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Encharge description
Encharge is a marketing automation platform designed specifically for B2B SaaS companies. It helps businesses automate their marketing and sales processes with a focus on behavior-driven emails. This means that you can target customers based on their actions within your app or website. Encharge allows you to segment customers, personalize messages, and track user behavior, all aimed at increasing engagement and driving revenue growth. They offer a range of integrations with popular business tools and pride themselves on excellent customer support.
What companies are using Encharge?
Who is Encharge best for
Encharge is a marketing automation platform perfect for B2B SaaS companies looking to automate their marketing and sales processes. Users praise its intuitive visual flow builder and excellent customer support. However, some have reported email sending delays and limited e-commerce integrations. With strong segmentation and personalization features, Encharge helps nurture leads and drive repeat purchases through behavior-based emails. Its ideal customer is a small to medium-sized B2B SaaS business seeking growth.
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Best for small businesses seeking affordable marketing automation.
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Ideal for B2B SaaS companies looking to scale their marketing efforts.
Encharge features
| Supported Encharge supports contact segmentation based on various criteria, including behavior and interactions. |
| Supported Encharge offers email automation based on triggers and subscriber behavior using a visual flow builder. |
| Supported Encharge supports personalized emails based on customer behavior, which helps nurture leads and drive repeat purchases. |
| Supported Encharge supports website tracking to trigger automations and personalize content. |
We evaluate the sentiment that users express about non-functional aspects of the software
Customer Service
Ease of Use
Reliability and Performance
Encharge reviews
We've summarised 331 Encharge reviews (Encharge TrustPilot reviews and Encharge G2 reviews) and summarised the main points below.
- Intuitive visual flow builder for email automation.
- Wide range of integrations with popular business tools.
- Excellent and responsive customer support.
- Powerful segmentation and tagging features.
- Behavior-based email marketing capabilities.
- Email sending delays are a common frustration, especially for lead magnets.
- Email deliverability issues have been reported, impacting open rates.
- Limited e-commerce integrations, especially with platforms like Shopify and WooCommerce.
- Occasional bugs and errors, particularly with new features and integrations.
- Limited native form builder functionality.
Encharge pricing
The commentary is based on 25 reviews from Encharge G2 reviews and Encharge TrustPilot reviews.
Reviewers generally find Encharge's pricing to be excellent value, especially considering its powerful features and automation capabilities. While some mention the cost, they often acknowledge it as reasonable or even lower than comparable email marketing software.
Users sentiment
See the Encharge pricing page.
Encharge alternatives
HubSpot Marketing HubBetter for companies seeking broader marketing functionalities beyond email automation. Suitable for various industries and business sizes. Has more momentum based on employee growth. Integrates with its own CRM.Read more
Engage MessagingSupports SMS and push notifications. Has a free plan for up to 1,000 active users. No data on email deliverability issues.Read more
Brevo Transactional EmailBetter for transactional emails like confirmations and resets. More affordable with a free plan. Easier to use, with a simpler interface. Praised for responsive customer support. Suitable for a wider range of industries.Read more
Act-OnBetter suited for a wider range of industries. Has slower momentum. Users appreciate the user-friendly interface and robust CRM integrations, but dislike the limited email and landing page builders.Read more
OverloopMore focused on outbound sales processes and LinkedIn automation. Better for smaller sales teams looking to streamline outreach. Users love the LinkedIn integration and automation features, but have noted concerns about email deliverability and limited list customization.Read more
ActiveCampaignBetter for a wider range of industries and business sizes. Has more momentum based on employee growth. Offers CRM and sales automation features.Read more
Encharge FAQ
What is Encharge and what does Encharge do?
Encharge is a marketing automation platform built for B2B SaaS businesses. It specializes in behavior-driven email campaigns, allowing you to segment customers, personalize messaging, and track user activity. This helps improve customer engagement and boost revenue growth through targeted, automated communications.
How does Encharge integrate with other tools?
Encharge integrates with popular business tools, enabling seamless workflows. It connects with CRMs, analytics platforms, and other marketing tools to enhance functionality and centralize your marketing efforts. This allows for efficient data flow and automation across your tech stack.
What the main competitors of Encharge?
Top Encharge alternatives include HubSpot Marketing Hub, ActiveCampaign, and Infusionsoft. These competitors offer similar marketing automation features, including email marketing, lead nurturing, and analytics. While some, like HubSpot, cater to various business sizes, others focus on specific niches like Encharge's B2B SaaS focus.
Is Encharge legit?
Yes, Encharge is a legitimate marketing automation platform. G2 rates it 4.7/5 based on 311 reviews, and users praise its intuitive design and helpful customer support. However, some users have reported issues with email deliverability and limited e-commerce integrations.
How much does Encharge cost?
Encharge pricing information is not publicly available. Contact their sales team to obtain a customized quote based on your specific needs and requirements.
Is Encharge customer service good?
Encharge's customer service receives positive feedback for its responsiveness and helpfulness. Users appreciate the quick response times and the team's willingness to assist with setup and troubleshooting. However, some users report that support staff sometimes lack a full understanding of the platform's features.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.