Logo of Hunch

Hunch

Website LinkedIn

Last updated on

Company health

Employee growth
1% increase in the last year
Web traffic
19% decrease in the last quarter
Financing
February 2022 - $10M

Ratings

G2
4.6/5
(39)

Hunch description

Hunch is a creative management platform designed for marketing teams at mid-sized and larger companies. It helps automate the creation, testing, and delivery of advertising visuals across various online platforms like Facebook, Instagram, and Snapchat. Hunch focuses on improving efficiency and effectiveness in advertising by using AI and automation for tasks such as resizing images, creating multiple versions of ads, and personalizing ads based on target audiences and locations. This enables marketing teams to produce more creative content in less time while potentially improving campaign performance and return on investment.


Who is Hunch best for

We find that Hunch is a solid choice for marketing teams, especially those in e-commerce, retail, and online advertising. Users appreciate the responsive customer support and time-saving dynamic creative templates. It's particularly effective for businesses scaling social ad campaigns with large product catalogs. Keep in mind that some users mention occasional technical issues and a learning curve with initial setup, but overall, the sentiment is positive for those needing to personalize and localize ad campaigns efficiently.

  • Perfect for medium to large companies seeking streamlined ad creation and campaign management across multiple platforms.

  • Great for e-commerce, retail, and online advertising businesses aiming to automate and scale their ad campaigns effectively.


Hunch features

Supported

Connect Any Feed: Hunch connects any feed, allowing users to upload data or connect any source. The platform enhances feeds with auto-update and enables seamless data management.

Supported

Understand Performance: Hunch helps users understand performance by building product sets based on performance. It enables the promotion of top products instantly and facilitates faster testing.

Supported

Scale Creative Production: Hunch scales creative production by enriching creatives with AI tools. It ensures brand consistency across every channel and scales across formats and placements.

Supported

Automate Campaigns: Hunch automates campaigns, allowing users to publish and scale effortlessly. It auto-updates large-scale campaigns and manages all markets in one sheet.

Supported

Creative at Scale: Hunch provides creative tools at scale, enabling users to efficiently produce creatives.

Supported

Creative Intelligence: Hunch offers creative intelligence features that enhance creative performance.

Supported

Workflow Automation: Hunch provides workflow automation capabilities to streamline and automate creative workflows.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Customer Service

Strongly positive
+1

Ease of Use

Rather positive
+0.6

Reliability and Performance

Rather positive
+0.5

Ease of Implementation

Strongly positive
+1

Hunch reviews

We've summarised 39 Hunch reviews (Hunch G2 reviews) and summarised the main points below.

Pros of Hunch
  • Excellent and responsive customer support team readily available via Slack.
  • Dynamic creative templates and automated ad creation significantly save time and resources.
  • Effective for scaling social ad campaigns, especially for businesses with large product catalogs.
  • Facilitates personalized and localized ad campaigns through dynamic rules and data feeds.
  • Enables efficient testing and optimization of ad creatives through streamlined processes.
Cons of Hunch
  • Occasional technical issues and bugs can disrupt campaign setup and management.
  • Limited reporting features within the platform require relying on external tools like Meta Business Manager.
  • Catalog syncing delays can interrupt workflow and prevent timely publishing of changes.
  • Some advanced Meta features are not yet available within Hunch.
  • Initial learning curve and complex setup for new campaigns can be overwhelming for some users.

Hunch pricing

The commentary is based on 2 reviews from Hunch G2 reviews.

We find Hunch's pricing to be generally perceived as offering good value, especially compared to competitors. Users appreciate the robust features available for the cost. There is no specific pricing information available in the reviews.

Users sentiment

Strongly positive
+1

See the Hunch pricing page.


Hunch alternatives

  • Logo of Smartly.io
    Smartly.io
    Automates social media ads, scales campaigns, boosts ROI.
    Read more
  • Logo of AdScale
    hunch vs AdScale
    AI-powered ad automation for e-commerce, simplifying campaigns and boosting sales.
    Read more
  • Logo of Marpipe
    Marpipe
    Test and optimize ad creatives at scale for better results.
    Read more
  • Logo of Hunch Tools
    Hunch Tools
    Automate ad creation and testing for better marketing results.
    Read more
  • Logo of Hootsuite Social Advertising
    Hootsuite Social Advertising
    Manage, optimize, and analyze social ad campaigns across networks.
    Read more
  • Logo of Facebook for Business
    hunch vs Facebook for Business
    Connect, advertise, and grow your business across Meta's apps.
    Read more

Hunch FAQ

  • What is Hunch and what does Hunch do?

    Hunch is a creative management platform that helps marketing teams automate ad creation and delivery. We find it particularly useful for scaling campaigns across platforms like Facebook and Instagram. Hunch uses AI to streamline tasks such as resizing images, creating ad variations, and personalizing content, boosting efficiency and potentially improving ROI.

  • How does Hunch integrate with other tools?

    Hunch integrates with various data feeds and platforms like Facebook, Instagram, Snapchat, and Meta Business Manager. It also connects with unspecified sources to upload data and enhance automated campaign management. We find this level of integration helps streamline workflows and centralize marketing efforts.

  • What the main competitors of Hunch?

    We find that Hunch's main competitors include AdScale, Cape, Creatopy, Bonzai, and Celtra. While Facebook for Business is a related platform, it's less of a direct competitor and more of a channel Hunch utilizes.

  • Is Hunch legit?

    Yes, Hunch is a legitimate creative management platform. With a 4.6/5 rating from 39 reviews on G2, users praise its excellent customer support and efficient ad automation. We find that Hunch effectively scales social ad campaigns, especially for businesses with large product catalogs.

  • How much does Hunch cost?

    I'm sorry, but pricing information for Hunch is not available at this time. We recommend checking their website or contacting their sales team for the most up-to-date pricing details.

  • Is Hunch customer service good?

    We find that Hunch's customer service is highly regarded. Users consistently praise the helpfulness and responsiveness of the support team, especially their availability via Slack. While occasional technical issues arise, the team is quick to provide assistance and solutions.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

NEW: Introducing Gralio Screen Buddy

An AI tool that observes your work, finds inefficiencies, and suggests smarter ways to do things. Maybe you can use your tools better, automate tasks, or switch software.

For Individuals
Streamline your daily tasks, get helpful AI tips, and find the right tools for your workflow.
For Businesses
See how your team really works, uncover automation opportunities, and get software recommendations tailored to your processes.