GroundTruth Ads Manager is a self-serve advertising platform that lets you target audiences on their mobile devices, desktops, and connected TVs. It uses location data to help businesses connect with customers, boost brand visibility, and drive foot traffic. You can manage and track ad campaigns in real-time and pay only when someone visits your store. No contracts or minimum spending are required.
Who is GroundTruth Ads Manager best for
GroundTruth Ads Manager is a self-serve advertising platform specializing in location-based targeting across mobile, desktop, and CTV. Businesses can manage campaigns in real-time, paying only for store visits. No contracts or minimums are required.
Ideal for small businesses, medium businesses, and large enterprises.
Best fit for Retail, Hospitality & Tourism, and Marketing & Advertising.
GroundTruth Ads Manager features
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Supported
GroundTruth Ads Manager supports targeting based on past location history.
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GroundTruth Ads Manager supports real-time geofencing, allowing targeting of users by current location.
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GroundTruth Ads Manager supports advanced geo-targeting, including by location.
Better for ecommerce businesses seeking broader online advertising solutions beyond location-based targeting. Offers email and social media advertising, AI-powered optimization, and cross-channel campaign orchestration. However, user reviews mention a complicated interface and unreliable conversion tracking.
Has broader programmatic advertising reach including mobile, video, display, and social media channels. Simpli.fi is growing faster and offers AI-powered campaign automation and managed services. Users praise precise targeting and helpful support but note occasional data discrepancies and API slowdowns. Better for larger teams.
Better fit for mid-sized businesses focusing on marketing and advertising. Provides more robust customer support and easier campaign setup. A GroundTruth Ads Manager competitor with positive pricing sentiment, but slower momentum.
Genius Monkey offers fully managed services, unlike GroundTruth's self-serve platform. It also supports broader ad formats, including video, social media, and connected TV advertising. GroundTruth Ads Manager is growing significantly faster.
Better for content marketing and native advertising. Has a slightly higher user rating and is growing faster. More suitable for established businesses. Best for marketing, media, and e-commerce.
Better for media, entertainment, and e-commerce businesses. Focuses on native advertising and content marketing. Has higher ratings and is growing faster. Wider reach but less control over ad placements.
What is GroundTruth Ads Manager and what does GroundTruth Ads Manager do?
What is GroundTruth Ads Manager and what does GroundTruth Ads Manager do?
GroundTruth Ads Manager is a self-serve advertising platform specializing in location-based targeting. It allows businesses to connect with customers on mobile devices, desktops, and CTV, driving foot traffic and boosting brand visibility. Real-time campaign management and a pay-per-visit model offer flexibility and cost-effectiveness.
How does GroundTruth Ads Manager integrate with other tools?
How does GroundTruth Ads Manager integrate with other tools?
GroundTruth Ads Manager primarily focuses on location-based advertising and doesn't explicitly list integrations with other marketing or analytics platforms. It's designed as a self-serve platform for managing location-targeted campaigns.
What the main competitors of GroundTruth Ads Manager?
What the main competitors of GroundTruth Ads Manager?
GroundTruth Ads Manager's top competitors include AdRoll, Simpli.fi, Choozle, and Genius Monkey. These platforms offer similar advertising solutions, often with varying levels of automation, targeting options, and managed services. Other alternatives like Outbrain and Taboola focus on content marketing and native advertising, respectively.
Is GroundTruth Ads Manager legit?
Is GroundTruth Ads Manager legit?
GroundTruth Ads Manager is a legitimate self-serve advertising platform. It's safe to use, offering location-based targeting and real-time campaign management with no contracts or minimum spending requirements. However, consider exploring alternatives like AdRoll or Simpli.fi due to limited user reviews on GroundTruth Ads Manager.
How much does GroundTruth Ads Manager cost?
How much does GroundTruth Ads Manager cost?
There is no pricing information available for GroundTruth Ads Manager. Thus, it's difficult to assess whether the product's potential value justifies a specific cost. For product pricing details, it's recommended to contact GroundTruth directly.
Is GroundTruth Ads Manager customer service good?
Is GroundTruth Ads Manager customer service good?
Users praise GroundTruth Ads Manager's helpful support team, always ready to assist and resolve issues. However, some users find its measurement capabilities challenging, making it difficult to align with business goals and optimize efforts.
Reviewed by
MK
Michal Kaczor
CEO at Gralio
Michal has worked at startups for many years and writes about topics relating to software selection and IT
management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs
of any business and find solutions to its problems.
TT
Tymon Terlikiewicz
CTO at Gralio
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech
department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX,
HR, Payroll, Marketing automation and various developer tools.