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Hootsuite Social Advertising description
Hootsuite Social Advertising is a tool that helps manage social media ad campaigns across platforms like Facebook, Instagram, and LinkedIn. It allows you to create and schedule ads, track ad performance, and measure results, all within a single dashboard. It aims to simplify your social media advertising, providing analytics to optimize campaigns and understand what's working and what's not. This helps maximize your budget and demonstrate the effectiveness of your social media marketing.
Who is Hootsuite Social Advertising best for
Hootsuite Social Advertising helps small and medium-sized businesses manage social media ad campaigns. Create, schedule, and track Facebook, Instagram, and LinkedIn ads from one dashboard. Analyze performance, optimize campaigns, and maximize your budget. A 30-day free trial is available.
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Best for small to medium-sized businesses (1-100 employees) and medium-sized businesses (101-1000 employees).
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Ideal for businesses in marketing and advertising.
Hootsuite Social Advertising features
| Supported Hootsuite integrates with Facebook Ads, allowing users to manage campaigns and track performance. |
| Supported Hootsuite integrates with Instagram Ads, allowing the creation, management, and optimization of campaigns. |
| Supported Hootsuite supports ad campaign management, including budget setting, audience targeting, and performance tracking. |
| Supported Hootsuite offers detailed analytics and performance metrics for paid social media ads. |
| Supported Hootsuite supports budget management, including setting, tracking, and adjusting budgets. |
| Supported Hootsuite manages campaigns across Facebook, Instagram, X, and LinkedIn, with advanced targeting options. |
Hootsuite Social Advertising pricing
The commentary is based on 3 reviews from Hootsuite Social Advertising G2 reviews.
Hootsuite Social Advertising offers good value, with users highlighting its robust features and time-saving tools. However, some find the pricing a bit high for smaller businesses. Overall, users feel it's a worthwhile investment for streamlined social media management.
See the Hootsuite Social Advertising pricing page.
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Hootsuite Social Advertising has a free trial.
Professional
The Professional plan includes 1 user, 10 social accounts, unlimited post scheduling, best time to post recommendations, custom analytics and reports, competitive benchmarking tool, AI caption, hashtag, and ideas generator, one inbox for all social accounts, Listening Basics, Canva integration, and unlimited post boosting.
Team
The Team plan includes 3 users, 20 social accounts, and all features in the Professional plan, plus a link in bio tool, the ability to suspend scheduled posts, team roles and permissions, the ability to assign DMs to teammates, one custom-branded URL, and automatic link tracking.
Enterprise
The Enterprise plan includes a minimum of 5 users, 50 social accounts, all features in the Team plan, plus approval workflow and asset management, a content library, automated engagement tools, single sign-on (SSO), unlimited ad spend, and free Hootsuite Academy training.
Hootsuite Social Advertising alternatives
TeadsBetter for publishers focused on video and display advertising. Serves as a Hootsuite Social Advertising competitor for ad management and creation, offering AI-powered ad prediction.Read more
CloyenManages broader online advertising campaigns beyond social media, including platforms like Google and LinkedIn.Read more
BasisBetter for managing broader digital advertising campaigns beyond social media, including search engines and connected TV. Caters to medium to large businesses with complex campaigns. Stronger fit for those seeking automation and centralized management. Offers more educational resources and support. A Hootsuite alternative and competitor.Read more
HootsuiteBetter for social media management overall, with broader platform integration beyond advertising-focused platforms. A good Hootsuite Social Advertising competitor for those prioritizing organic social media alongside paid campaigns.Read more
AdaptlyHas less momentum. Fewer integrations with platforms like Facebook, Instagram, and LinkedIn. Lacks advanced features for ad campaign management, analysis, and budget management.Read more
DrumUpBetter for content curation and employee advocacy. A Hootsuite Social Advertising competitor focused on organic social media management, not paid advertising.Read more
Hootsuite Social Advertising FAQ
What is Hootsuite Social Advertising and what does Hootsuite Social Advertising do?
Hootsuite Social Advertising manages social media ad campaigns across various platforms like Facebook, Instagram, and LinkedIn. It streamlines ad creation, scheduling, performance tracking, and result measurement within a single dashboard, maximizing budget and demonstrating social media marketing effectiveness.
How does Hootsuite Social Advertising integrate with other tools?
Hootsuite Social Advertising integrates with key social media advertising platforms, including Facebook, Instagram, and LinkedIn. This streamlines campaign management, allowing users to create, schedule, track, and analyze ad performance across these platforms from a central dashboard.
What the main competitors of Hootsuite Social Advertising?
Alternatives to Hootsuite Social Advertising include Sprout Social, Buffer, Agorapulse, and Loomly. These platforms offer similar features such as social media scheduling, analytics, and engagement tools.
Is Hootsuite Social Advertising legit?
Hootsuite Social Advertising is a legitimate social media advertising management tool. It's safe and offers features for managing campaigns across various platforms, providing a centralized dashboard for ad creation, scheduling, tracking, and analysis. This helps businesses optimize ad performance and budget allocation.
How much does Hootsuite Social Advertising cost?
Hootsuite Social Advertising's Professional plan is $99/month/user. The Team plan is $249/month/user. Enterprise pricing is custom. All plans include a 30-day free trial, but no free plan is offered. Is Hootsuite worth it? Consider the advanced social listening and analytics add-ons.
Is Hootsuite Social Advertising customer service good?
Users praise Hootsuite Social Advertising for its unified dashboard, time-saving tools, and robust targeting. They haven't expressed any negative feedback so far, describing their experience as "great". This suggests positive customer service experience.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.