while offering email and messaging, frames its communication tools within a broader "partnership management" approach, encompassing influencers and other partnerships beyond traditional affiliates. This suggests Impact.com may be better suited for businesses working with diverse partnership types, while Everflow might be preferable for those primarily focused on close affiliate collaboration.

Which platform, Everflow or Impact.com, better handles complex billing and payment processing for affiliates?

Impact.com appears to be slightly better for complex billing and payments due to its broader range of integrations and focus on enterprise clients, though both platforms have reported user issues in this area. Everflow users specifically cite difficulties with billing practices, while Impact.com users report issues with inaccurate tracking leading to payment problems. Therefore, neither platform has a clear advantage, and further investigation into each platform's payment features and support is recommended.

What are the advantages of Everflow?

Everflow offers highly responsive customer support, a user-friendly interface, robust reporting and analytics, and flexible customization options. It also boasts seamless integrations with popular platforms like Shopify. While impact.com offers a broader range of partnership types, Everflow focuses on delivering a superior user experience specifically for affiliate marketing and partnership management.

What are the disadvantages of Everflow?

Everflow users have reported difficult billing practices, including charges for uninitiated services or after cancellation. Some users find the initial setup and onboarding complex and time-consuming. There are limited bulk action options for tasks like sending program invitations. Finally, occasional slowdowns and minor bugs, especially in the partner messaging system, have been reported.

Alternatives to Everflow and impact.com

Brevo Transactional Email

Brevo Transactional Email helps businesses send important emails like order confirmations and password resets. It offers easy email design tools, integrates with existing business systems, and automates sending based on customer actions. You can track if emails are opened or clicked and the service is secure for your customer's data. Brevo Transactional Email is suitable for both small and large businesses.

trackdesk

Trackdesk is a software platform built to help you create and manage your own affiliate marketing program. It integrates with popular e-commerce and payment platforms, making it simple to track sales and pay your partners. Trackdesk offers a free plan for businesses making under $1,000 per month in affiliate revenue, and then moves to affordable monthly billing. This makes it a good option for small to medium-sized businesses looking to grow their sales through partnerships.

PartnerStack

PartnerStack is a leading software platform designed to help businesses grow through partnerships. It provides tools to find, recruit, and manage affiliates, influencers, and other business partners. With PartnerStack, you can automate partner payments, track performance, and gain insights to optimize your partner program. PartnerStack is best known for its focus on B2B software companies and boasts a large network of potential partners.

Birdeye

Birdeye is an all-in-one experience marketing platform designed for multi-location businesses and local brands. It helps businesses manage their online presence, improve their reputation, and connect with customers through various channels like reviews, social media, and messaging. Birdeye uses AI to streamline tasks like generating social media posts, managing online listings, and analyzing customer feedback. Its goal is to help businesses enhance customer experience, build loyalty, and stand out in their local markets.

Overloop

Overloop is a sales engagement platform designed to automate and streamline outbound sales processes. It offers features like automated email sequencing, LinkedIn outreach, and phone call scheduling. The platform uses AI to identify potential customers based on your ideal customer profile, write personalized emails, and even book meetings. Overloop integrates with popular CRM systems and focuses on automating repetitive tasks, allowing sales teams to focus on building relationships and closing deals.

Reditus

Reditus is an affiliate management software designed specifically for B2B SaaS companies. It provides a central dashboard to track and manage affiliate programs, making it easy to monitor performance and optimize campaigns. Reditus also offers a marketplace where businesses can connect with over 6,000 affiliates, expanding their reach and potential customer base. The platform simplifies affiliate payouts and even has a free plan option. Its focus on B2B SaaS, user-friendly interface, and supportive customer service make it a good option for businesses looking to launch or scale their affiliate marketing efforts.

Page co-authored by

Michal Kaczor

CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

Tymon Terlikiewicz

CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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