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Flodesk

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Last updated on

Company health

Employee growth
No change in the last year
Web traffic
7% decrease in the last quarter

Ratings

G2
4.0/5
(61)
Capterra
4.2/5
(92)

Flodesk description

Flodesk is an email marketing platform designed for ease of use, allowing businesses to create visually appealing emails and sales pages. It offers customizable templates, automation features, and analytics to track performance. Flodesk aims to provide a comprehensive platform for businesses to grow their audience, nurture leads, and generate sales, all within a single, user-friendly interface.


Who is Flodesk best for

We find that Flodesk is a solid choice for businesses that want to create visually appealing emails without a steep learning curve. Users rave about its beautiful templates and ease of use, making it perfect for those in creative fields. The flat-rate pricing is also a major plus, especially for businesses with a growing subscriber list. Some users report it's not as scalable as other platforms.

  • Perfect for startups to medium-sized businesses (1-1000 employees) seeking user-friendly email marketing.

  • Great choice for e-commerce and marketing/advertising industries valuing visual appeal and straightforward email campaigns.


Flodesk features

Supported

Award-winning templates: Create stunning emails that look great on any device. Send, schedule, or automate in seconds.

Supported

Minimalist, clean interface: Step into creative flow with your new design tool. Add your own fonts, video, and countdown timers.

Supported

More opens, more clicks: With our patented layout tech, your emails aren’t just pretty—they actually get seen 17% more than industry average.

Supported

Powerful marketing, simplified: No-fluff analytics. See what’s working and double down fast, so you spend less time guessing and more time growing.

Supported

Templates that put your brand first: Our gorgeous collection of highly customizable templates is designed to make your brand shine across the internet.

Supported

Form preferences: Let your subscribers tell you what they want to hear about and automatically segment them based on their interests.

Supported

Automations: Easily set up powerful email automations to help you build relationships and make money while you sleep.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather positive
+0.5

Customer Service

Strongly positive
+0.75

Ease of Use

Strongly positive
+1

Reliability and Performance

Strongly positive
+1

Ease of Implementation

Strongly positive
+1

Scalability

Rather positive
+0.33

Flodesk reviews

We've summarised 156 Flodesk reviews (Flodesk Software Advice reviews, Flodesk TrustPilot reviews, Flodesk Capterra reviews and Flodesk G2 reviews) and summarised the main points below.

Pros of Flodesk
  • Universally praised for its beautiful, modern, and easy-to-customize email templates.
  • Very user-friendly and intuitive interface, making it easy for beginners to create visually appealing emails.
  • Flat rate pricing with unlimited subscribers, offering significant cost savings for businesses with large lists.
  • Excellent and responsive customer support, with quick and helpful assistance.
  • Regular updates and new features added based on user feedback.
Cons of Flodesk
  • Limited segmentation options for audience targeting.
  • Limited customization for templates - can’t adjust photo placement or sizes.
  • Some users find the workflows to be glitchy and lacking in features compared to competitors.
  • Occasional reports of account suspensions with unclear reasons provided.
  • Integrations with other platforms are limited, primarily relying on Zapier.

Flodesk pricing

The commentary is based on 40 reviews from Flodesk Capterra reviews, Flodesk G2 reviews and Flodesk TrustPilot reviews.

We find that Flodesk is generally considered affordable, especially for unlimited subscribers, and its flat-rate pricing is praised. However, some users have noted a recent price increase. Others feel it's expensive for the limited features offered.

Users sentiment

Rather positive
+0.5

See the Flodesk pricing page.

  • Flodesk has a free plan.

  • Flodesk has a free trial.

Email Marketing
$35 per user/month

Includes forms, landing pages, and link-in-bio features.

Email Marketing & Checkout
$38 per user/month

Includes all Email Marketing features plus e-commerce functionalities like unlimited sales pages, payment processing, checkout flows, upsells, discount codes, online payments, and instant deliveries.


Flodesk alternatives

  • Logo of MailerLite
    flodesk vs MailerLite
    Simple email marketing, landing pages, and automation.
    Read more
  • Logo of Campaigner
    Campaigner
    Email marketing automation made easy, with great support.
    Read more
  • Logo of iContact
    iContact
    Easy email marketing with automation and helpful support.
    Read more
  • Logo of Cakemail
    Cakemail
    Easy email marketing automation for better engagement and deliverability.
    Read more
  • Logo of Mailchimp All-in-One Marketing Platform
    Mailchimp All-in-One Marketing Platform
    Email, ads, automation, websites — unified marketing platform.
    Read more
  • Logo of Drip
    flodesk vs Drip
    E-commerce automation: sends personalized emails, segments customers, drives loyalty.
    Read more

Flodesk FAQ

  • What is Flodesk and what does Flodesk do?

    We find Flodesk to be a user-friendly email marketing platform specializing in visually appealing emails and sales pages. It offers customizable templates, automation, and analytics, making it easy for businesses to grow their audience. In our experience, it's a great option for users who prioritize design and simplicity.

  • How does Flodesk integrate with other tools?

    Flodesk integrates with other platforms primarily through Zapier, which allows for connections with various marketing, sales, and productivity tools. We find that its direct integrations are limited, which may be a constraint for some users.

  • What the main competitors of Flodesk?

    We find that Flodesk's main competitors include MailerLite, Cakemail, ActiveCampaign, beehiiv, Kasplo, and EmailOctopus. These alternatives offer similar email marketing, automation, and list-building features, often with varying pricing structures and target audiences.

  • Is Flodesk legit?

    We find Flodesk to be a legitimate email marketing platform. User reviews praise its beautiful templates and user-friendly interface. However, it's worth noting some limitations regarding segmentation and integrations. Overall, we believe it's a safe and viable option, especially for visually-driven businesses.

  • How much does Flodesk cost?

    Flodesk offers a free trial and two simple plans. The Email Marketing plan is $38/month. For e-commerce features, the Email Marketing & Checkout plan is also $38/month. Both plans offer unlimited subscribers and email sends.

  • Is Flodesk customer service good?

    We find that Flodesk's customer service is generally viewed positively. Users mention helpful and responsive support staff, quick resolution times, and a welcoming community. However, some have experienced slow responses or canned answers, particularly during the platform's beta phase.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.

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