Logo of Versium REACH

Versium REACH

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Company health

Employee growth
4% decrease in the last year
Web traffic
No change in the last quarter
Financing
May 2017 - $5M

Ratings

G2
4.8/5
(34)
Glassdoor
4.5/5
(7)

Versium REACH description

Versium REACH is a marketing platform that helps businesses identify and target their ideal customers. It uses data and insights to build custom audiences for marketing campaigns. The platform offers tools for omni-channel marketing, account-based marketing, and paid advertising. Versium REACH helps businesses of all sizes enhance their marketing efforts using data-driven strategies.


Who is Versium REACH best for

Versium REACH is a powerful marketing platform ideal for small to medium businesses seeking to enhance their campaigns with data and AI. Users praise its high match rates, data accuracy, and user-friendly interface. However, some have noted slower API performance and higher pricing for smaller businesses. With features like email enrichment, audience targeting, and simplified ABM, Versium REACH helps marketers identify and target their ideal customers.

  • Best fit for small to medium-sized businesses.

  • Suitable for businesses focused on data-driven marketing.


Versium REACH features

Type in the name of the feature or in your own words tell us what you need
Supported

Versium REACH enriches lead data with emails for improved marketing outreach.

Supported

Versium REACH allows defining and targeting specific audience segments for ad campaigns.

Supported

Versium REACH simplifies ABM through streamlined campaign creation, targeting, and cost-effective audience creation.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather positive
+0.67

Customer Service

Strongly positive
+0.71

Ease of Use

Strongly positive
+0.89

Reliability and Performance

Rather positive
+0.6

Ease of Implementation

Neutral
+0.25

Versium REACH reviews

We've summarised 34 Versium REACH reviews (Versium REACH G2 reviews) and summarised the main points below.

Pros of Versium REACH
  • High match rates and data accuracy for consumer data appends, especially mobile phone numbers.
  • User-friendly platform and well-designed website.
  • Excellent and responsive customer support.
  • Flexible and economical data appends with pre-buy credits and small batch options.
  • Helpful data variety and formatting (e.g., proper case).
Cons of Versium REACH
  • Slow API performance compared to other APIs.
  • Limited direct integrations with other platforms.
  • UI/UX could be more visually appealing.
  • Pricing can be high for smaller businesses.
  • Credit rollover not included by default.

Versium REACH pricing

The commentary is based on 10 reviews from Versium REACH G2 reviews.

Versium REACH offers flexible data append solutions with pre-buy credits and small-batch appends, making it an economical choice for many. While one review mentioned higher pricing for smaller organizations, most praise its affordability and value for money, especially considering its powerful features and data accuracy.

Users sentiment

Rather positive
+0.67

See the Versium REACH pricing page.

  • Versium REACH has a free trial.

Account

Custom

Includes 5 FREE downloads, access to the full suite of Versium REACH data tools, data cleansing, data enrichment, and audience building.

Business Account

Custom

Starting at 210,000 match credits per year, annual billing, online or dedicated customer support, based on tier, and full API access.

Developer Account

Custom

Includes a FREE API key and dedicated customer support.


Versium REACH alternatives

  • Logo of HubSpot Marketing Hub
    HubSpot Marketing Hub
    Better for inbound marketing and lead generation. Broader industry applicability. Has more momentum based on employee growth. More user reviews available.
    Read more
  • Logo of Apteco Orbit
    Apteco Orbit
    Apteco Orbit is growing faster and better for mid-size and large businesses.
    Read more
  • Logo of Convertedin
    Convertedin
    More e-commerce focused. Has significantly more reviews and higher ratings. Is growing faster in terms of web traffic but slower in terms of employee growth. A Versium REACH competitor.
    Read more
  • Logo of HubSpot Sales Hub
    HubSpot Sales Hub
    Better for managing sales processes and automation. Focuses on providing a user-friendly interface and integrated tools. Primarily designed for mid-sized and growing businesses.
    Read more
  • Logo of DemandScience
    DemandScience
    Better for lead scoring and email enrichment. Stronger customer service and ease of use. Positive pricing sentiment. More B2B focused.
    Read more
  • Logo of Demandbase One
    Demandbase One
    Better fit for medium and large enterprises. Geared towards sales and marketing alignment, focusing on in-market accounts and maximizing B2B opportunities. Has more momentum based on employee growth and website traffic. Offers B2B advertising, buying signal identification, and lead-to-account matching.
    Read more

Versium REACH FAQ

  • What is Versium REACH and what does Versium REACH do?

    Versium REACH is a marketing platform that helps businesses identify and target ideal customers. It uses data insights to build custom audiences for marketing campaigns across multiple channels. With tools for account-based marketing and paid advertising, Versium REACH empowers data-driven marketing strategies.

  • How does Versium REACH integrate with other tools?

    Versium REACH offers limited direct integrations, a drawback noted by some users. While it excels in data enrichment and targeted advertising, it lacks seamless connections with other platforms, potentially requiring manual data transfer or custom integrations.

  • What the main competitors of Versium REACH?

    Alternatives to Versium REACH include HubSpot Marketing Hub, Convertedin, Apteco Orbit, ActiveCampaign, Demandbase One, and Keyplay. These competitors offer similar features such as audience targeting, personalized campaigns, and marketing automation.

  • Is Versium REACH legit?

    Versium REACH appears to be a legitimate platform. User reviews praise its data accuracy and customer support. However, some users mention slow API performance and higher pricing for smaller businesses. Consider these factors when evaluating if Versium REACH is safe and suitable for your needs.

  • How much does Versium REACH cost?

    Versium REACH pricing is custom based on your business needs. They offer free trials for account and developer accounts, but not a free plan. Contact Versium REACH for detailed product pricing to determine if the product is worth it for your business.

  • Is Versium REACH customer service good?

    Versium REACH customer service receives positive feedback. Users highlight the helpfulness and responsiveness of the support team, with some mentioning personalized support and prompt responses. While one user suggested improvements, the overall sentiment towards customer service is favorable.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.