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AdScale

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Last updated on

Company health

Employee growth
11% increase in the last year
Web traffic
12% decrease in the last quarter

Ratings

G2
4.4/5
(69)

AdScale description

AdScale is an advertising platform that helps businesses manage online ad campaigns. Its AI-powered tools automate tasks like campaign creation, audience targeting, and ad copywriting. AdScale integrates with platforms like Google Ads and focuses on e-commerce businesses looking to simplify their advertising efforts and increase sales. It promises improved ad performance and offers different solutions for agencies and businesses of various sizes.


Who is AdScale best for

AdScale is an AI-powered advertising platform designed to streamline campaign management across Google Ads and social media. Users praise its automated features and e-commerce focus, while some find the pricing complex and the platform's learning curve steep. Best for small and medium-sized e-commerce businesses seeking to simplify and scale their online advertising.

  • Best for small to mid-sized businesses.

  • Ideal for e-commerce businesses.


AdScale features

Type in the name of the feature or in your own words tell us what you need
Supported

AdScale uses AI to optimize bids and budgets across channels like Google and Facebook based on goals like ROAS.

Supported

AdScale uses AI to optimize bids, budgets, and targeting across Google and Facebook.

Supported

AdScale uses AI to generate ad creatives based on prompts or short descriptions.

Supported

AdScale creates video ads using AI. Editing capabilities are not explicitly mentioned.


AdScale reviews

We've summarised 69 AdScale reviews (AdScale G2 reviews) and summarised the main points below.

Pros of AdScale
  • AI-powered ad automation saves time and effort.
  • User-friendly interface for campaign management.
  • Effective for eCommerce ad optimization and scaling.
  • Seamless integration with Google Ads and other platforms.
  • Powerful analytics and reporting tools.
Cons of AdScale
  • The pricing model needs to be simplified.
  • Website crashes reported by multiple users.
  • Many users desire a mobile app.
  • Steep learning curve, especially for beginners.
  • Limited control over certain AI-driven aspects.

AdScale pricing

The commentary is based on 27 reviews from AdScale G2 reviews.

AdScale's AI-powered automation and campaign management tools are praised for optimizing budgets and maximizing ROI. However, some reviewers find the pricing structure expensive, particularly for smaller businesses or those with limited budgets. A simplified pricing model may be preferred by some users.

Users sentiment

Strongly negative
-1

See the AdScale pricing page.

  • AdScale has a free trial.


AdScale alternatives

  • Logo of Adcore
    Adcore
    Adcore has less momentum and offers automated alerts and product feed management.
    Read more
  • Logo of RollWorks Account-Based Platform
    RollWorks Account-Based Platform
    Better for B2B and enterprise companies focused on account-based marketing. Integrates with sales and marketing tools.
    Read more
  • Logo of Google Ads
    Google Ads
    Better for large campaigns with robust analytics. Lacks AI-powered ad generation and automated optimization features. Steeper learning curve for beginners. Pricing model can be complex.
    Read more
  • Logo of Kartapult
    Kartapult
    Better for direct-to-consumer brands. Focuses on Facebook and Google Ads. Positive user reviews highlight AI features and customer support. Kartapult is a strong AdScale alternative.
    Read more
  • Logo of AdGenius.ai
    AdGenius.ai
    More focused on native advertising platforms like Taboola and Outbrain. A good AdScale alternative for users focused on native ad campaign automation and optimization.
    Read more
  • Logo of FCC Ads Manager
    FCC Ads Manager
    Specifically designed for businesses selling on Flipkart, it lacks AI-powered features like automated campaign creation and optimization. It has more momentum, focusing on keyword, interest, and demographic targeting within the Flipkart ecosystem. Some find its bidding system inaccurate and customization limited.
    Read more

AdScale FAQ

  • What is AdScale and what does AdScale do?

    AdScale is an AI-powered advertising platform automating campaign management, ad creation, and audience targeting. It integrates with Google Ads and other platforms, primarily serving e-commerce businesses seeking streamlined advertising and increased sales. AdScale offers solutions for agencies and various business sizes, promising improved ad performance.

  • How does AdScale integrate with other tools?

    AdScale seamlessly integrates with major advertising platforms like Google Ads and Facebook Ads. It also offers integrations with other tools to enhance campaign management and reporting. This allows for streamlined workflows and consolidated data analysis.

  • What the main competitors of AdScale?

    AdScale competes with platforms like Adcore and RollWorks, offering AI-powered advertising solutions. Alternatives like AdGenius.ai focus on native advertising, while Cometly centers on ad performance tracking. Mailchimp offers a broader marketing platform encompassing email and advertising campaigns.

  • Is AdScale legit?

    Yes, AdScale is a legitimate advertising platform. It automates ad campaigns and integrates with popular platforms like Google Ads. User reviews praise its AI-powered tools and e-commerce focus, indicating AdScale is safe and effective for online advertising. However, some users mention a steep learning curve and website crashes.

  • How much does AdScale cost?

    AdScale uses a pay-as-you-go pricing model based on your monthly ad spend. Contact AdScale for specific pricing details. SMS and email services are available at an additional cost.

  • Is AdScale customer service good?

    Customer reviews on AdScale's customer service are mixed. While some users praise the helpful and responsive support team, others express concerns about slow response times and a desire for more courteous service. Several reviews mention positive experiences with the support staff's patience and willingness to answer questions.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.