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Tenjin description
Tenjin is a mobile app marketing platform designed for small to medium-sized businesses. It helps you understand which advertising campaigns attract the most users and how those users behave in your app. Tenjin offers tools for analyzing advertising spend, tracking in-app purchases, and preventing ad fraud. Their free plan supports up to 2,000 new users per month.
Who is Tenjin best for
Tenjin is a mobile marketing platform ideal for small to medium-sized app businesses. Users praise its intuitive interface, comprehensive data analysis tools, and cost-effective pricing, especially the free plan. However, some users have noted data discrepancies and limited partner integrations. Tenjin helps track ad spend, ROAS, and LTV, making it a valuable tool for optimizing marketing ROI.
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Best for small to medium-sized businesses (1-100 employees) and (101-1000 employees).
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Particularly well-suited for Ecommerce, Software/IT/Telecommunications, and Marketing/Advertising.
Tenjin features
| Supported Tenjin supports in-app event tracking through its SDK. |
| Supported Tenjin supports cross-platform attribution, tracking installs, events, and revenue across iOS and Android. |
| Supported Tenjin supports customized dashboards and reports, allowing for data analysis and insights. |
Tenjin reviews
We've summarised 43 Tenjin reviews (Tenjin G2 reviews) and summarised the main points below.
- Excellent and responsive customer support.
- Easy-to-use and intuitive interface.
- Comprehensive data analysis tools, including DataVault.
- Cost-effective, especially the free plan for smaller developers.
- Useful for tracking ad spend, ROAS, and LTV.
- Data discrepancies between Tenjin and internal systems.
- Limited partner integrations compared to Appsflyer or Adjust.
- Slow customer support response times.
- Manual workarounds required for Facebook campaign deep-linking.
- Limited customization of overview dashboard.
Tenjin pricing
The commentary is based on 5 reviews from Tenjin G2 reviews.
Tenjin offers a compelling pricing structure, especially praised for its free tier, making it a cost-effective mobile measurement platform (MMP) solution. Users highlight its affordability compared to competitors like Appsflyer and Adjust, while still providing valuable app attribution and LTV data.
See the Tenjin pricing page.
Tenjin alternatives
AppsFlyerBetter fit for enterprise-level businesses. Wider industry applicability. Growing faster. More comprehensive features for cross-platform measurement and marketing ROI.Read more
Sensor TowerBetter for competitor analysis and market research. Geared towards larger enterprises. Has more momentum but pricing may be higher.Read more
AppSamuraiMore focused on user acquisition campaigns. Has a less positive pricing sentiment and slower momentum. Primarily for gaming, entertainment, and shopping apps. Features AI-powered campaign optimization. Some users report issues with fraudulent activities. An unsuitable Tenjin alternative for those prioritizing data accuracy and broad integrations.Read more
Google AnalyticsBetter for web analytics. Free to use. Broader industry applicability. More established and widely used.Read more
SwaarmBetter fit for larger enterprises. Has a steeper learning curve for some features. Shows slower momentum currently. A Tenjin competitor and alternative.Read more
Netcore Customer Engagement and Experience PlatformBetter for larger businesses, particularly in e-commerce and retail. Focuses on multi-channel marketing automation and personalized messaging across various channels like email, SMS, and push notifications.Read more
Tenjin FAQ
What is Tenjin and what does Tenjin do?
Tenjin is a mobile marketing platform for small to medium-sized businesses. It helps analyze ad spend, track in-app purchases, and prevent ad fraud, allowing developers to understand user behavior and optimize their return on ad spend. A free plan supports up to 2,000 new users monthly.
How does Tenjin integrate with other tools?
Tenjin integrates with a variety of advertising and analytics platforms. However, users have noted fewer integrations compared to competitors like Appsflyer or Adjust. Some manual workarounds may be required for certain partners.
What the main competitors of Tenjin?
Top Tenjin alternatives include AppsFlyer, Adjust, Singular, and Kochava. These platforms offer similar mobile attribution and marketing analytics capabilities, catering to various business sizes and marketing needs. Some users mention Branch and Singular as alternatives too.
Is Tenjin legit?
Yes, Tenjin is a legitimate mobile measurement platform (MMP) known for its user-friendly interface and cost-effective pricing. It's considered safe and helpful, particularly for small to medium-sized app developers seeking to optimize ad spend and track user behavior. However, some users report data discrepancies and limited partner integrations.
How much does Tenjin cost?
I couldn't find pricing details for Tenjin. For the most current pricing information, it's best to visit Tenjin's website or contact their sales team.
Is Tenjin customer service good?
Tenjin's customer service is generally considered excellent and responsive, with users highlighting their helpfulness and support. However, some users have reported occasional slow response times.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.