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Smartlook

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Last updated on

Ratings

G2
4.6/5
(871)

Smartlook description

Smartlook is a tool that helps you understand user behavior on your website and mobile apps. It records user sessions so you can see exactly how people interact with your product. It highlights popular areas on your website with heatmaps and tracks where users drop off in conversion funnels. This data helps product, marketing and UX teams to improve their website and apps, increase conversions and fix bugs.


Who is Smartlook best for

Smartlook is a session recording and user behavior analytics tool ideal for SMBs in e-commerce and SaaS. It helps businesses understand user interactions on websites and mobile apps through session recordings, heatmaps, and funnel analysis. Users praise Smartlook's session recording and free plan, while some find the interface clunky and heatmaps difficult to generate. If you're looking to improve UX and boost conversions, Smartlook might be a good fit.

  • Best for small and medium-sized businesses (SMBs) in e-commerce or SaaS.

  • Ideal for e-commerce, SaaS, and other industries focused on website and mobile app UX.


Smartlook features

Type in the name of the feature or in your own words tell us what you need
Supported

Smartlook records user sessions on websites, providing replays and analytics.

Supported

Funnel analysis is supported and allows tracking user progress and identifying drop-off points.

Supported

Smartlook offers session recordings to analyze user interactions.

Supported

Smartlook supports click, movement, and scroll heatmaps.

Supported

Smartlook supports logging errors and exceptions encountered during user sessions.

Supported

Smartlook can record mobile app sessions automatically.

Supported

Smartlook supports behavioral segmentation based on user actions and interactions.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Strongly negative
-1

Ease of Use

Rather positive
+0.67

Reliability and Performance

Rather negative
-0.5

Ease of Implementation

Rather positive
+0.33

Smartlook reviews

We've summarised 871 Smartlook reviews (Smartlook G2 reviews) and summarised the main points below.

Pros of Smartlook
  • The session recording feature is praised for its ease of use and valuable insights.
  • Users appreciate the ability to speed up recordings for faster review.
  • Smartlook is lightweight and doesn’t slow down websites.
  • The free plan is a great starting point for new businesses.
Cons of Smartlook
  • The free plan only allows for 1 month of data history.
  • Heatmaps are difficult to generate and expire quickly.
  • Occasional recording limits cause missed sessions.
  • The user interface can be clunky and unintuitive at times.

Smartlook pricing

The commentary is based on 56 reviews from Smartlook G2 reviews.

Smartlook offers a generous free plan suitable for small projects. However, some reviewers find the paid plans expensive, especially for startups and small businesses, despite the valuable user behavior insights. Many appreciate the affordable entry point for session recordings.

Users sentiment

Strongly negative
-1

Smartlook alternatives

  • Logo of VWO Insights - Web
    VWO Insights - Web
    Offers website user feedback surveys and form analysis. Caters to a wider range of industries including retail, consumer goods, manufacturing, media & entertainment, and professional services. Has more momentum. Provides more detailed segmentation options and seamless website integration.
    Read more
  • Logo of Zipy
    Zipy
    Better for error monitoring and debugging. More suitable for mid-sized companies focused on product and customer support. Higher rated by users, and perceived as easier to use with better customer support. Growing faster than Smartlook. Offers a free plan.
    Read more
  • Logo of SessionStack
    SessionStack
    Better for capturing missed conversion opportunities with AI-powered analysis. A Smartlook competitor and alternative, SessionStack is growing faster but lacks Smartlook's heatmap feature. Fewer integrations and shorter data retention may be drawbacks for some users.
    Read more
  • Logo of VisitorLAB
    VisitorLAB
    Better for medium-sized businesses. Focuses on website user behavior analysis, omitting mobile app support. Lacks specific feature and industry fit details.
    Read more
  • Logo of Google Analytics
    Google Analytics
    Lacks session recording and heatmaps. Better suited for marketing analytics and campaign tracking. Free to use, which is a significant advantage for budget-conscious users.
    Read more
  • Logo of Mouseflow
    Mouseflow
    Better fit for medium-sized businesses. Offers feedback campaigns and move heatmaps. Has more momentum as a Smartlook competitor alternative.
    Read more

Smartlook FAQ

  • What is Smartlook and what does Smartlook do?

    Smartlook is a website and mobile app analytics tool that records user sessions, providing insights into user behavior. It offers session recordings, heatmaps, and conversion funnels to help businesses improve their website UX, fix bugs, and boost conversions. It's ideal for e-commerce and SaaS companies.

  • How does Smartlook integrate with other tools?

    Smartlook integrates with various analytics and marketing tools, including Google Analytics, Mixpanel, and Segment. It also supports integrations with project management platforms like Jira and Trello, enabling streamlined workflows. Webhooks are available for custom integrations.

  • What the main competitors of Smartlook?

    Smartlook's main competitors include SessionStack, Mouseflow, VisitorLAB, and LogRocket. These alternatives offer similar features such as session recording, heatmaps, and user behavior analytics. For enterprise-level solutions, consider Glassbox.

  • Is Smartlook legit?

    Yes, Smartlook is a legitimate platform. It's a popular choice for website and mobile app user behavior analysis, offering valuable session recordings and heatmaps. However, some users have noted occasional recording limits and UI challenges.

  • How much does Smartlook cost?

    Smartlook pricing is not publicly available. Contact Smartlook directly for pricing details regarding their product plans and add-ons. Consider requesting a product demo or free trial to assess its worth.

  • Is Smartlook customer service good?

    Smartlook's customer service receives mixed reviews. While some users praise the helpful and responsive support team, others have experienced slow response times or no response at all, especially when dealing with technical issues. A few users mention helpful support materials and educational resources.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.