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Flodesk

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Last updated on

Company health

Employee growth
35% increase in the last year
Web traffic
No change in the last quarter

Ratings

G2
4.0/5
(61)
Capterra
4.2/5
(92)
TrustPilot
3.2/5
(3)

Flodesk description

Flodesk is an email marketing platform designed for ease of use, allowing businesses to create visually appealing emails and sales pages. It offers customizable templates, automation features, and analytics to track performance. Flodesk aims to provide a comprehensive platform for businesses to grow their audience, nurture leads, and generate sales, all within a single, user-friendly interface.


Who is Flodesk best for

Flodesk is an email marketing platform known for its user-friendly interface and visually appealing email templates. Perfect for small to medium businesses and entrepreneurs, particularly those in creative fields and e-commerce, who prioritize design and ease of use. Users love the beautiful templates and responsive customer support, while some find the segmentation options and workflow features limited.

  • Best for small to medium-sized businesses.

  • Ideal for businesses in creative fields, marketing, e-commerce, and various other sectors.


Flodesk features

Type in the name of the feature or in your own words tell us what you need
Supported

Flodesk offers various customizable pre-designed email templates.

Supported

Flodesk supports email automation with workflows based on triggers and subscriber behavior.

Supported

Flodesk offers targeted campaigns, personalized messaging, and automated email sequences.

Supported

Flodesk allows building and hosting landing pages for lead capture and offers.

Supported

Flodesk supports audience management with segmentation, lead generation, and analytics.

Supported

Flodesk supports email campaign performance tracking with metrics like open and click-through rates.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather positive
+0.67

Customer Service

Rather positive
+0.6

Ease of Use

Strongly positive
+1

Reliability and Performance

Rather positive
+0.5

Ease of Implementation

Rather positive
+0.67

Scalability

Rather positive
+0.5

Flodesk reviews

We've summarised 156 Flodesk reviews (Flodesk Software Advice reviews, Flodesk TrustPilot reviews, Flodesk Capterra reviews and Flodesk G2 reviews) and summarised the main points below.

Pros of Flodesk
  • Universally praised for its beautiful, modern, and easy-to-customize email templates.
  • Very user-friendly and intuitive interface, making it easy for beginners to create visually appealing emails.
  • Flat rate pricing with unlimited subscribers, offering significant cost savings for businesses with large lists.
  • Excellent and responsive customer support, with quick and helpful assistance.
  • Regular updates and new features added based on user feedback.
Cons of Flodesk
  • Limited segmentation options for audience targeting.
  • Limited customization for templates - can’t adjust photo placement or sizes.
  • Some users find the workflows to be glitchy and lacking in features compared to competitors.
  • Occasional reports of account suspensions with unclear reasons provided.
  • Integrations with other platforms are limited, primarily relying on Zapier.

Flodesk pricing

The commentary is based on 38 reviews from Flodesk Capterra reviews, Flodesk G2 reviews and Flodesk TrustPilot reviews.

Flodesk is praised for its affordable pricing and unlimited emails for a flat fee, making it excellent value, especially for growing lists. Users highlight the 50% discount for the first year as a significant advantage. Some find the price slightly high for beginners, but generally consider it reasonable for the features offered. A few users mention unexpected price increases and account suspensions without refunds.

Users sentiment

Rather positive
+0.67

See the Flodesk pricing page.


Flodesk alternatives

  • Logo of MailerLite
    flodesk vs MailerLite
    More affordable pricing and a free plan. A better Flodesk alternative for users new to email marketing. Simpler email template customization and landing page options. Has less momentum.
    Read more
  • Logo of HubSpot Marketing Hub
    HubSpot Marketing Hub
    Better for inbound marketing and lead generation. Integrates with HubSpot CRM. Broader industry applicability, including e-commerce and automotive. More established, but growing slower.
    Read more
  • Logo of Brevo Transactional Email
    Brevo Transactional Email
    Better for transactional emails like confirmations and resets. More cost-effective pricing, including a free plan. Broader industry applicability, including e-commerce and legal. Simpler automation setup may be preferred by some users.
    Read more
  • Logo of Overloop
    Overloop
    Better for sales outreach automation and LinkedIn integration. Useful for outbound sales, not email marketing. G2 rates it 4.4/5. Users praise automation and LinkedIn integration but dislike email deliverability and limited list customization. A Flodesk alternative and competitor.
    Read more
  • Logo of Constant Contact
    flodesk vs Constant Contact
    Better for small businesses and nonprofits seeking user-friendly email marketing. Has broader industry applicability, including e-commerce, legal services, and automotive. Wider range of email marketing features like a drag-and-drop editor and contact segmentation. Flodesk alternative for simpler email campaigns.
    Read more
  • Logo of Mailzzy
    Mailzzy
    Better suited for larger enterprises. Lacks Flodesk's visually appealing email templates praised by users. No user reviews available to compare user satisfaction.
    Read more

Flodesk FAQ

  • What is Flodesk and what does Flodesk do?

    Flodesk is an email marketing platform known for its user-friendly design and beautiful email templates. It offers customizable templates, automations, and analytics to help small to medium-sized businesses grow their audience and generate sales. Flodesk is particularly popular with creatives and e-commerce businesses.

  • How does Flodesk integrate with other tools?

    Flodesk integrates with other platforms primarily through Zapier, allowing connection to various marketing and business tools. However, direct integrations are limited, which can be a drawback for some users seeking seamless workflows with specific software.

  • What the main competitors of Flodesk?

    Flodesk competitors include MailerLite, Mailchimp, Constant Contact, and ActiveCampaign. These alternatives offer similar email marketing, automation, and audience management features. Some, like Mailchimp and HubSpot, provide more extensive integrations and advanced features.

  • Is Flodesk legit?

    Yes, Flodesk is a legitimate email marketing platform known for its user-friendly interface and aesthetically pleasing email templates. It's considered safe and reliable by many users, especially those who value ease of use and beautiful design. However, some users have reported limited features and occasional glitches.

  • How much does Flodesk cost?

    Flodesk's pricing information is not publicly available. To determine if Flodesk is worth the cost for your email marketing needs, contact their sales team for a personalized quote.

  • Is Flodesk customer service good?

    Flodesk's customer service receives mixed reviews. While many users praise the helpful and responsive support team, others have experienced slow response times or unhelpful canned responses. Some users also report difficulty with account suspensions and unclear communication.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.