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RD Station Marketing

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Last updated on

Company health

Employee growth
No change in the last year
Web traffic
No data

Ratings

G2
4.7/5
(361)

RD Station Marketing description

RD Station Marketing is a marketing automation platform designed to help mid-sized businesses grow. This software offers a suite of tools encompassing email marketing, landing pages, lead nurturing, analytics, and more, all within a single platform. RD Station Marketing focuses on simplifying digital marketing, enabling businesses to attract, convert, and close more leads.


Who is RD Station Marketing best for

RD Station Marketing is a marketing automation platform ideal for mid-sized businesses seeking to streamline their digital marketing efforts. Users praise its intuitive interface and effective email marketing and automation features. However, some users mention limitations in landing page customization and certain integrations. RD Station Marketing offers comprehensive tools for attracting, converting, and closing leads, making it a valuable asset for growing businesses.

  • Best for mid-sized businesses scaling their digital marketing.

  • Ideal for Marketing & Advertising, Media & Entertainment, Manufacturing, Healthcare, and Automotive.


RD Station Marketing features

Type in the name of the feature or in your own words tell us what you need
Supported

RD Station Marketing automates email marketing, social media posting, and campaign management.

Supported

RD Station supports automated posting and scheduling, plus engagement monitoring.

Supported

Lead nurturing is supported via personalized journeys, automation and segmentation.

Supported

RD Station Marketing allows building and hosting landing pages and forms.

Supported

RD Station Marketing offers integrated email marketing with targeted campaigns, personalized messaging, and automated sequences.

Supported

RD Station Marketing integrates with Salesforce, enabling automated lead transfer and sales alignment.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Neutral
-0.25

Customer Service

Neutral
+0

Ease of Use

Strongly positive
+0.75

Reliability and Performance

Neutral
-0.2

Ease of Implementation

Neutral
+0.2

Scalability

Rather negative
-0.33

RD Station Marketing reviews

We've summarised 360 RD Station Marketing reviews (RD Station Marketing G2 reviews) and summarised the main points below.

Pros of RD Station Marketing
  • User-friendly interface and generally intuitive platform praised for ease of use.
  • Email marketing and automation features are highly regarded for their effectiveness and ease of setup.
  • Customer support is generally responsive and helpful, providing timely assistance via chat and email.
  • Comprehensive marketing tools, including landing page creation, lead scoring, and analytics dashboards, provide valuable insights.
  • Helpful resources, such as tutorials, blog content, and webinars, contribute to user learning and platform mastery.
Cons of RD Station Marketing
  • Landing page customization options are limited, lacking flexibility for mobile and advanced design.
  • Some integrations, especially with e-commerce platforms for features like abandoned cart emails and birthday emails, are lacking or require additional cost.
  • Lead management features for tasks like bulk updating contacts, deleting unused tags, and filtering based on disengagement could be improved.
  • Occasional bugs and platform instability have been reported, sometimes impacting data accuracy and reporting.
  • Pricing can be high, especially for growing contact lists and access to advanced features, impacting cost-effectiveness for smaller businesses.

RD Station Marketing pricing

The commentary is based on 21 reviews from RD Station Marketing G2 reviews.

RD Station Marketing's pricing is generally considered good value, especially for initial plans. However, some users mention added costs for certain integrations and larger contact lists. The more complete plans are sometimes seen as expensive, particularly for smaller businesses.

Users sentiment

Neutral
-0.25

See the RD Station Marketing pricing page.

  • RD Station Marketing has a free trial.

Light

USD 16/month

The Light plan from RD Station Marketing allows you to take the first steps in capturing and engaging contacts with ease. It includes unlimited email sends, email sequences, landing pages and pop-ups, contact import, a WhatsApp button, and integrations.

Basic

USD 72/month

The Basic plan from RD Station Marketing includes all the features of the Light plan, plus social media posts, search engine optimization (SEO) monitoring, funnel and channel analysis.

Pro

USD 269/month

The Pro plan from RD Station Marketing includes all the features of the Basic plan, plus advanced automation, over 180 segmentation criteria, automatic contact qualification, and personalized onboarding.

Enterprise

Custom

Contact sales for pricing details.


RD Station Marketing alternatives

  • Logo of HubSpot Marketing Hub
    HubSpot Marketing Hub
    Better for larger organizations and a wider range of industries. Has more momentum and integrations. More positive reviews on G2, Capterra and Glassdoor. Users highlight the seamless integrations and robust analytics. However, users dislike the limited free version and complex pricing.
    Read more
  • Logo of Genoo
    Genoo
    Less suitable for enterprise companies. Has fewer features and integrations. Lower rated by users. An RD Station Marketing competitor and alternative.
    Read more
  • Logo of Constant Contact
    Constant Contact
    Better for smaller businesses seeking simplicity and affordability. More user-friendly with simpler email marketing features. Has more integrations with popular business tools. Has growing website traffic but declining employee growth. More affordable pricing plans.
    Read more
  • Logo of Mailchimp All-in-One Marketing Platform
    Mailchimp All-in-One Marketing Platform
    Better for a wider range of industries and company sizes. More user-friendly and reliable, with faster growth. Offers a free plan.
    Read more
  • Logo of Leadfox
    Leadfox
    Better fit for small to medium businesses. A Leadfox alternative for companies focused on real estate, media, professional services, IT, or marketing. Growing faster than RD Station Marketing.
    Read more
  • Logo of Act-On
    Act-On
    Better for B2B and enterprise businesses. Caters to a wider range of industries. Stronger customer support. Has more momentum.
    Read more

RD Station Marketing FAQ

  • What is RD Station Marketing and what does RD Station Marketing do?

    RD Station Marketing is a marketing automation platform for mid-sized businesses. It offers tools for email marketing, landing pages, lead nurturing, and analytics, helping businesses attract, convert, and close leads, all within a single, user-friendly platform.

  • How does RD Station Marketing integrate with other tools?

    RD Station Marketing integrates with Salesforce, enabling automated lead transfer and sales alignment. It also offers integrations with other tools to enhance its functionality, though some users note limitations with certain e-commerce platforms.

  • What the main competitors of RD Station Marketing?

    RD Station Marketing's top competitors include HubSpot Marketing Hub, Mailchimp, and Constant Contact. These platforms offer similar features like email marketing, automation, and lead nurturing, catering to businesses seeking streamlined marketing solutions. Act-On and Genoo are also alternatives, focusing on mid-sized to enterprise businesses.

  • Is RD Station Marketing legit?

    Yes, RD Station Marketing is a legitimate marketing automation platform. It's known for its user-friendly interface and effective email marketing tools. However, some users mention limited landing page customization and occasional bugs. Consider exploring alternatives like HubSpot or Mailchimp if these are critical features for your business.

  • How much does RD Station Marketing cost?

    RD Station Marketing pricing starts at $16/month for the Light plan. The Basic plan is $72/month, and the Pro plan is $269/month. The Enterprise plan has custom pricing. A free trial is available.

  • Is RD Station Marketing customer service good?

    RD Station Marketing's customer support receives mixed reviews. While some users praise the responsive and helpful support team, others mention slow response times and difficulties reaching support for problem resolution. A few users also note that support staff are sometimes unable to resolve their issues.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.