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Yext description
Yext is a digital presence platform that helps businesses manage their online information. It lets you control the facts about your business across different websites, apps, and search engines. This ensures customers find accurate details like your location, hours, and services. Yext is particularly helpful for companies with multiple locations or a large online presence, as it streamlines managing all those details. It also offers tools for analyzing customer engagement with your online information.
Who is Yext best for
Yext is a digital presence management platform ideal for multi-location businesses, especially franchises. Users praise its centralized platform, real-time updates, and comprehensive analytics. However, some find it expensive and difficult to use. If your business needs a robust solution for managing online information across various platforms, Yext might be a good fit. Consider the cost and complex interface before committing.
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Best fit for medium to large businesses, especially franchises.
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Ideal for businesses in Healthcare, Finance, Education, Hospitality, Media, Software, Marketing, and Professional Services.
Yext features
| Supported Yext fully supports local listing management, ensuring accurate and consistent information across platforms. |
| Supported Yext automates technical SEO, including mobile optimization and fast load times. |
| Supported Yext offers centralized media management, including uploading, organizing, and sharing. |
| Supported Yext offers tools for review management, generation, sentiment analysis, and reporting. |
| Supported Yext offers a centralized platform to create, manage, and distribute content. |
| Supported Yext supports tracking Local Packs, Maps, and Organic results in Google and Bing. |
We evaluate the sentiment that users express about non-functional aspects of the software
Value and Pricing Transparency
Customer Service
Ease of Use
Reliability and Performance
Ease of Implementation
Scalability
Yext reviews
We've summarised 495 Yext reviews (Yext TrustPilot reviews and Yext G2 reviews) and summarised the main points below.
- Centralized platform for managing business listings across many sites
- Real-time updates to listings through API connections with major publishers
- Comprehensive data and analytics for tracking performance and insights
- Dedicated support team, praised for responsiveness and helpfulness
- Wide range of features, including review management and social posting
- Difficult to get support; long wait times for responses
- High cost, especially for smaller businesses or limited usage
- Platform can be confusing and difficult to navigate for new users
- Some integrations, like with Yelp and Apple Maps, are not seamless and require manual workarounds
- Aggressive sales tactics and unclear pricing models
Yext pricing
The commentary is based on 33 reviews from Yext G2 reviews and Yext TrustPilot reviews.
Reviews suggest Yext's pricing can be expensive, especially for small businesses, with some users feeling locked into contracts and others citing a lack of value for the cost. Several reviewers mention added costs for essential features and difficulty canceling subscriptions. Despite this, some enterprise users find the cost justifiable for managing multiple locations.
Users sentiment
Yext alternatives
PromoRepublicBetter for small to medium businesses. More social media management focused Yext alternative. Has slower momentum.Read more
FedEx Ship ManagerBetter for shipping and logistics, particularly for e-commerce. A strong FedEx Ship Manager alternative for those focused on high-volume shipping. It has significantly more momentum than Yext. More suitable for retail, consumer goods, manufacturing, and several other industries.Read more
SocialPilotBetter for small businesses and agencies focused on social media management. Has significantly more momentum currently. More affordable option with a free trial.Read more
BirdeyeBetter for multi-location businesses and local brands. Focuses on reputation management and customer experience. Has stronger momentum. Caters to a wider range of industries including retail, consumer goods, manufacturing, real estate, transportation, legal, and automotive. A Yext competitor and alternative.Read more
myPresencesBetter for small and medium businesses. Supports a much wider range of platforms (2000+). A Yext alternative and competitor.Read more
Netcore Email APIBetter for email deliverability and inbox placement. Easier to use with positive reviews on customer service. More transparent pricing than Yext. A strong Yext competitor and alternative.Read more
Yext FAQ
What is Yext and what does Yext do?
Yext is a digital knowledge management platform that helps businesses manage their online presence. It allows businesses to control the facts about their brand across websites, apps, and search engines, ensuring accurate information reaches customers. This is particularly useful for multi-location businesses needing to manage complex data.
How does Yext integrate with other tools?
Yext integrates with various platforms through its API and offers pre-built integrations with popular tools like Salesforce, HubSpot, and Zapier. This allows businesses to connect Yext with their existing workflows, automating data updates and streamlining operations.
What the main competitors of Yext?
Top alternatives to Yext include Birdeye, myPresences, and HubSpot Marketing Hub. These platforms offer similar features for managing online presence, listings, and reviews. GMBapi.com focuses specifically on Google Business Profiles, while Podium emphasizes customer communication.
Is Yext legit?
Yes, Yext is a legitimate digital presence management platform. It helps businesses manage their online information across various platforms. While it offers robust features and a dedicated support team, some users find it expensive and complex. Be sure to carefully consider your needs and budget.
How much does Yext cost?
I couldn't find pricing information for Yext. Contact Yext directly to get product pricing details and determine if Yext is worth the investment for your needs.
Is Yext customer service good?
Yext's customer service receives mixed reviews. While many users praise the responsiveness and helpfulness of the support team, others report long wait times and difficulty getting issues resolved. Some users mention excellent experiences with their dedicated account representatives.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.