Logo of Keyhole

Keyhole

Website LinkedIn Twitter

Last updated on

Company health

Employee growth
21% decrease in the last year
Web traffic
4% decrease in the last quarter
Financing
April 2010 - $500K

Ratings

G2
4.3/5
(69)
Glassdoor
4.8/5
(6)

Keyhole description

Keyhole is a social media analytics tool that helps you understand and improve your online impact. It offers influencer tracking, allowing you to find relevant influencers in your industry and analyze their performance. You can measure campaign results, track hashtags, and monitor brand mentions to understand what people are saying about your company online. Keyhole provides easy-to-understand reports to demonstrate the effectiveness of your social media strategy.


Who is Keyhole best for

Keyhole is a social media analytics tool ideal for marketing and PR professionals, social media managers, and agencies running influencer campaigns. Users praise its clean interface, easy-to-understand reports, and comprehensive metrics. However, some have noted concerns about cost, data accuracy, and limited platform support. Keyhole excels at real-time analytics, social listening, and influencer tracking, making it a valuable tool for understanding and improving online impact.

  • Best fit for small businesses and enterprises.

  • Suitable for marketing and advertising professionals.


Keyhole features

Type in the name of the feature or in your own words tell us what you need
Supported

Keyhole tracks influencer content performance metrics like engagement and impressions.

Supported

Keyhole supports social listening, enabling targeted outreach and engagement.

Supported

Keyhole generates reports on influencer marketing campaigns, which can be downloaded in PDF or XLS formats.

Supported

Keyhole offers robust campaign analytics, including tracking metrics, real-time data, and reporting.

Supported

Keyhole supports reporting and analytics with data export to PDF and Excel.

Supported

Keyhole supports influencer discovery and analysis based on mentions, engagement, and reach.


Keyhole reviews

We've summarised 69 Keyhole reviews (Keyhole G2 reviews) and summarised the main points below.

Pros of Keyhole
  • Clean, simple, and user-friendly interface.
  • Easy-to-understand reports and data visualizations.
  • Comprehensive metrics for hashtag tracking and campaign analysis.
  • Influencer tracking and identification capabilities.
  • Real-time analytics and social listening features.
Cons of Keyhole
  • Limited historical data access requires additional payment.
  • High cost, especially for limited usage or single-feature needs.
  • Inaccurate data and discrepancies compared to other analytics tools.
  • Difficulty navigating the website and signup process.
  • Limited platform support, especially with Facebook and YouTube integrations.
  • Occasional bugs and reporting errors, including issues with differentiating media sources.
  • Steep learning curve for advanced features, lack of tutorials, and unclear metric descriptions

Keyhole pricing

The commentary is based on 14 reviews from Keyhole G2 reviews.

Muck Rack offers three plans for both brands and agencies: Starter, Standard, and Premier. Each plan includes features for the full PR and communications workflow, from finding journalists to measuring results. The Premier plan includes exclusive AI-powered features. Add-ons include Print Monitoring, Print Magazine Full Text and Images, Broadcast Monitoring, Social Listening, Muck Rack API, and Media Intelligence.

Users sentiment

Neutral
+0

See the Keyhole pricing page.


Keyhole alternatives

  • Logo of Locobuzz
    Locobuzz
    Better suited for enterprise brands managing customer experience and online reputation. Has more momentum based on employee growth and website traffic. Provides AI-powered chatbots and a centralized hub for managing digital channels. Locobuzz is a Keyhole competitor and alternative.
    Read more
  • Logo of Brandwatch Consumer Intelligence
    Brandwatch Consumer Intelligence
    Better for enterprise companies, especially in marketing. Wider industry applicability. More data sources for social listening with AI-powered analysis. Has more momentum. More user reviews available. Costlier.
    Read more
  • Logo of TrackMyHashtag
    TrackMyHashtag
    Better for enterprise companies. A Keyhole alternative specializing in Twitter/X, providing historical data back to 2006. More positive pricing sentiment.
    Read more
  • Logo of impact.com
    impact.com
    Better for managing all marketing partnerships, not just influencer marketing. Focuses on ecommerce and affiliate programs. More established Keyhole alternative with a larger user base.
    Read more
  • Logo of Socialinsider
    Socialinsider
    Better for competitor benchmarking and reporting. Geared towards marketers analyzing social media performance. A Keyhole alternative with more positive pricing sentiment.
    Read more

Keyhole FAQ

  • What is Keyhole and what does Keyhole do?

    Keyhole is a social media analytics tool that provides influencer tracking, campaign measurement, and brand monitoring. It offers real-time analytics, hashtag tracking, and reporting tools to help businesses understand their online impact and improve their social media strategies. Keyhole is ideal for marketing professionals and agencies managing influencer campaigns.

  • How does Keyhole integrate with other tools?

    Keyhole integrates with other platforms through its API. It allows for data export in PDF and XLS formats. However, users have reported limitations with Facebook and YouTube integrations. More information on specific integrations is limited.

  • What the main competitors of Keyhole?

    Keyhole's main competitors include Brandwatch, Locobuzz, TrackMyHashtag, and Socialinsider. These platforms offer similar features such as social listening, influencer tracking, campaign analysis, and reporting tools. They cater to businesses seeking to improve their social media strategies and online presence.

  • Is Keyhole legit?

    Keyhole is a legitimate social media analytics tool. Users praise its clean interface, reporting, and influencer tracking. However, some have noted concerns about cost, data accuracy, and platform limitations. Consider these factors when evaluating if Keyhole is safe and right for your needs.

  • How much does Keyhole cost?

    Keyhole doesn't publicly disclose its pricing. Contact their sales team for a customized quote based on your specific needs and to determine if Keyhole is worth the investment for your business.

  • Is Keyhole customer service good?

    Keyhole's customer service receives positive feedback. Users highlight the sales team's attentiveness to individual needs and budgets, and praise the overall service experience, describing the vendor selection and platform navigation as "easy."


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.