Logo of Second Street

Second Street

Website LinkedIn Twitter

Last updated on

Company health

Employee growth
22% increase in the last year
Web traffic
3% increase in the last quarter
Financing
April 2022 - $836M

Ratings

G2
4.7/5
(61)
Glassdoor
3.4/5
(385)

Second Street description

Second Street is software designed to help you grow your audience and revenue through interactive digital promotions. It specializes in creating engaging contests, quizzes, and giveaways that encourage people to share their information with your business. With a library of templates and expert guidance, Second Street makes it easy to launch campaigns that capture valuable customer data and deliver measurable results. This platform is best suited for marketing professionals looking to boost audience engagement and drive revenue growth through interactive content.


Who is Second Street best for

Second Street helps marketing professionals grow their audience and revenue through interactive digital promotions like contests and giveaways. With easy-to-use templates and expert guidance, it's ideal for small to medium businesses in media and entertainment. Users praise the excellent customer service and variety of contest options, but some find the platform difficult to customize.

  • Best for small to medium businesses (1-100 employees) and medium businesses (101-1000 employees).

  • Well-suited for media, entertainment, and marketing/advertising professionals.


Second Street features

Type in the name of the feature or in your own words tell us what you need
Supported

Second Street specializes in creating engaging contests, quizzes, and giveaways to capture customer data and drive results.

Supported

Second Street offers a library of over 1,000 content templates and ideas to create captivating campaigns in minutes, without coding.

Supported

Create AI-powered trivia quizzes in less than 5 minutes.

Supported

Second Street allows collecting detailed audience data for highly personalized campaigns.

Supported

Provides instant lead alerts for sponsors to boost conversions.

Supported

Second Street offers intuitive dashboards for full campaign performance insights.

Supported

Expand reach with email, text, and social media opt-ins.


Second Street reviews

We've summarised 61 Second Street reviews (Second Street G2 reviews) and summarised the main points below.

Pros of Second Street
  • Excellent customer service, with quick response times and helpful support staff.
  • Easy-to-use interface for creating engaging promotions.
  • Robust contest platform that handles large volumes of votes reliably.
  • Wide variety of contest options and promotional ideas.
  • Effective lead generation and audience engagement tools.
Cons of Second Street
  • Difficult to customize the look and feel of contests, leading to a cookie-cutter appearance.
  • Inability to easily track ad progress within emails using analytics.
  • Learning curve can be steep for new users, especially with advanced features.
  • Limited ability to place ads inside emails effectively.
  • Managing contests can be initially complex for new users.

Second Street alternatives

  • Logo of Upland Second Street
    Upland Second Street
    Offers fewer features for creating interactive promotions.
    Read more
  • Logo of Upland Second Street
    Upland Second Street
    Offers fewer features for creating interactive promotions.
    Read more
  • Logo of HubSpot Marketing Hub
    HubSpot Marketing Hub
    Better for various marketing tasks beyond interactive promotions. A stronger HubSpot Marketing Hub alternative for inbound marketing and lead generation. Broader industry applicability. More established and mature, with higher ratings and a larger user base.
    Read more
  • Logo of Chameleon
    Chameleon
    Better for user onboarding and in-app guidance. Focuses on improving software adoption and user experience through interactive guides and in-app messages. A strong Chameleon alternative for SaaS companies.
    Read more
  • Logo of Overloop
    Overloop
    Better for sales teams focused on outbound automation and lead generation. More suitable for software/IT and marketing/advertising. Higher ratings on G2. Users praise its LinkedIn integration and automation features but dislike email deliverability issues and credit limits.
    Read more
  • Logo of ActiveCampaign
    ActiveCampaign
    Better for automating sales and marketing workflows for various business sizes. Broader industry applicability.
    Read more

Second Street FAQ

  • What is Second Street and what does Second Street do?

    Second Street is a software platform that helps businesses grow their audience and revenue through interactive digital promotions like contests, quizzes, and giveaways. It offers a library of templates and AI-powered tools to simplify campaign creation, capture customer data, and deliver measurable results. It's ideal for marketing professionals seeking to boost engagement and drive revenue growth.

  • How does Second Street integrate with other tools?

    Second Street facilitates multi-channel distribution, allowing you to expand your reach with email, text, and social media opt-ins. It also offers real-time lead alerts for sponsors to boost conversions. More information on specific integrations is not available.

  • What the main competitors of Second Street?

    Alternatives to Second Street include Upland Second Street, HubSpot Marketing Hub, ActiveCampaign, and Overloop. These platforms offer similar features such as interactive promotions, marketing automation, and lead generation tools.

  • Is Second Street legit?

    Second Street is a legitimate platform to boost audience engagement and revenue through interactive promotions. Users praise its excellent customer service and easy-to-use interface. However, some find customization limited and the initial learning curve steep. Consider these factors when evaluating if Second Street is safe and right for your needs.

  • How much does Second Street cost?

    I cannot find pricing information for Second Street. Contact Second Street directly to determine product pricing and if it's worth the investment for your business.

  • Is Second Street customer service good?

    Second Street's customer service is highly praised. Users highlight the helpful and responsive support team, readily available through various channels like live chat, email, and Zoom meetings. They appreciate the quick solutions and personalized assistance provided by the support staff.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.