Logo of Convertkit

Convertkit

Last updated on

Company health

Employee growth
17% increase in the last year
Web traffic
No change in the last quarter

Reviews

G2
4.4/5
(204)
Capterra
4.7/5
(209)
Glassdoor
4.9/5
(21)

Convertkit description

Convertkit (now known as Kit) is an email marketing platform designed specifically for online creators. It offers tools to build email lists, send newsletters, automate email sequences, and even sell digital products. Kit focuses on providing a simple and intuitive experience for creators who want to build closer relationships with their audience and grow their business through email marketing. It stands out with its visual automation builder, tagging system for segmenting audiences, and integrations with other creator-focused platforms. Kit offers a free plan for up to 1000 subscribers, making it accessible to creators at all levels.


Who is Convertkit best for

ConvertKit is the go-to email marketing solution for online creators looking to foster deeper relationships with their audience and expand their reach. Users praise its user-friendly platform and seamless integrations with popular creator tools. While ConvertKit may have a higher price point, its intuitive automation and tagging systems empower creators to deliver personalized content that resonates.

  • Convertkit is a great fit for small businesses and solopreneurs.

  • It has proven popular with creators in e-commerce, education, and marketing.


Convertkit features

Type in the name of the feature or in your own words tell us what you need
Supported

Convertkit allows scheduling email campaigns for future delivery.

Supported

Convertkit allows to build automated email sequences to nurture leads.

Supported

Convertkit can automate emails after purchase, including personalized follow-ups.

Supported

Convertkit allows to create and automate welcome email sequences.

Supported

Convertkit provides various pre-designed email templates.

Supported

Convertkit allows segmenting contacts using tags and segments.

Supported

Convertkit allows to create automated email sequences triggered by user behaviour.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather negative
-0.57

Customer Service

Rather positive
+0.5

Ease of Use

Rather positive
+0.6

Ease of Implementation

Rather positive
+0.5

Convertkit reviews

We've summarised 413 Convertkit reviews (Convertkit GetApp reviews, Convertkit Capterra reviews and Convertkit G2 reviews) and summarised the main points below.

Pros of Convertkit
  • Excellent customer support, highly responsive and helpful.
  • Easy to use automation and tagging system for segmentation.
  • Seamless integration with WordPress and other creator platforms.
  • Good email deliverability with high open rates.
Cons of Convertkit
  • The pricing is too high compared to other email marketing tools.
  • Limited design options, especially for forms and landing pages.
  • Occasional bugs and glitches in the platform.
  • The new email editor is not very intuitive.

Convertkit pricing

The commentary is based on 59 reviews from Convertkit Capterra reviews and Convertkit G2 reviews.

ConvertKit's pricing, while often praised for its transparent subscriber-based model, is a recurring concern in user reviews. Many find it expensive, especially as their subscriber list grows, compared to competitors like Mailchimp.

Users sentiment

Rather negative
-0.57

See the Convertkit pricing page.

  • Convertkit has a free plan.

  • Convertkit has a free trial.

Newsletter

Free

Includes 1 basic Visual Automation, 1 email Sequence and a limit of up to 10,000 subscribers.

Creator

$290/year

Includes unlimited Visual Automations, unlimited email sequences, Free and Paid Recommendations, removal of Kit branding, third-party integrations, RSS campaigns, polls and a limit of up to 1,000 subscribers.

Creator Pro

$590/year

Includes Facebook custom audiences, newsletter referral system, subscriber engagement scoring, deliverability reporting, insights dashboard, 24/7 priority support and a limit of up to 1,000 subscribers.


Convertkit alternatives

  • Logo of HubSpot Marketing Hub

    HubSpot Marketing Hub

    Better for larger businesses and those who need a comprehensive marketing platform with various tools beyond just email marketing.
  • Logo of Mailchimp All-in-One Marketing Platform

    Mailchimp All-in-One Marketing Platform

    Better for users who need broader marketing functionality beyond email. It is growing faster and has broader industry application.
  • Logo of FanBridge

    FanBridge

    It is growing slower.
  • Logo of ActiveCampaign

    ActiveCampaign

    More suitable for businesses that need a CRM and sales automation features.
  • Logo of Mumara

    Mumara

    Better value for the price. It's a much better fit for digital marketers and businesses that want a self-hosted solution. It is growing faster and has more momentum.
  • Logo of Zendesk Support Suite

    Zendesk Support Suite

    Better for larger companies. More suitable for providing customer support through various channels. Offers stronger automation and workflow features. However, it has a less favorable pricing sentiment.

Convertkit FAQ

  • What is Convertkit and what does Convertkit do?

    Convertkit (now known as Kit) is an email marketing platform for online creators to grow their audience and business. It features tools for building email lists, sending newsletters, automating email sequences, and selling digital products. Convertkit is known for its ease of use, visual automation builder, and integrations with creator platforms.

  • How does Convertkit integrate with other tools?

    Convertkit integrates with various platforms, including WordPress, Shopify, and Patreon, making it easy for creators to connect with their audience and sell their products.

  • What the main competitors of Convertkit?

    ConvertKit's main competitors include Mailchimp, ActiveCampaign, and HubSpot Marketing Hub. These platforms offer similar email marketing and automation features, catering to bloggers, creators, and businesses.

  • Is Convertkit legit?

    Convertkit is a legitimate and safe email marketing platform. It's highly rated on reputable review sites like G2 and Capterra. Users particularly appreciate the platform's ease of use and effective customer support.

  • How much does Convertkit cost?

    ConvertKit has a Free plan, a Creator plan for $290 per year, and a Creator Pro plan for $590 per year. They offer a 14-day free trial to test out the product features.

  • Is Convertkit customer service good?

    Convertkit receives positive feedback for its customer service, with users describing the support team as responsive and helpful. However, some users have reported experiencing occasional glitches and difficulties getting timely resolutions.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.