Logo of data.ai by Sensor Tower

data.ai by Sensor Tower

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Last updated on

Company health

Employee growth
25% decrease in the last year
Web traffic
7% decrease in the last quarter
Financing
December 2017 - $157M

Ratings

G2
4.3/5
(94)
Glassdoor
2.9/5
(531)

data.ai by Sensor Tower description

data.ai by Sensor Tower is a software platform providing comprehensive insights and analysis of the mobile app market. Businesses can track app downloads, revenue, user engagement, and advertising performance across various regions and competitors. This data helps make informed decisions regarding app development, marketing strategies, and understanding consumer behavior within the mobile app landscape. data.ai is used by companies of all sizes seeking to improve their app's performance and achieve their business goals.


Who is data.ai by Sensor Tower best for

data.ai by Sensor Tower offers comprehensive mobile app market analysis, helping app developers and publishers track downloads, revenue, and user engagement. Users praise the comprehensive data and competitor analysis features but note concerns about data accuracy and high pricing. Ideal for those seeking a big-picture view of the mobile app market.

  • Best for small to mid-sized businesses.

  • Limited industry-specific data available.


data.ai by Sensor Tower features

Type in the name of the feature or in your own words tell us what you need
Supported

data.ai allows tracking downloads, revenue, and engagement metrics.

Supported

data.ai provides insights into ad performance.

Supported

data.ai helps understand user behavior and trends.

Supported

data.ai enables data-driven decisions.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Strongly negative
-1

Customer Service

Strongly positive
+1

Ease of Use

Rather positive
+0.6

Reliability and Performance

Neutral
+0.17

data.ai by Sensor Tower reviews

We've summarised 94 data.ai by Sensor Tower reviews (data.ai by Sensor Tower G2 reviews) and summarised the main points below.

Pros of data.ai by Sensor Tower
  • Comprehensive data on app downloads, revenue, usage, and engagement.
  • User-friendly interface for tracking competitor activity and market trends.
  • Valuable insights into ASO and app store optimization.
  • Excellent customer support and helpful account managers.
  • Provides a big-picture view of the mobile app market and its sub-verticals.
Cons of data.ai by Sensor Tower
  • Data accuracy can be inconsistent, especially for MAU and downloads.
  • Limited data availability for smaller markets and recently launched apps.
  • Navigation can be confusing and difficult to locate specific reports.
  • High pricing and limited features for free users.
  • Exporting data requires various add-ons and is not a standard feature.

data.ai by Sensor Tower pricing

The commentary is based on 8 reviews from data.ai by Sensor Tower G2 reviews.

Data.ai by Sensor Tower offers powerful mobile market data and insights, but reviews frequently cite the high cost and expensive add-ons for features like data exports. While users find value in its data accuracy and competitive analysis tools, the pricing structure may be a barrier for some.

Users sentiment

Strongly negative
-1

data.ai by Sensor Tower alternatives

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    Sensor Tower
    Better fit for larger enterprises and marketing & advertising. Has more momentum. Higher ratings on Glassdoor. Data accuracy issues and high pricing are common concerns.
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  • Logo of Google Analytics
    Google Analytics
    Better for web analytics. Free to use. Integrates well with other Google products. Broader industry applicability. More user reviews and higher ratings.
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  • Logo of MobileAction
    MobileAction
    Better for mid-sized companies focused on app growth. More focused on ASO and advertising. Higher rated by users. Offers better customer support. Priced lower.
    Read more
  • Logo of AppstoreSpy
    AppstoreSpy
    Better for understanding market trends. Has a free plan. G2 raters like it more.
    Read more
  • Logo of Netcore Customer Engagement and Experience Platform
    Netcore Customer Engagement and Experience Platform
    Better for engaging existing customers through personalized messaging across multiple channels. Focuses on email deliverability and campaign automation for enhanced marketing outcomes, particularly for e-commerce and retail. Higher ratings on G2.
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  • Logo of AppsFlyer
    AppsFlyer
    Better suited for larger businesses and those focused on cross-platform marketing. Provides stronger fraud prevention and a wider range of integrations but has a more complex pricing model. Users report higher accuracy but less consistent customer support. A strong data.ai competitor and alternative for enterprise mobile measurement.
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data.ai by Sensor Tower FAQ

  • What is data.ai by Sensor Tower and what does data.ai by Sensor Tower do?

    data.ai by Sensor Tower offers comprehensive mobile app market analysis, tracking downloads, revenue, engagement, and ad performance. It helps businesses of all sizes make data-driven decisions regarding app development and marketing strategies, though some users find data accuracy and pricing to be drawbacks.

  • How does data.ai by Sensor Tower integrate with other tools?

    There is no information available about specific integrations for data.ai by Sensor Tower. However, it's designed to provide comprehensive mobile market data, suggesting potential compatibility with other analytics platforms.

  • What the main competitors of data.ai by Sensor Tower?

    Sensor Tower, MobileAction, AppstoreSpy, Semrush, 42matters, and AppsFlyer are the main data.ai competitors. They offer similar market intelligence and app performance analysis capabilities, catering to various business needs and budgets.

  • Is data.ai by Sensor Tower legit?

    Yes, data.ai (formerly App Annie) by Sensor Tower is a legitimate mobile market data platform. It offers comprehensive app market insights, competitor analysis, and trend tracking. While some users have concerns about data accuracy and pricing, many praise its comprehensive data and user-friendly interface for app store optimization and market analysis.

  • How much does data.ai by Sensor Tower cost?

    I couldn't find pricing details for data.ai by Sensor Tower. For specific pricing information, it's best to contact their sales team directly. This will allow you to discuss your needs and get a tailored quote.

  • Is data.ai by Sensor Tower customer service good?

    Data.ai by Sensor Tower receives positive feedback for its helpful customer support team and readily available assistance. Users mention the customer success managers are great at providing insights and compiling learnings.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.