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Mediaocean description
Mediaocean is an all-in-one advertising platform used by many big brands and agencies. It helps manage digital ad campaigns across various channels like mobile, video, and social media. With Mediaocean, you can plan, buy, and measure the effectiveness of your ads while controlling costs. It uses AI to improve your campaigns and offers tools to manage creative assets.
Who is Mediaocean best for
Mediaocean is a comprehensive ad platform ideal for large brands and agencies. Users praise its streamlined campaign and budget management, as well as its helpful customer support and integrations. However, some find the interface slow, outdated, and complex to navigate. If you need robust reporting, a modern UI, and seamless performance, exploring alternatives might be worthwhile.
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Best fit for medium to enterprise-sized companies in the marketing and advertising industry.
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Ideal for marketing and advertising agencies and brands seeking a unified platform.
Mediaocean features
| Supported Mediaocean offers reporting and analytics features, including customized dashboards. |
| Supported Mediaocean offers campaign tools with targeting, personalization, and analytics features. |
| Supported Mediaocean offers budget management tools, especially within its Spectra platform. |
| Supported Mediaocean manages digital ad campaigns with advanced targeting across various platforms. |
| Supported Mediaocean offers fraud detection and prevention through Flashtalking and Protected by Mediaocean. |
We evaluate the sentiment that users express about non-functional aspects of the software
Customer Service
Ease of Use
Reliability and Performance
Mediaocean reviews
We've summarised 240 Mediaocean reviews (Mediaocean TrustPilot reviews and Mediaocean G2 reviews) and summarised the main points below.
- Streamlined campaign and budget management in a centralized platform
- Timesheet logging and budget tracking features are praised for ease of use
- Helpful and responsive customer support, readily available through chat and other channels
- Integration with various ad servers, platforms, and financial systems
- Extensive publisher library and targeting options for efficient ad campaigns
- Slow and glitchy interface, requiring frequent refreshes and causing frustration
- Outdated interface, particularly in modules like Print Toolkit
- Complex navigation and steep learning curve for new users
- Occasional bugs and errors, leading to lost work and requiring support intervention
- Reporting features could be more robust, especially in data visualization
Mediaocean pricing
The commentary is based on 14 reviews from Mediaocean G2 reviews.
No pricing information found.
Users sentiment
See the Mediaocean pricing page.
Mediaocean alternatives
Google Ad ManagerBetter for publishers and smaller businesses focused on monetizing online content. More suitable for finance, ecommerce, retail, consumer goods, media and entertainment, software, IT, telecommunications and legal industries. Easier to use for basic tasks, but can be difficult to navigate for beginners with advanced features. Customer support is a common complaint. Positive pricing sentiment.Read more
SkaiBetter fit for finance, ecommerce, retail, manufacturing, and software industries. Has more momentum based on employee growth. Provides real-time analytics and bulk editing features.Read more
Google AdsBetter for smaller businesses seeking online advertising across various platforms. Suited for a wider range of industries.Read more
StackAdaptBetter for smaller businesses and agencies. Easier to use with excellent customer support. Has significantly more momentum than Mediaocean, a Mediaocean competitor and alternative. Not ideal for Consumer Goods or Retail.Read more
KartapultBetter fit for small to medium-sized businesses focused on direct-to-consumer marketing. Simplifies and automates paid advertising on platforms like Facebook and Google. Kartapult is a Mediaocean alternative providing AI-powered budget optimization and campaign management.Read more
RollWorks Account-Based PlatformBetter for B2B companies focused on account-based marketing. More suitable for companies with shorter sales cycles (under 90 days). Has less momentum currently.Read more
Mediaocean FAQ
What is Mediaocean and what does Mediaocean do?
Mediaocean is a unified advertising platform streamlining digital campaign management across channels like mobile, video, and social media. It facilitates planning, buying, measuring ad effectiveness, and cost control. Mediaocean leverages AI to optimize campaigns and provides tools for managing creative assets.
How does Mediaocean integrate with other tools?
Mediaocean integrates with various ad servers, platforms, and financial systems. This integration streamlines campaign management, allowing users to efficiently plan, execute, and analyze their advertising efforts within a centralized platform. It also facilitates budget tracking and reporting.
What the main competitors of Mediaocean?
Top Mediaocean alternatives include Skai, StackAdapt, and Google Ad Manager. Skai offers cross-channel campaign management, while StackAdapt focuses on user-friendly ad management and RollWorks specializes in B2B account-based marketing. Google Ad Manager offers robust ad management for websites and apps.
Is Mediaocean legit?
Yes, Mediaocean is a legitimate advertising platform used by major brands and agencies. It offers robust campaign management, but some users find the interface slow and complex. If you're considering Mediaocean, explore alternatives like Skai or Google Ad Manager for comparison.
How much does Mediaocean cost?
I couldn't find specific pricing details for Mediaocean. Contact their sales team for a customized quote based on your needs. Consider factors like product features and your budget to determine if Mediaocean is worth the investment.
Is Mediaocean customer service good?
Mediaocean's customer service receives positive feedback, with users highlighting the helpful and responsive support team, readily available through chat and other channels. However, the platform itself is sometimes slow, glitchy, and has an outdated interface.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.