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Brevo Marketing Platform

Last updated on

Reviews

G2
4.5/5
(723)

Brevo Marketing Platform description

Brevo (formerly Sendinblue) is an all-in-one marketing and CRM platform designed for growing businesses. It offers a suite of tools, including email marketing, marketing automation, SMS, WhatsApp campaigns, and live chat. Brevo allows you to manage customer interactions, automate marketing activities, and track sales. It integrates with popular business tools and offers a free plan for businesses on a budget.


Who is Brevo Marketing Platform best for

Brevo is perfect for small to medium-sized businesses looking for a comprehensive marketing and sales solution. Users praise its intuitive interface, affordability, and powerful automation. While some find the email template editor limiting, Brevo's positive pricing sentiment and comprehensive documentation make it a popular choice.

  • Ideal for small to medium businesses seeking an all-in-one solution.

  • A good fit for various sectors, including Healthcare, Finance, E-commerce, and more.


Brevo Marketing Platform features

Type in the name of the feature or in your own words tell us what you need
Supported

Brevo supports drip campaigns with automated, personalized email sequences.

Supported

Brevo offers a drag-and-drop landing page builder with customizable templates.

Supported

Brevo allows to create automated email sequences based on lead behavior and sales pipeline stages.

Supported

Brevo enables creation and sending of SMS marketing campaigns.

Supported

Brevo integrates with Salesforce, enabling data sync and workflow automation.

Qualities

We evaluate the sentiment that users express about non-functional aspects of the software

Value and Pricing Transparency

Rather positive
+0.55

Customer Service

Rather positive
+0.38

Ease of Use

Strongly positive
+0.88

Reliability and Performance

Rather positive
+0.38

Ease of Implementation

Rather positive
+0.65

Brevo Marketing Platform reviews

We've summarised 723 Brevo Marketing Platform reviews (Brevo Marketing Platform G2 reviews) and summarised the main points below.

Pros of Brevo Marketing Platform
  • Brevo offers an intuitive user interface.
  • Affordable prices and good support team.
  • Powerful automation features.
  • Comprehensive documentation and guides.
Cons of Brevo Marketing Platform
  • The email template editor, while easy to use, offers limited design flexibility.
  • Contact management is a bit difficult.
  • The free version has a daily limit.
  • A hacker got into our account and Brevo did not question the unusual activity.
  • Support response time, especially on weekends, is very poor.

Brevo Marketing Platform pricing

The commentary is based on 132 reviews from Brevo Marketing Platform G2 reviews.

Brevo Marketing Platform is praised by users for its cost-effectiveness and generous free plan, particularly for small businesses with limited email volume. Users highlight the balance between price and features, making it a strong competitor in the email marketing landscape.

Users sentiment

Rather positive
+0.55

See the Brevo Marketing Platform pricing page.

  • Brevo Marketing Platform has a free plan.

Free

$0/month

Includes 300 emails/day, customizable email templates, drag & drop editor, transactional emails (API, SMTP, Webhooks), and SMS & WhatsApp campaigns.

Starter

$8.08/month

Includes all features in the Free plan, plus a higher email sending limit of 5,000 emails per month, no daily sending limit, basic reporting and analytics, and 24/7 email support.

Business

$16.17/month

Includes all features in the Starter plan, plus marketing automation, predictive sending using AI, A/B testing, advanced statistics, and phone support.

Enterprise

Custom

Includes all features in the Business plan, plus unlimited contacts, sub-account management, advanced integrations, exclusive features, tailored onboarding, personalized support, and enterprise-grade security.


Brevo Marketing Platform alternatives

  • Logo of HubSpot Marketing Hub

    HubSpot Marketing Hub

    More suitable for larger companies and has more momentum. Offers broader industry coverage, including Hospitality & Tourism, Transportation & Logistics, and Legal. It has a more negative pricing sentiment, though.
  • Logo of Brevo

    Brevo

    More focused on SMBs. It is growing faster and has more momentum.
  • Logo of ActiveCampaign

    ActiveCampaign

    More suitable for larger companies. It has a steeper learning curve. Integrates with more business tools. Offers broader industry coverage, including Hospitality & Tourism and Energy & Utilities.
  • Logo of Bixpand.com

    Bixpand.com

    Better fit for small businesses. It is growing faster and has more momentum. Higher average user ratings.
  • Logo of Mailchimp All-in-One Marketing Platform

    Mailchimp All-in-One Marketing Platform

    More suitable for larger companies. It is growing faster and offers better reliability and performance. However, it has a less positive pricing sentiment.
  • Logo of Constant Contact

    Constant Contact

    More focused on email marketing for small businesses and nonprofits. It is growing in popularity but has less pricing transparency.

Brevo Marketing Platform FAQ

  • What is Brevo Marketing Platform and what does Brevo Marketing Platform do?

    Brevo Marketing Platform (formerly Sendinblue) is a comprehensive marketing and CRM solution for businesses. It offers tools such as email marketing, marketing automation, SMS campaigns, and live chat, enabling businesses to manage customer interactions, automate marketing tasks, and monitor sales effectively.

  • How does Brevo Marketing Platform integrate with other tools?

    Brevo Marketing Platform integrates with numerous popular business tools, including e-commerce platforms, CRM systems, and more. This allows for seamless data synchronization and streamlined workflows.

  • What the main competitors of Brevo Marketing Platform?

    Brevo Marketing Platform's top competitors include Mailchimp, ActiveCampaign, and HubSpot Marketing Hub. These platforms offer similar features for email marketing, marketing automation, and customer relationship management, catering to businesses of various sizes.

  • Is Brevo Marketing Platform legit?

    Brevo Marketing Platform is a legitimate marketing solution. It's generally considered safe, as evidenced by positive user reviews and a 4.5/5 rating on G2 based on 723 reviews.

  • How much does Brevo Marketing Platform cost?

    Brevo Marketing Platform offers a free plan and three paid plans: Starter for $8.08/month, Business for $16.17/month, and Enterprise with custom pricing for larger businesses. Brevo's flexible pricing includes email marketing, marketing automation, and more.

  • Is Brevo Marketing Platform customer service good?

    Brevo Marketing Platform receives mixed reviews for its customer service. While many users praise the responsive and helpful support team, some have experienced long wait times and unhelpful responses, particularly on weekends.


Reviewed by

MK
Michal Kaczor
CEO at Gralio

Michal has worked at startups for many years and writes about topics relating to software selection and IT management. As a former consultant for Bain, a business advisory company, he also knows how to understand needs of any business and find solutions to its problems.

TT
Tymon Terlikiewicz
CTO at Gralio

Tymon is a seasoned CTO who loves finding the perfect tools for any task. He recently headed up the tech department at Batmaid, a well-known Swiss company, where he managed about 60 software purchases, including CX, HR, Payroll, Marketing automation and various developer tools.