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Zoho Marketing Plus description
Zoho Marketing Plus is a comprehensive marketing platform designed for mid-sized businesses and marketing teams. It brings together tools for email marketing, social media, webinars, events, and more, all within a single platform. This allows your team to collaborate on campaigns, manage marketing assets, and track budgets efficiently. With its focus on multi-channel marketing, Zoho Marketing Plus helps you reach your audience effectively and provides detailed analytics to measure the success of your campaigns. It aims to simplify your marketing efforts and provide a clear picture of your return on investment.
What companies are using Zoho Marketing Plus?
Who is Zoho Marketing Plus best for
Zoho Marketing Plus is a comprehensive marketing platform ideal for small to medium-sized businesses, especially those in software and IT. It offers a suite of tools for email marketing, social media management, and cross-channel campaigns. Users appreciate its all-in-one approach, simplifying various marketing tasks. Zoho Marketing Plus helps streamline workflows and improve marketing ROI.
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Best for small to medium businesses, especially in software and IT.
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Ideal for marketing teams seeking an all-in-one platform.
Zoho Marketing Plus features
| Supported Zoho Marketing Plus supports detailed campaign analysis, email analytics, and closed-loop reporting. |
| Supported Zoho Marketing Plus supports cross-channel campaigns, including email, mobile, and social media. |
| Supported Zoho Marketing Plus supports team collaboration with features like chat, meetings, and file sharing. |
| Supported Zoho Marketing Plus supports multi-channel campaigns, including SMS and social media, from a central platform. |
| Supported Zoho Marketing Plus supports budget management, indirectly aiding resource allocation. |
Zoho Marketing Plus alternatives
Constant ContactBetter for smaller businesses and nonprofits focused on email marketing. Simpler email marketing features, with strong customer support. Has less momentum compared to Zoho Marketing Plus.Read more
SAS Customer Intelligence 360Better fit for larger enterprises, especially in finance, education, software, IT, and energy sectors. Stronger analytics and reporting. More complex setup and higher cost. SAS Customer Intelligence 360 is a Zoho Marketing Plus competitor and alternative.Read more
Insightly All-in-OneBetter fit for finance and professional services. Integrates CRM, customizable reports. Has broader industry applicability. Zoho Marketing Plus alternative; Zoho competitor. Consider if you need account management features.Read more
Salesforce Marketing Cloud SuiteBetter fit for Healthcare, Wellness & Pharma, Media & Entertainment, Software, IT & Telecommunications, and Professional Services. A popular Zoho Marketing Plus competitor and Salesforce Marketing Cloud Suite alternative, it has robust analytics and integrates with Salesforce CRM. However, it has a complex UI and can be costly.Read more
Brevo Marketing PlatformBetter for a wider range of industries. Offers SMS and WhatsApp marketing. A free plan is available. Zoho Marketing Plus alternative. Competitor to Zoho Marketing Plus.Read more
CoSchedule MarketingBetter for companies in healthcare, ecommerce, consumer goods, manufacturing, education, hospitality, media and entertainment, legal, non-profit, energy, marketing, professional services, and automotive. Popular with users for its centralized platform, user-friendly interface, and helpful integrations. However, some users dislike the difficulty tracking posts by date, limited LinkedIn functionality, and limited social media integrations. Has a lower price point than Zoho Marketing Plus. Shows slower growth and has some reliability concerns. A good Zoho Marketing Plus competitor for those prioritizing ease of use and social media management.Read more
Zoho Marketing Plus FAQ
What is Zoho Marketing Plus and what does Zoho Marketing Plus do?
Zoho Marketing Plus is a unified marketing platform for mid-sized businesses. It combines tools for email marketing, social media, webinars, and more, enabling teams to collaborate, manage assets, and track budgets effectively. It focuses on multi-channel marketing and provides detailed analytics to measure campaign success and ROI.
How does Zoho Marketing Plus integrate with other tools?
Zoho Marketing Plus integrates with other Zoho products and third-party apps. It connects with CRM platforms, social media channels, and webinar software. This streamlines workflows and centralizes marketing efforts. However, some users have noted limitations with certain integrations.
What the main competitors of Zoho Marketing Plus?
Top alternatives to Zoho Marketing Plus include HubSpot Marketing Hub, Mailchimp, Constant Contact, and Insightly. These competitors offer similar features like email marketing, marketing automation, and multi-channel campaign management, often with varying pricing and target customer profiles.
Is Zoho Marketing Plus legit?
Yes, Zoho Marketing Plus is a legitimate software. It's a safe and comprehensive marketing platform offering various tools, including email marketing and social media management, designed for small to medium businesses, especially in software and IT. It helps streamline marketing efforts and track results.
How much does Zoho Marketing Plus cost?
Zoho Marketing Plus pricing is not publicly available. Contact Zoho directly for product pricing details to determine if the product is worth it for your marketing needs.
Is Zoho Marketing Plus customer service good?
There is no information available about Zoho Marketing Plus's customer service quality.
Reviewed by
Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.
Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.