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Marigold Engage by Sailthru description
Marigold Engage by Sailthru is a marketing platform designed for growing e-commerce and media companies. It offers a suite of tools to help businesses acquire new customers and build loyalty through personalized messaging across multiple channels such as email, mobile, and website. Marigold Engage by Sailthru emphasizes understanding customer data and using it to craft effective marketing campaigns. It's known for its robust personalization and automation features, aiming to make marketing more efficient and improve customer lifetime value.
What companies are using Marigold Engage by Sailthru?
Who is Marigold Engage by Sailthru best for
Marigold Engage by Sailthru is a robust marketing platform specializing in personalized messaging across various channels. Users praise its automation and comprehensive analytics, especially the detailed individual user profiles. However, some find the platform complex and the UI challenging. Ideal for e-commerce and media companies seeking advanced personalization and automation, but consider the learning curve.
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Best fit for small to medium-sized businesses and enterprises in e-commerce, retail, and media.
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Ideal for E-commerce, Retail, Media & Entertainment, Software, IT & Telecommunications, Manufacturing, and Automotive industries.
Marigold Engage by Sailthru features
| Supported Marigold Engage supports targeted messaging with audience segmentation, automation, and API triggers. |
| Supported Marigold Engage supports multi-channel campaigns including SMS and mobile. |
| Supported Marigold centralizes first-party data to provide a unified view of customer interactions. |
| Supported Marigold Engage offers robust analytics and reporting for email campaigns. |
| Supported Marigold Engage unifies customer data for personalized interactions and real-time engagement. |
Marigold Engage by Sailthru reviews
We've summarised 163 Marigold Engage by Sailthru reviews (Marigold Engage by Sailthru GetApp reviews, Marigold Engage by Sailthru Capterra reviews and Marigold Engage by Sailthru G2 reviews) and summarised the main points below.
- Excellent customer support and helpful account managers are consistently praised.
- Robust personalization and automation capabilities, particularly Lifecycle Optimizer, are highly valued.
- Easy campaign creation and newsletter management are frequently highlighted.
- The drag-and-drop template builder is appreciated for its ease of use.
- Comprehensive analytics, especially for individual user profiles, are considered valuable.
- Slow loading times and occasional freezing issues are common complaints.
- The platform's complexity and non-intuitive UI are frequently criticized.
- Limited reporting flexibility and difficulty exporting data are recurring issues.
- List segmentation can be cumbersome and inflexible for some tasks.
- Overlays and some advanced features require extensive coding knowledge (HTML, CSS).
Marigold Engage by Sailthru alternatives
Mailchimp All-in-One Marketing PlatformBetter for a wider range of industries and has more momentum. More user-friendly, but has less flexible reporting and pricier. A good Mailchimp alternative.Read more
ConvertedinBetter for small to mid-sized businesses. Less suited to enterprise companies. Has significantly less momentum.Read more
GetResponse MAXMore focused on providing a wide range of features in one place. Caters to a wider range of industries including Hospitality & Tourism, Transportation & Logistics, and Professional Services. GetResponse MAX has slower momentum.Read more
SendlaneBetter fit for small businesses. Stronger focus on customer support and ease of use. More affordable. Has significantly less momentum.Read more
eSputnikBetter for small to mid-sized businesses. Offers omnichannel communication including email, SMS, and push notifications. AI-powered product recommendations and advanced segmentation are key features. Positive user reviews highlight omnichannel capabilities, AI features, and user-friendly interface. However, some users report domain verification issues and data privacy concerns. eSputnik is a Marigold Engage by Sailthru competitor and alternative.Read more
DripBetter for small businesses. Has more accessible pricing but less momentum. Primarily email focused, a good Drip alternative for simpler e-commerce needs.Read more
Marigold Engage by Sailthru FAQ
What is Marigold Engage by Sailthru and what does Marigold Engage by Sailthru do?
Marigold Engage by Sailthru is a marketing platform for e-commerce and media companies. It personalizes customer interactions through email, mobile, and website messaging. Leveraging data insights, it automates campaigns, boosting customer loyalty and lifetime value.
How does Marigold Engage by Sailthru integrate with other tools?
Marigold Engage integrates with various tools through its API and pre-built integrations. It connects with CRM, ESP, and e-commerce platforms, enabling data synchronization and streamlined campaign management across different channels. This allows for a unified view of customer data and personalized messaging.
What the main competitors of Marigold Engage by Sailthru?
Top alternatives to Marigold Engage by Sailthru include Mailchimp, Convertedin, GetResponse MAX, Sendlane, eSputnik, and Drip. These competitors offer similar email marketing, automation, and customer segmentation features for e-commerce businesses seeking personalized customer engagement.
Is Marigold Engage by Sailthru legit?
Yes, Marigold Engage by Sailthru is a legitimate marketing platform. It's known for robust personalization and automation features. However, some users find the platform complex and report slow loading times. Consider exploring alternatives like Mailchimp or Drip if these are concerns.
How much does Marigold Engage by Sailthru cost?
I cannot find pricing details for Marigold Engage by Sailthru. Contact their sales team to determine whether the product cost and different plans align with your budget and needs.
Is Marigold Engage by Sailthru customer service good?
Customer reviews on Marigold Engage by Sailthru's customer service are mixed. While some users praise the helpfulness and responsiveness of the support team and account managers, others express frustration with slow response times and difficulty getting complex issues resolved.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.